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How to start an idea into business, and what incubators fit into the pictures.
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Incubator and startup 2
1.
Antonny Liem
CEO, MerahPutih Inc. Bancakan 2.0 Yogyakarta © 2011 Merah Cipta Media Private & Confidential
2.
1st Semester 2011
Update © 2011 Merah Cipta Media Private & Confidential
3.
© 2011 Merah
Cipta Media Private & Con5idential
4.
© 2011 Merah
Cipta Media Private & Con5idential
5.
6.
Publishers Companies ©
2011 Merah Cipta Media Private & Con5idential
7.
© 2011 Merah
Cipta Media Private & Con5idential
8.
© 2011 Merah
Cipta Media Private & Con5idential
9.
© 2011 Merah
Cipta Media Private & Con5idential Presented by BOLALOB
10.
© 2011 Merah
Cipta Media Private & Con5idential
11.
© 2011 Merah
Cipta Media Private & Con5idential
12.
© 2011 Merah
Cipta Media Private & Con5idential
13.
© 2011 Merah
Cipta Media Private & Confidential
14.
“Remember: It’s not
innovation until it gets built.” Garry Tan, co-founder, Posterous © 2011 Merah Cipta Media Private & Confidential
15.
Starting an Business
Idea ! Is there a Market/Demand? ! Is there a solution for the Demand? ! Can You provide the better solution? ! Will you have what it takes? ! How long will it takes? ! Are people willing to pay for it? © 2011 Merah Cipta Media Private & Confidential
16.
“There’s Nothing New
Under the Sun...” © 2011 Merah Cipta Media Private & Confidential
17.
“It’s just about
who scream louder.” © 2011 Merah Cipta Media Private & Confidential
18.
Put Ideas into
Writing ! Steal, don’t copy ! Brainstorm to make it better ! Write it down ! Keep it Simple ! Perfection is State of mind ! An idea is just an idea © 2011 Merah Cipta Media Private & Confidential
19.
Start Writing Your
Business ! Name and Brand Name: your identifier ! Vision: What you want to be? ! Mission: What are you doing? ! Goals & Objectives: What are the targets? ! SWOT Analysis: research, research, research ! Strategic Plan: Organization, Sales & Marketing ! Financial Plan: Cash Flow - be realistic ! Measurement & Objectives: know your limit © 2011 Merah Cipta Media Private & Confidential
20.
Business Plan Canvas
Solution Advantage Value Customer Problem Preposition Segment Key Metrics Channels Cost Structure Revenue Structure www.leancanvas.com © 2011 Merah Cipta Media Private & Confidential
21.
So What is
Incubator? © 2011 Merah Cipta Media Private & Confidential
22.
Incubator |ˈinkyəәˌbātəәr|
noun “an enclosed apparatus providing a controlled environment for the care and protection of premature or unusually small babies.” © 2011 Merah Cipta Media Private & Confidential
23.
What’s in it
for Incubator? ! Build the ecosystem of the industry ! Service Fee (for non profit Incubators) ! Part of shares in the company (for profit) ! Portfolio Building © 2011 Merah Cipta Media Private & Confidential
24.
What Incubator Provides
! Infrastructure: Office, Internet, etc ! Service: Finance, HR, Legal, etc ! Mentorship: Operational or Non Operational ! Network: Access to industry, VCs ! Capital: Seeding fund, Round A © 2011 Merah Cipta Media Private & Confidential
25.
What Incubator looks
for ! Founders who are committed, not Built to Sell, and can actually execute ! Ideas that has real Business Potential ! Products and Solution that will have traction ! Products and Solution that will change the world © 2011 Merah Cipta Media Private & Confidential
26.
What to Prepare
When Meeting Incubators ! Your Appearance ! Your Product sample/protoype ! Your Business plan ! Your Requirements ! Your Head and Your Heart © 2011 Merah Cipta Media Private & Confidential
27.
IPO
The Capital Ladder Working Bank Loans Corporate VCs Classic VCs Angels Small Venture Capital incubators Friends Families Personal Savings/ Credit Card No Cash, Sweat © 2011 Merah Cipta Media Private Confidential
28.
“A million dollar
isn’t cool. You know what’s cool? One billion dollar.” Sean Parker’s dialogue to Mark Zuckerberg on “The Social Network” movie © 2011 Merah Cipta Media Private Confidential
29.
@antonnyliem
ant@merahputih.co.id Mindtalk.com: @smutz © 2011 Merah Cipta Media Private Con5idential
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