2. To make your business more known and communicate
with existing customers, it's important for you to be on
Facebook. But, you need to understand Facebook
marketing before you begin. Read the tips in this article;
they can help you prepare for your next campaign.
3. You should give a product or service away to get people
interested. Offer entries in return for liking your page.
Post who the winners are to your Facebook page; do this
often to grow your business.
4. Use Facebook Offers to share coupon codes or organize
contests for your subscribers. Just get the offer all set up
and change it to "Promoted Post." A good offer will
appeal to potential customers as well.
5. Don't forget about your existing audience. Your current
fans can easily be forgotten in the effort of bring in new
fans and increasing likes for your page. If you want to do
well with Facebook marketing you are going to have to
respect your audience. Doing so gets people engaged to
your brand. Therefore, don't neglect these wonderful
people.
6. Custom audiences allows you to personalize the emails
that you send. This method will lower your campaign
cost and increase your page's conversion rate due to the
fact that more leads will turn to actual sales.
7. Make sure to answer every question or comment left on
the wall. It is important that you acknowledge that a
person who takes time to interact with your business is
important to you. These messages are almost like phone
calls. You wouldn't ignore a call, so you shouldn't ignore
a message.
8. Only post updates that are pertinent to your area of
business. Make sure you are talking about things that
interest your customers. If you are going to put up
personal things, do it on your personal page.
9. Facebook is one of many social media sites out there.
Some segments of the population actually prefer other
sites. Research your audience and find out where they
hang out online to see if your efforts would be better
spent elsewhere.
10. One way to make visitors get involved with your page is
to hide some of your content from people that aren't
subscribed to your page. If any of your content is hidden,
people will follow you in order to view it. Hide only a
little bit of your content because hiding too much can
affect your SEO negatively.
11. It's imperative that you keep your audience up-to-date.
No, you don't need to post five times every day, but you
should post consistently and often. Be sure that you're
making updates that contain rich content that gives
people information that they are interested in.
12. See if you can get customers to review your business on
your Facebook page. People showing interest in your
products are going to appreciate reviews left by others.
This will help your customers make an educated decision
on your product.
13. Run contests to get likes on your page. Offer a prize to
be handed out after your goal is met. This should boost
your numbers and subscribers. It should catch the
attention of people who haven't checked your page
before as well. They see the Likes on their friend's pages
and their interest is peaked.
14. Realize what does not work when it comes to marketing
with Facebook. There are tons of examples out there.
Looking at the worst examples is often overlooked by
many people who just look at the best. Take the time to
check out ideas on the common mistakes as well.
15. Having read this article, you should now have a much
more efficient way of approaching Facebook marketing
for your company. For the best results, focus your
campaign around your niche. Prior to starting out with
Facebook marketing, find out more about it.