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SOCIAL MEDIA MARKETING




                   Professor : Dr. Guignard
                Student : Anne-Laure Poiré
SUMMARY

I.   My Blog
II. My Facebook
III. My Twitter
IV. My LinkedIn
V. Closing thoughts
 Final posts: 10 posts
 Total comments: 15 comments



   I have more views on Wednesday because it’s the “due date”
    for comments.

   My post that have the most views is about my “Vlog”
    because I think that people where most interested to see it
    than “written” posts.
MY BLOG (CONTINUATION)
My video :
 Not easy to do

 It takes me almost 1 hour

 It has been viewed 18 times.

 Changes to improve it : not reading, speaking more slowly,
  say more things about me.

 Keep a blog? Not now because I don’t have time at school for
  that.
 In the future? I will create a blog in the future to talk about
  my company or product and sell it with pictures and Vlog.
   I’ve learnt, during this class, that companies can use
    Facebook to do advertising.

   One of the most effective tool : bigger number of people and
    it’s simple to use it.

   In the future : use of facebook to do advertising and create a
    phenomenon of “word of mouth” with my product/company.

 Friends : 639
 Brands/groups followed : 147
   I didn’t used twitter before this class and I’ve learnt how to
    do tweets and retweets.

   I don’t like twitter and I don’t see the interest for the
    moment to use it.

   I follow Vogue, YSL and Jean-Paul Gaultier because I love
    fashion and I would like to work in this area.

 Advantages : famous people, companies on it.
 Drawbacks : only 140 words, difficult to follow a conversation
  (ex: chat).
 I didn’t used LinkedIn before this class.
 I’ve learnt how to use it and its importance to get a job and be
  known by more companies.
 I can use it and create a group or page to build my personal
  brand.

    I belong to the group of UCR and the groups of my school in
    France “EMLV”. I choose them because it’s important to belong
    to this group in my profile because it can interest companies
    and emphasizes the fact that I did my studies there.
CLOSING THOUGHTS
   Other tools :
-   Wiki’s : allows to share knowledge with other people. It’s very
    instructive.
-   Pinterest : sharing pictures is so easy with your friends, family.

    Biggest take-aways from this class : social media marketing is very
    important in a company nowadays to be more effective but it’s NOT
    free.

   It will be usefull in the future to sell my product/company on
    Facebook, Twitter to get a brand regognition and make people talking
    well about me (Words of mouth).

   I’ll use : Facebook, LinkedIn, blogger.
   I’ll don’t use : Twitter.
THANK YOU FOR YOUR
ATTENTION AND FOR THIS
CLASS!
Links :
-frenchgirlatucr.blogspot.com

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Final ppt anne-laure POIRE

  • 1. SOCIAL MEDIA MARKETING Professor : Dr. Guignard Student : Anne-Laure Poiré
  • 2. SUMMARY I. My Blog II. My Facebook III. My Twitter IV. My LinkedIn V. Closing thoughts
  • 3.  Final posts: 10 posts  Total comments: 15 comments  I have more views on Wednesday because it’s the “due date” for comments.  My post that have the most views is about my “Vlog” because I think that people where most interested to see it than “written” posts.
  • 4. MY BLOG (CONTINUATION) My video :  Not easy to do  It takes me almost 1 hour  It has been viewed 18 times.  Changes to improve it : not reading, speaking more slowly, say more things about me.  Keep a blog? Not now because I don’t have time at school for that.  In the future? I will create a blog in the future to talk about my company or product and sell it with pictures and Vlog.
  • 5. I’ve learnt, during this class, that companies can use Facebook to do advertising.  One of the most effective tool : bigger number of people and it’s simple to use it.  In the future : use of facebook to do advertising and create a phenomenon of “word of mouth” with my product/company.  Friends : 639  Brands/groups followed : 147
  • 6. I didn’t used twitter before this class and I’ve learnt how to do tweets and retweets.  I don’t like twitter and I don’t see the interest for the moment to use it.  I follow Vogue, YSL and Jean-Paul Gaultier because I love fashion and I would like to work in this area.  Advantages : famous people, companies on it.  Drawbacks : only 140 words, difficult to follow a conversation (ex: chat).
  • 7.  I didn’t used LinkedIn before this class.  I’ve learnt how to use it and its importance to get a job and be known by more companies.  I can use it and create a group or page to build my personal brand.  I belong to the group of UCR and the groups of my school in France “EMLV”. I choose them because it’s important to belong to this group in my profile because it can interest companies and emphasizes the fact that I did my studies there.
  • 8. CLOSING THOUGHTS  Other tools : - Wiki’s : allows to share knowledge with other people. It’s very instructive. - Pinterest : sharing pictures is so easy with your friends, family.  Biggest take-aways from this class : social media marketing is very important in a company nowadays to be more effective but it’s NOT free.  It will be usefull in the future to sell my product/company on Facebook, Twitter to get a brand regognition and make people talking well about me (Words of mouth).  I’ll use : Facebook, LinkedIn, blogger.  I’ll don’t use : Twitter.
  • 9. THANK YOU FOR YOUR ATTENTION AND FOR THIS CLASS! Links : -frenchgirlatucr.blogspot.com