5. What is e-Commerce ?
Electronic Commerce OR e-commerce
Buying and selling of products or
services via the internet.
e-commerce is the process of paying for
services using Laptops & Computers.
21. What is m-Commerce ?
Mobile Commerce OR m-commerce
Buying and selling of products or
services through wireless handheld
devices.
m-commerce is the process of paying
for services using a mobile phone or
personal organizer
22. m-Commerce Benifits
Your Internet offerings are easier and more
convenient to access
You get considerable flexibility while conducting
business
Transaction and personnel costs are reduced due
to widespread automation of back-office
operations
Field staff is more effective as they have
flexible access to back-office data
25. MOBILE TICKETING
Tickets can be sent to mobile phones
using a variety of technologies. Users
are then able to use their tickets
immediately, by presenting their
phones at the venue.
Tickets can be booked and cancelled on
the mobile device with the help of
simple application downloads
26. CONTENT PURCHASE AND DELIVERY
Mobile content purchase and delivery mainly
consists of the sale of ring-tones,
wallpapers, and games for mobile phones.
The convergence of mobile phones, portable
audio players, and video players into a single
device is increasing the purchase and delivery
of full-length music tracks and video.
27. INFORMATION SERVICES
•
•
•
•
•
News
Stock quotes
Sports scores
Financial records
Traffic reporting
MOBILE PURCHASE
oSome merchants provide mobile websites that
are customized for the smaller screen and
limited user interface of a mobile device.
28. MOBILE BANKING
Banks and other financial institutions use mobile
commerce to allow their customers to access
account information and make transactions, such as
purchasing stocks, remitting money
MOBILE BROWSING
Mobile browser Using a mobile browser or a World
Wide Web browser on a mobile device, customers
can shop online
29. ADVANTAGES AND DISADVANTAGES
OF
m-COMMERCE
Advantages
Offers many payment
options
Push advertising, direct
marketing
More efficient and
extensive service offered
The Internet is going
mobile
Can be easily setup
Disadvantages
Expensive cost
Larger screens won’t be
displayed is clear
Slow speed
Limited for longer message
It hard way to fill the data.
Security is not protected
30.
31. WHY ONLINE BUSINESS ?
Difficult to find
new sales
leads
Limited
audience
Costly to
maintain
Dedicated
sales team
required
Trouble leveraging
social media
phenomenon
Automated sales
generation through
website
Unlimited
audience
Sales leads find you
on the internet
Minimal cost of
selling online
New avenues for
marketing and increasing
sales – facebook, twitter
Notas del editor
AdvantagesWorldwide business which implies reaching unlimited numbers of customersCan display all needed information about the products online without having to pay for expensive advertising costs: product/service description, pictures, and pricesEasier ordering process can process more sales with less resources than the conventional methodSavings in costs: decreased, little or no overhead costs associated with online businessDisadvantagesCustomers do have more options from where they can purchase goods/servicesThe more competition, the more challenging it may be to pursuade customers to buy from your siteTechnology problems with the online site can cause you to lose customers and sales
Advantages:Convenience is a big advantage! Being able to shop anywhere at anytime, even in your underwear or on your mobile phone is a big plus! Customer reviews can really help an individual decide whether an item is worth it or if they will continue shopping around.Customers can shop for any item or service from an abundance of different sites. Less hassle: No driving involved, saves you from finding a parking spot and fighting crowds in the mall. Also saves an individual the frustration of having to travel to 10 different places for one item.DisadvantagesPossible identity theft, scams, and frauds. “If it sounds to good to be true, it probably is”Customer service- companies may not respond to customer’s requests or complaints in a timely and efficient manner. Can be very frustrating for both parties.
