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Webinar Planning and Checklist Guide
Use this webinar checklist to help you plan your workflow and activities related to your upcoming webinars and webcasts.
PRE-WEBINAR ACTIVITIES
Content Related
- Goals for the webinar are clear and documented
- Metrics for measuring success are setup and understood
- Topic, title, and overall content direction has been decided
- Presentation created
- Polling Questions prepared
- Q&A initial questions prepared
Audience Generation
- Segmentation of database done based on webinar goals
- Landing pages have been created
- Email invitations created and ready to be sent out
- Website updated with Webinar information
- Blog/Tweeter feed ready to be updated with webinar info
Logistics Planning
- Presenter selected
- Presentation rehearsed
- Greeting script ready
- Webinar date and details shared with sales team
- Webinar setup done on webinar platform
DAY OF WEBINAR ACTIVITIES
Content Related
- Presentatoin uploaded and tested
- Webinar recording tested
Audience Generation
- Email reminders sent
- Reminder calls made (if applicable)
Logistics Planning
- Login instructions sent to presenter(s)
- Q&A shared with presenter(s)
- Conf call number tested (if applicable)
POST-WEBINAR ACTIVITIES
Content Related
- Webinar recording verified and uploaded
- Email with webinar archive link created and ready to go out
- Q&A results downloaded and shared with sales team
- Webinar evaluation shared with presenter and sales
- Website updated with webinar archive/link
Audience Generation
- Email with webinar archive link sent out
Logistics Planning
- Webinar registrations and attendees report generated
- Email with webinar archive link sent out
- Link to webinar archive shared with sales team
Prepared by Aprix Solutions, the makers of Aprix Marketing Manager. www.aprixsolutions.com.
Webinar Planning and Checklist Guide
Use this webinar checklist to help you plan your workflow and activities related to your upcoming webinars and webcasts.
PRE-WEBINAR ACTIVITIES
Content Related
- Goals for the webinar are clear and documented
- Metrics for measuring success are setup and understood
- Topic, title, and overall content direction has been decided
- Presentation created
- Polling Questions prepared
- Q&A initial questions prepared
Audience Generation
- Segmentation of database done based on webinar goals
- Landing pages have been created
- Email invitations created and ready to be sent out
- Website updated with Webinar information
- Blog/Tweeter feed ready to be updated with webinar info
Logistics Planning
- Presenter selected
- Presentation rehearsed
- Greeting script ready
- Webinar date and details shared with sales team
- Webinar setup done on webinar platform
DAY OF WEBINAR ACTIVITIES
Content Related
- Presentatoin uploaded and tested
- Webinar recording tested
Audience Generation
- Email reminders sent
- Reminder calls made (if applicable)
Logistics Planning
- Login instructions sent to presenter(s)
- Q&A shared with presenter(s)
- Conf call number tested (if applicable)
POST-WEBINAR ACTIVITIES
Content Related
- Webinar recording verified and uploaded
- Email with webinar archive link created and ready to go out
- Q&A results downloaded and shared with sales team
- Webinar evaluation shared with presenter and sales
- Website updated with webinar archive/link
Audience Generation
- Email with webinar archive link sent out
Logistics Planning
- Webinar registrations and attendees report generated
- Email with webinar archive link sent out
- Link to webinar archive shared with sales team
Prepared by Aprix Solutions, the makers of Aprix Marketing Manager. www.aprixsolutions.com.
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