1. DoFollowVs NoFollow Links:
If a website is linking back to you with nofollow attributes, it
does not pass on link juice
Humans will be able to follow the links.Though some time
back Google made it clear that they don’t consider nofollow
link attributes but weightage of such links are really less.
Example of Nofollow Link:
<a href=”http://www.xyz.com/” rel=”nofollow”>Car Rentals
Hyderabad</a>

2. Anchor text is the visible text that hyperlinks display
when linking to another
It is important to get links with proper anchor text to our
website if we want to get ranked for a particular keyword.We
should not get all links with same anchor text
Example of AnchorText:
<a href=”http://www.xyz.com/”>Car Rentals
Hyderabad</a> Here anchor text is car rentals Hyderabad

3. All links are not the same! Links from High PageRank
sites have more power than low PR links.
We should try to get links from both high PR and low PR
sources otherwise it would not look natural and can raise
suspicious flags in the eyes of Google!
1 link from PR 5 website can have more value than 50 links
from PR 1 or PR 0 websites

4. Google will place more value on links from relevant
websites though non-relevant links can also have
some value.
Examples of Non-Relevant links:
•Link from a fashion website
•Link from a health related website
Examples of Relevant links for Hyderabad car rental
website:
•Link from an automobile website
•Link from a travel/tourism related websites
•Link from a website related to information about
Hyderabad

5. LinkVelocity refers to the speed at which you
build links to your site
Building links too quickly can cause problems. Do not try to
build mass links to your website. It is a blackhat strategy
which can yield short term results but can be bad in long
term.
For new sites, it is important to start building links slowly
and then build up the momentum. Don’t stop links
suddenly. It can have negative impact on site rankings.

6. Website Directories
Article Directories
ClassifiedWebsites
Press Release/Media Sites
Video/Image Sharing Sites likeYoutube,
Flickr, Pinterest etc
Web 2.0 Blogging Sites like Blogger,
LiveJournal,Weebly etc
PDF Sharing Sites like Scribd, Slideshare,
Docstoc

7. Software/Screensaver Directories
Podcast/Interview Directory Sites
Blog Commenting
Guest Blogging
Forums, Q/A sites likeYahoo Answers, Quora
Social Bookmarking Sites like Delicious,
Diigo, Slashdot
Social Networking Sites like Facebook,
Twitter, Google+, Storify, Listly

8. StudyYour Competitors:
Find out your
competitors backlinks to
get more ideas. From
where are they getting
their links?
Link Pyramids:
It is an advanced link building
strategy where you build a few
links in the first tier, then more
links to that first tier.

9. More Advanced LinkBuilding Strategies:
Buying Links,Viral content
Viral Content: Viral content is any content (article,
video, audio, image, infographic etc) that suddenly
becomes an online sensation
Articles about latest news, celebrities in an industry
or ListType Articles - Examples:
10 Amazing Places in the world for HolidayTrip!
25 Strategies To MakeYour Business More
Productive

10. Outdated LinkBuilding Strategies (Use with Caution):
Link Exchanges (also called reciprocal linking)
- Site A links to site B, which in turn links to A
3 Way Links - Site A links to B, B links to C, C links to A
thus completing a circle.