I believe that well-designed content with a clear, concrete message is the most powerful tool you can use right now to build your business and you community of followers and prospects. This report will help you: 1 - Improve results from your content marketing, 2 - Customize my “Content Repurposing Blueprint” to suit your specific needs, 3 - Understand how to engage your audience and entice them to take action on the concepts you teach them in your content.

1. How to Become a Content
Marketing Expert in 3 Simple Steps
By : Jitendra Chaudhary
http://www.arcful.com/

2. How to Become a Visual Content Marketing
Superstar in 3 Simple Steps
I believe that well-designed content with a clear, concrete message is the
most powerful tool you can use right now to build your business and your
community of followers and prospects.
This report will help you:
●
●
●
Improve results from your content marketing,
Customize my “Content Repurposing Blueprint” to suit your specific
needs,
Understand how to engage your audience and entice them to take
action on the concepts you teach them in your content.
Have you noticed that everyone is talking about content marketing these
days? Suddenly it is the hot topic!

3. How to Become a Visual Content Marketing
Superstar in 3 Simple Steps
Become an Authority
Step A: Understand Your Audience...................
Step B: Checklist for Great Content................
Step C: Content Repurposing Blueprints.............
About the Author.........................
Next Steps ....................................

4. How to Become a Visual Content Marketing
Superstar in 3 Simple Steps
Why do you need to be an authority?
Inbound marketing is the approach most often recommended in
the new era, where nobody wants to be sold to anymore.
Content marketing is the most critical strategy because it
accomplishes these goals:
●
Shares your ideas with clients, prospects, and followers
●
Lets people get to know you and develop trust in your ideas
●
Teaches your followers how to do business with you
Builds your community or tribe offans who agree with your
ideas and spread them to others
●

5. How do you become an authority?
You can’t designate yourself as an authority; other people have to name
you an authority. Becoming an authority has a lot of similarities to
branding.
Telling everyone how great your ideas are will not succeed. What others
say about you is much more important.
Becoming an authority relies on what others say about you when you are
not in the room – just like branding.
Authority, like branding, is also about your promise. When people know
you can be counted on to deliver what you promise – or even more, they
confer on you the status of authority.
Two of the best ways to grow your brand and your authority are authorship
and creating “Wow!” experiences.
Both of these tactics can be accomplished with good content marketing.

6. Some preliminary steps
If you don’t already have these steps taken care of, you will
have a harder time creating successful content.
• Make sure you’ve defined your target market or your ideal
clients.
• Clarify the message you want your audience to understand –
the message that will lead them to appreciate your business’s
products or services.
• Clearly map out the processes that make your products or
services uniquely valuable to your clients.

7. Step A: Understand Your Audience
Step A: Understand Your Audience
From your perspective, great content achieves your goals.
Some of the most common goals for content marketing were
mentioned on page 2.
From your clients’ perspective, great content helps them reach
their goal, which often has to do with the pain or problem your
business promises to help them solve.
But information without implementation is not worth much.
We all download content we never read, let alone apply!
Welcome to the information overload era. We are all exposed
to way more information daily than we can handle.

8. Our subconscious brains are actually addicted to searching for
more and more information, but reading and processing the
content takes focus. Reading and making an action plan are
logical tasks handled by our conscious brains.
Ultimately you want your audience to put your ideas to use and
get results!
If they actually get results from your advice, they will be more
likely to tell their friends about you. Plus they may be so
impressed that they want to purchase your products or services.
How can you help them take action?
Inspiring your audience to move from downloading your free
content to actually doing the work of reading and
implementing involves more than just telling them to make a
commitment or to get an accountability partner.

9. Step B: Checklist for Great Content
You can create your content in a way that makes it easier for your
followers to actually consume your content quickly and start using
your ideas.
Step B: Checklist for Great Content
 A bold visual cover or an eye catching thumbnail on the squeeze
page can help your content stand out in the overwhelm.
 Let your audience know that your content is easy to implement
and won’t take them long to read. Seduce them to open and
consume!
 Shorter content is, of course, easier to read. But clarity and
simplicity are important too. Teach them just a few ideas rather than
a lot. Too many choices make it hard to start.

10. Step B: Checklist for Great Content
 A clear, easy-to-follow structure also helps people process
your ideas (like my “3 simple steps”). Make sure you stick to
the structure and eliminate random ideas that don’t fit within
the topic and structure.
 Headings, labels, and other visual cues can add a sense of
organized structure that makes your content easier to read and
process.
 Chunk your content into bite-sized sections to make it easier
to digest. When your audience really grasps your ideas, they
will be better able to figure out ways to apply your ideas to
their own situation.
 Add visual images to your content not just for decoration,
but to help your audience understand the ideas more easily.

11. Step B: Checklist for Great Content
 Graphic illustrations or diagrams can explain your
concepts. Visual metaphors can help people connect your
new ideas to something they already know.
 Using visual and verbal information that both support the
same message allows your audience to process your message
more easily than reading text alone. But the pictures need to
be closely related to the verbal content; otherwise they can be
distracting.
 For content forms that include spoken narration, avoid
duplicating the narration in printed text. This redundancy is
difficult to process.

12. Step C: Content Repurposing Blueprints
 Storytelling and emotion are also tools for making your
content more appealing to the audience and easier for them to
process it, agree with it, and want to start using it.
 Variety and novelty are great for making your content stand
out. Our brains are wired to look for what’s new, different,
exciting, and surprising. If your audience is pleasantly
surprised by your content, they will want to share it with their
friends.
Step C: Content Repurposing Once you create some great
content,use the blueprints on the following pages to get the
most out of your ideas in a variety of formats.

13. Content Repurposing Blueprint – Starting with
Slide Presentation

14. Content Repurposing Blueprint – Starting with Written
Content

15. How to Become a Visual Content Marketing
Superstar in 3 Simple Steps
About Author : Jitendra Chaudhary
Jitendra is a online marketing expert. Jitendra is having
experience in SEO, SEM,SMO,ASO,Email marketing,
content marketing, Social media marketing and public
relation.