1. Polish mass media
in Lithuania
Adomas Šimkus
Vilnius university

2. The aims of presentation
 To introduce polish media outlets in
Lithuania.
 To present its content.
 Something else.

3. Numbers
 1 Polish radio station
 2 news websites
 3 newspapers
 2 magazines
 1 radio show on national broadcaster
 1 TV show on national broadcaster

6. Categories

13. Kurier Wileński:
 Daily newspaper founded in 1953
 About 36,000 readers (1.4% of
Lithuania's population)
 Format – a4
 2,500 copies every day
 1,8 LT

14. Main topics
 Education
 Culture
 Politics
 Other

17. Readers’ opinions

18. www.facebook.com/kurier.wilenski

19. The most successful post

20. Radio show “Santara”

21. “Santara”: history
 The oldest Polish minority’s
Lithuanian radio show ever aired.
 In 1944 informed Lithuanians about
the Second World War.
 Since then, the show Polish language
became a part of this show.

22. “Santara”
 Daily show on the 2nd
program of
National radio
 In 5 different languages
 Lithuanian, Polish, Russian,
Belarusian and Ukrainian.

24. http://lrvab.lrt.lt/lt/archive/10020/

25. Vilniaus albumas (TV show)
 The only TV show in Polish at national
television.
 Presents news about Poles, their
problems and successes, unique
culture and traditions.
 Duration – 15 min.

26. “Vilniaus albumas”
http://www.lrt.lt/mediateka/irasas/38059/vilniaus_albumas?popup

27. Topics:
 Culture
 Culture
 Culture

28. “Znad Wilii”: “We share
information”

29. About
 “Znad Willi” – Lithuania based radio station.
 More than 20 years has a leading position
among Polish media in Lithuania.
 Presents the latest news from Lithuania and
the world, as well as current information
from Vilnius.
 The first program was attributed to the July
1, 1992 [1].

30. The content:
 80 % of daily schedule consists of
contemporary music.
 20 % dedicated to the latest news
around the world.

31. The content:
 The programs consists political,
economic, educational, social,
cultural, and entertainment
information.
 There are also relay radio programs
of the European Radio for Belarus
and Polish Radio External Service.

32. Topics:
 Without current news around the
world “Znad Wilii” also pays a lot of
attention to Polish-Lithuanian
relations, including problems that
Polish minority nowadays might be
facing in Lithuania.

33. Diversity of languages
 News mostly is in Polish.
 Some news summaries are presented
in Russian and Lithuanian as well.
 The music basically is in Polish,
Russian and English.

34. Accessability:
 24/7 Broadcast.
 Available in Vilnius, the capital of
Lithuania, and surrounding area.
 Worldwide availability – on-line.
 The website: http://zw.lt/

35. The logo:
It symbolizes the waves of Neris
river in Vilnius.

36. The idea of the station:
 According to its general manager, Mirosław
Juchniewicz, the idea of this radio station “is
to unite all who seek agreement over
divisions”.

37. Social communication:

38. The website:

39. “Radar Wilenskie”

40. Conclusions
 Same topics
 Variety of audiovisual production in
polish language is still poor.
 National broadcaster does not pay
attention.

41. In media

42. Project was co-financed from:
Orlen Lietuva
Polsko-Litewski Fundusz Wymiany Młodzieży
Fundacja Uniwersytetu Warszawskiego
The sole responsibility for the
content of this publication lies with
the authors and can in no way be
taken to reflect the views of the
Fundacja Rozwoju Systemu
Edukacji neither Ministerstwo
Edukacji Narodowej.