Coca Cola entered India in the 1990s as one of the most powerful multinational companies but faced many problems in maintaining its success. Some of the key issues included arrogance as a large MNC, high costs associated with frequent CEO changes, high employee turnover, lack of employee involvement in decision making, and no long-term sustainability plans. Addressing these problems through better employee retention, involvement, and relations with the public would help the company regain its position.

1. PRESENTED BY:
TEN
WONDERS

2.  Coco cola was among the bluest of blue MNCs
to have entered india in the 1990s.It was and
still remains among the top five most
powerful brands and the largest beverage
company in the world. In its way to success it
faced a lot of problems but then again it
regained its original position in the world
market.

3.  The major problem was their arrogance in
being a MNC.
 Huge costs were involved when everytime a
new CEO took over.
 High rate of employee turnover.

4.  Employeeswere not given chance in
decision-making.
 Denialof problems – nobody was ready to
take the problems on oneself.
 No plans of sustainability.

5.  Employee Retention : The employee turnover
should be as low as possible because the
success of the organization wholly depends
on it.
 Employee should be involved in decision
making process as their say is also necessary
in the running of the organization.

6. o Employees should be given responsibilities in
order to make them feel important and
valued in the organization.
o Employee should have good relation with
public in order to keep up their trust and
loyalty.