Jun 02, 2010 In just 5 months, AOE media successfully gathered together, under one … roof, all the websites of the MONIER Group; world market leader in roofing system products. AOE media's integrated TYPO3 solution involves 24 websites in a total of 17 languages.

1. Case study: MONIER -
CHanging in TYPO3
24 websites in 17 languages under one roof
The former business sector for roofing materials of the Lafarge Group (Lafarge
Roofing) was sold in March 2007 to re-emerge as Monier. To introduce the new
name and image, a new internet website for the group was also necessary. In
accordance with the new corporate design AOE media developed an integrated
multi-lingual solution under a single TYPO3 roof.
Challenge
The necessity of re-designing the site gave Monier the opportunity to replace
their previous costly licensed Web Content Management System with the Open
Source Solution TYPO3. Alongside XHTML templating and content migration,
the AOE media team was also faced with the challenge of implementing a par-
ticularly user-friendly product catalog.
Special features:
• Thanks to a newly-created product catalog and two custom-devel-
oped TYPO3 extensions, many thousands of Monier products can now
be found, presented and their features compared;
• A further special extension was developed according to Monier’s re-
quirements to take care of so-called “lead management”;
• Another extension was developed to integrate Google Maps into the
site to show the nearest Monier dealers and partners.
2009 Copyright by AOE media GmbH.
That we were able to realize
24 Monier Group websites in
only months is to a consider-
able degree thanks to the staff
at AOE media. This TYPO3
solution is both inexpensive
and easily adaptable to our
subsidiaries worldwide.
Nicole Pichin,
Group Communications
Director,
Monier Group GmbH

2. with an image gallery, from which images of reference projects can be called up
via an AJAX interface according to region, product or other categories. In addi-
tion the product finder function is seamlessly connected both to the catalog and
the entire system.
Solution
Together with Ogilvy Primary Contact, London, who created the concept and
design, the license-free Open Source CMS TYPO3 was chosen. Not only did this
mean transferring the content from the Lafarge Roofing site into the new Moni-
er Group design and creating the required XHTML-supporting templates, but
also a number of Flexible Content Elements (FCE`s) had to be integrated into
the Backend. A particular highlight of the solution is the very comprehensive
product catalog: thousands of products are presented in a clear and attractive
manner by means of several, custom-developed, extensions. This is coupled
Result
After migrating the entire content into TYPO3, localizing the 24 sites,
adapting the designs and integrating the product catalog, Monier’s TYPO3
solution is now a particularly attractive and user-friendly place to visit
online. And the solution developed by AOE media can be easily and inex-
pensively extended with additional web-pages and modules to keep pace
with a growing and dynamic enterprise.
MONIER:
Quality
roofing
materials
About Monier:
The Monier Group is the world
leading supplier of sloped-roof
building materials, roofing and
chimney systems. More than
11,000 employees work for
Monier in 46 countries.
AOE media is the world market leader for TYPO3 Enterprise Web CMS
solutions. With several hundred client references, including Bertels-
mann, Cisco Systems, congstar/Telekom and VMware and more than
200 custom-developed TYPO3 extensions to its credit, AOE media
boasts an impressive list of completed projects. For further informa-
tion: www.aoemedia.com.
AOE media GmbH
Borsigstr. 3
65205 Wiesbaden
Germany
Tel.: +49 (0) 6122 70 70 7-0
Fax: +49 (0) 6122 70 70 7-199
Web: www.aoemedia.com
E-mail: postbox@aoemedia.com