Global Moonshots in Education is poised to be the Butterfly Effect for authentically transforming the way we educate young people worldwide. As a challenger to the status quo, GME is preparing to engage the engrained mindset around our current institutional approach to learning from a worldwide perspective. With socialization & community building at its core, Global Moonshots is more of a movement than a brand. Moving forward requires a long term, steady effort to dissect the inadequacies of what's place, from the various viewpoints of its diverse community stakeholders, as well as introducing the well-developed, comprehensive program as a solution to each group's pain points. Beginning in this way, GME can cultivate trust & identification with the brand, inviting conversation, participation & advocacy around what it stands for. My role includes: - high level communications audit - high level engagement strategy - hard copy booklet design + implementation for gaining funding - brand design recommendations - key message development - enewsletter template design - event banner design - website banner design

1. Launch the
MOONSHOTS MOVEMENTThe Future of Education Needs You Now

2. Dr. Esther Wojcicki created GlobalMoonshots.org to transform edu-
cation and empower learners to take on the challenges of the 21st century.
When her dream is realized, educators and learners everywhere will
engage in projects that intrinsically matter to them, build-
ing the creative, critical thinking, communication and collaborative skills
necessary for individual and societal prosperity and success.
Esther has demonstrated the power of this approach for over 35 years while
leading the award winning Palo Alto High School Media Arts program. This
all out effort to bring her vision for public education worldwide to a tipping
point is her personal ‘Moonshot’ for the long term benefit of humanity.
The World Wants a Moonshot f
www.globalmoonshots.org

3. for the Future of Education
Dr. Esther Wojcicki
Select Worldwide Speaking Engagements
- European Parliament, Panel for the
Future of Science & Technology
Annual Lecture
- SLUSH Keynote, Finland
- 21st Century Global STEM Learning
Summit Keynote, Denmark
- School of Creative Leadership Key
note, Amsterdam
- XX Virtual Education Summit,
Argentina
- University of Central Brazilia
50th Anniversary Keynote, Brazil
- Osservatorio Permanente Keynote,
Italy
- UN OECD [Organization for Economic
Co-operation & Development] Summit,
Italy
- Founders Forum in London
- mediaX Summit, Stanford University

4. MOONSHOTS IS TRANSFORMING a 100 year old,
outdated education protocol into a relevant, self
directed experience that will empower tomorrow’s
young people to thrive in a hyperconnected world.
--Dr. Esther Wojcicki’s
Director of Global Moonshots in Education
www.globalmoonshots.org

5. -Education Model designed for the Innovation Era
-Teacher as ‘Guide on the Side’
-Students engaged in Relevant Experiential Learning
-Framework fostering Communication & Collaboration
-Focus on the Whole Child: Head, Heart, Body & Soul
-Technology as integral Enabler & Accelerator
MOONSHOTS IS READY TO LAUNCH !

6. 10...COMMAND CENTRAL
Global Moonshots in Education Pre-Launch Countdown
Esther has attracted a team of dedicated in-
dividuals who bring passion and experience
to the Global Moonshots effort, as both
Board Members and Leaders.
www.globalmoonshots.org

7. Dr. Charles Prober MD, Sr. Vice Provost for Health Education, Professor of
Pediatrics, Stanford Medicine
Kim Diorio Chief Operating Officer, Global Moonshots in Education
Dr. Karina Alexanyan Chief Strategy Officer, Global Moonshots in Education
Amit Hooda Founder/CEO, Heavenly Organics Foods, Secteur_Six Designs
Freedom Cheteni Creative Director, Global Moonshots in Education
Ralph Simon Founder/CEO, Mobilium, Inc.,
Jeff Westphal Chairperson & Co-Owner, Vertex, Inc.
Dr. Esther Wojcicki Founder/CEO, Global Moonshots, Inc., Director, Palo Alto
HS Media Arts Program
Moonshots Board & Team

8. is a progressive educator
with over 20 years lead-
ership experience in K-12
public education, dedicat-
ed to equity, innovation
& reimagining the educa-
tion system so all learners
thrive. During her tenure as
Principal of Palo Alto High,
Kim supported the growth
of new innovative student
learning communities, in-
cluding the Media Arts
pathway. She championed
over $150 million in major
building projects & joined
with Esther in raising $30
million in support of the
Media Arts Center. With a
BA and MS from Villanova
University, Kim is currently
completing her doctorate
in Educational Leadership
& Change. She serves as
the Board President for
Rise Together Education,
a non-profit she co-found-
ed in 2015, which serves
low income, high achieving
students at Palo Alto High
School.
is a former student of Es-
ther’s. She has over 20
years of experience lead-
ing international educa-
tional organizations &
working at the intersection
of technology & society at
leading Universities. Dr.
Alexanyan’s diverse career
is united by a focus on in-
ternational education, the
impact of technological
change on society, & global
citizenship. In her early ca-
reer, she directed service
learning programs & a pio-
neering K-12 international
educational website. More
recently, she served as a
researcher & analyst for
the Internet & Democra-
cy Project at the Berkman
Klein Center at Harvard
University and helped de-
velop industry/academia
partnerships with a focus
on human sciences and
information technology at
Stanford University. Karina
earned her PhD in Commu-
nications & Global Media
Networks from the Colum-
bia School of Journalism.
is the founder of the Palo
Alto HS Media Arts Pro-
gram & the 2002 California
Teacher of the Year; a re-
cipient of the Gold Key by
Columbia Scholastic Press
Association; a 2009 MacAr-
thur Foundation Research
Fellow; & the 2011 Charles
O’Malley Award recipient
from Columbia Scholas-
tic Press. Dr. Wojcicki was
Chair of Creative Com-
mons, Chair of PBS Learn-
ing Matters & on the Board
of the Freedom Forum, the
Newseum, the Alliance for
Excellent Education, & mul-
tiple other organizations.
She advises edtech com-
panies, including EdSurge,
Hapara, Shmoop & Plan-
et3, as well as the US Dept
of Education, the Hewlett
Foundation, the Carnegie
Foundation for Advance-
ment of Teaching, Silicon
Valley Education Founda-
tion & Time Magazine Ed-
ucation. She founded the
Journalistic Learning Initia-
tive at the University of Ore-
gon & holds 3 honorary doc-
torates. She is the author
of Moonshots in Education
[2014] & How to Raise Suc-
cessful People [May, 2019].
Kim Diorio Dr. Esther Wojcicki Dr. Karina Alexanyan
www.globalmoonshots.org

9. -
Karina Alexanyan, one of Dr. Wojcicki’s former students, along with Es-
ther’s former Principal, Kim Diorio, are both members of the Command Cen-
ter team, and serve as Crew Members, ready to navigate the challenges of
transforming global education.
09...FLIGHT CREW
Dr. Esther Wojcicki
Founder & CEO
Global Moonshots
in Education
Dr. Karina Alexanyan
Chief Strategy Officer
Global Moonshots
in Education
Ms. Kim Diorio
Chief Operating Officer
Global Moonshots
in Education

10. Like guiding stars in the night
sky, these accomplished lead-
ers in business and education
have pledged their support and
guidance to the Moonshots
effort.
The list of notable of Advisory
Board members includes:
Marc Benioff
Tony Wagner
Lucy Hawkins
Sir Ken Robinson
Jim Shelton
Sal Khan
Ellen Moir
Arianna Huffington
Michael Levine
Michael Rich
Jim Stigler
Marsali Hancock
James Andrews
Sebastian Thrun
Charles Fadel
Todd Rose
08...GUIDING LIGHTS
www.globalmoonshots.org

11. Thanks to the pro bono legal
services of Larry R. Langdon of
Mayer Brown, LLP. Global Moon-
shots in Education, Inc. is legally
authorized to accept tax deduct-
ible donations.
UNDER CONSTRUCTION
07...LAUNCH PAD

12. Experience
is truly the greatest
teacher.
www.globalmoonshots.org

13. 06...FLIGHT PLAN APPROVED
Develop a Moonshots Learning Experience for use by any classroom, anywhere.
Establish Moonshot Ground Stations on every continent, where local educators and
partners can implement the Moonshot Learning Experience.
Esther is connected virtually to every ground station to announce the Global Moon-
shot Lift Off in the Fall.
Local partners document and share the transformative experiences of students and
educators around the globe.
Establish Moonshots Accreditations Standards to enable educators everywhere to
become certified in the Moonshots Methods.
Moonshots Fellows incubate breakthrough technologies that enable transformative
change on a classroom, school, country and global level.
Educators, policy makers and communities are advised by Moonshots certified con-
sultants on approaches for institutional transformation.
A Global Moonshot Alliance of innovative educators are connected via GlobalMoon-
shots.org to share experiences and support each other along the Moonshot Flight
Path toward full transformation.
The Flight Plan is bold and simple:
2019
2020+

14. 05...FUEL DELIVERY
SPRING 2019
Global Moonshots in Education is ready to receive the
fuel necessary to power the program in 2019. The
Command Center Team has approved a 2019 operat-
ing budget of $1 million and has committed 1/3 of the
fuel necessary to see the Global Moonshot rise from
the launch pad.
Global Moonshots in Education partners with:
1] regional, political and philanthropic organizations,
2] corporate sponsors and 3] local educational innova-
tors around the world.
04...GLOBAL PARTNERS
www.globalmoonshots.org

15. -
Esther, Karina and Kim deliver a series of training web-
casts for global educational partners, empowering
them to lead Moonshot learning experiences in their
local communities.
02...ALL SYSTEMS GO!
03...CREW TRAINING

16. 01...LIFTFuel Dock Fully Loaded?
Moonshots Learning Experience
Designed + Tested?
Global Partners Recruited +
Trained?
www.globalmoonshots.org

17. OFF !
JOIN THE
MOONSHOTS MOVEMENT TODAY
& help us check the boxes for a successful 2019 launch!!!
To donate, contact Kim Diorio at:
kim@globalmoonshots.org

18. The student as CEO
of their
Life & Learning.
--Dr. Esther Wojcicki
Director of Global Moonshots in Education
‘
www.globalmoonshots.org

19. ‘Dr. Wojcicki showed me
how I could take my dreams
as seriously as I wanted.
--Joshua M.

20. P.O. Box 441 Palo Alto, CA 94302
w w w . g l o b a l m o o n s h o t s . o r g
JOIN the
MOONSHOTS MOVEMENT
TODAY!
Photographic Imaging Services Provided by
Moonshot Corporate Partner, LightGrid Studios, Inc.
Brand Strategy & Design by Ann Odell Brand Innovation Services