By integrating with Arena’s BOMControl solution, most companies realize a faster time to market due to a 50-70% reduction in ECO cycle times, a 30%-40% reduction in scrap and rework, lower product documentation costs, error-free outsourcing, and supply chain collaboration in the design process. A manufacturer’s success depends on teams working from “one version of the truth.” Supply Chain, BOM software, What is PLM, Cloud Based Software, Bill of Material, Product Lifecycle Management

1. Secrets to Maximizing
Your Supply Chain
Strategy

2. AGENDA
Vivien Roduit CFO, Selectron Systems AG
Michael D. Keer Founder & CEO, Product Realization Group
Steve Chalgren VP Product Management & Strategy, Arena Solutions
WTG Moderator Q&A MC with speakers

3. Vivien Roduit
Chief Financial Officer

4. About Vivien Roduit
• Vivien’s first mission at Selectron was to in-source the IT
Department after a successful Management Buy-out.
• During this process, Vivien was confronted with the
challenging issue to find the right Product-Lifecycle
Management Tool for the organization.
• He assisted the engineers to structure their requirements and
select the right tool to promote industry best practices and
collaborate through the whole value chain

5. About Selectron Systems AG
• The specialist for train automation http://www.selectron.ch
 Based in Lyss, Switzerland
 Worldwide operations: More than 5000 vehicles successfully in service
 100 employees, 80% engineers/technicians
 Production is outsourced to key suppliers
 Some R&D are done with key partners

6. 2009: 3 main issues to face in our Supply Chain
Las Vegas – Monorail
- BOMBARDIER
• Missed communication
 Wasted Money
o Solution: Effective collaboration with
structured processes and tools
• Unstructured information
 Wasted time
o Solution: Structured information prepared
for effective product maintenance
• Long term availability needed
 High maintenance costs
o Solution: Long term availability
management

7. One single source of information for ALL
• Everyone inside and outside the company has access
to the same data at the same time
 Key points:
o Information needs to be safe
o No compromise allowed
o Best practices implemented in the program
 Key benefits:
o Better communication
o Know-How partly stored in the program
 Tips:
o Don’t build it yourself
Europe wide – EMU
KISS double deck -
STADLER

8. Purchase and R&D work hand-in-hand from Design to Cost
• Information of R&D and Purchase are shared:
 Minimize cost of change
 Limit cost of opportunity
 Clear information:
o Decrease costs
o Improve product quality
Shenzhen Metro
Line 4 in China
- CSR

9. Lessons Learned: There is no trade-off
One single source of information allows
effective collaboration through out the
supply chain, quicker product maintenance
and decrease in NPD costs
Purchase department needs to be involved
early on in the process
Don‘t reinvent the wheel
Use pre-customized solutions with industry
best practices

10. Michael Keer
Founder & CEO

11. About Michael Keer
• Over 20 years of High Technology business leadership
experience in both Original Equipment Manufacturer
(OEM) Contract Manufacturing (CM) environments
• As founder of the Product Realization Group (PRG), Michael
created the end-to-end outsourced services model that supports
high-tech companies bring new product to market
• Prior to the PRG, Michael was the CEO of SofTEQ, an Enterprise
Product Lifecycle Management (PLM) services company. Prior to
SofTEQ, Michael was Director of Operations for Paramit
Corporation, an Electronic Manufacturing Service provider

12. New Product Introduction (NPI) -
Challenges and Best Practices
…how to reduce NPI risk, share real world examples

13. About PRG
• Product Realization Group provides New Product
Introduction training, consulting, and execution
services for high technology businesses.
• PRG enables rapid and cost effective introduction of
products to the market, regulatory compliance,
manufacturing, service, and lifecycle support.
• Currently delivering services to over 500 high-tech
clients (aggregate).

14. Where does NPI Fit?
A subset of the product lifecycle, which spans concept to end
of life, NPI's focus is on a product's beta, pilot, and general
availability (GA) stages.

15. Why is NPI Important?
Product Realization
As envisioned by the designers…

16. Product Realization
with a poor NPI process…
Why is NPI Important?

17. New Product Introduction
Goals

18. New Product Introduction
Business Challenges
• Resource Availability and Expertise:
 Internal resources are not always available to meet NPI
demands.
• Global Footprint:
 Complexities of managing customers and supply chain
(incl. design houses) around the globe  end-to-end data
management.
• NPI Management:
 Internal resources often have limited bandwidth to
integrate and manage design and supply chain partners
effectively.

19. New Product Introduction
Common Pitfalls
• Unrealistic timeframes for
development, testing, and transfer to
manufacturing
• Not controlling safety, IP, and / or
regulatory compliance risks
• Last minute changes in product
features and impact
• Silo engineering with manual data
management

20. New Product Introduction
7 Best Practices
1. Use Concurrent Engineering
• Assign experienced NPI project
manager
• Assemble cross-functional team
• Follow structured phase-gate
process
2. Mitigate Risks
• Focus on basic product
requirements / features
• Perform feasibility studies early
3. Employ Design for Excellence (DFX)
• Leverage during key transition
points
• Concept  Eng.  Design 
Production
4. Rapid Prototyping and Accelerated
life testing
• Leverage additive manufacturing
techniques
• Perform Highly Accelerated Life
Testing (HALT)
5. Adhere to Compliance
Requirements
• Agency (FDA, UL, CE, etc.)
• Environmental (RoHS, REACH,
WEEE, etc.)
6. Deploy scalable business systems
• Implement to support smooth ramp
• Centralize data early to improve
designs and communications

21. New Product Introduction
7 Best Practices
7. Learn from Prototype and Pilot Builds
• Costs escalate rapidly through NPI
• Incorporate design changes before ramping

22. Steve Chalgren
VP Product Management & Strategy

23. About Steve Chalgren
• Recognized as one of the “Top 100 people influencing
electronics manufacturing services” (EMS) by
VentureOutsource
• As Vice President of Product Management & Strategy, Steve is
responsible for setting product strategy, charting the product
roadmap and leading the Arena product team
• Prior to Arena, Steve was a Director of Product Strategy at
Oracle, where he led a team to extend Oracle’s PLM footprint.
Before working in enterprise software, Steve spent a decade in
manufacturing supply chain operations.

24. About Arena Solutions
• Invented Cloud PLM over a decade ago
• Headquartered in San Francisco, California, USA
• Largest Supply Chain community in the world
• Over 70,000 global BOMControl users, 2,000,000
change orders, 6,000,000 design files, & 20,000,000 item records
• Built by manufacturers for manufacturers. Arena offers solutions for managing
your; bill of materials (BOM), parts lists, change orders & other key processes in
your product lifecycle
• Arena helps manufacturing and engineering teams. We accelerate product
innovation and reduce time to market by managing the product throughout the
product lifecycle and across the global supply chain

25. Requirements for Manufacturing Supply Chain Excellence
• Deliver products
 High quality
 On-time delivery
 The right quantities
 At the lowest possible cost
• Supply chain of excellence
 Requires product lifecycle management
 Collaborative access 24/7 anywhere in the world
 Secure
 Needs vary at different product lifecycles
• Need a system that will scale with you (up or down)

26. How do you Securely Grow your Supply Chain?
• Look at your
collaboration processes
• Look at the logistics of
product data
movements
• Map out your security
• Find the weak spots
• Shoot for quick wins
• Remember we live in a
real world

27. Three Goals of Implementing Product Lifecycle Management
for your Supply Chain
• Solve Problems with your
entire supply chain
• Electronic approvals
• Easy Access
• Protect your IP!
• Users should only see what
they need to see
• Easy to manage
• 24/7 availability
• Fast access to data: single
click approvals
• Easy to learn and use
Collaboration Security Speed

28. Typical Problems You May Find
• Email or regular phone calls
• Problems partners discover
are not always communicated
• Product changes are sent
inconsistently
• Forward visibility into product
changes is inconsistent
• Supplier Access to Product
Data is via email/FTP
package a Document Control
Manager builds manually
• Lots of ad-hoc processes
• Quality issues pile up
• Email
• FTP
• VPN access for suppliers
• Limited / difficult access audit
trail
• Difficult to manage over time
enables suppliers to have
access to designs and plans
unrelated to their parts
• Disconnected data
• Product data easily stolen
• Email build and change
packages take time to create.
• Need to decide where to send
it – sits on desk
• Email build and change
packages take time to unpack
and understand
• Changes require the above
loop to repeat
• Frequent ad hoc requests for
information go unanswered
until the office opens the next
day
• Exporting the latest BOM
requires engineering
assistance
• Long delays due
documentation
Collaboration Security Speed

29. Typical Problems You May Find
• Email or regular phone calls
• Problems partners discover
are not always communicated
• Product changes are sent
inconsistently
• Forward visibility into product
changes is inconsistent
• Supplier Access to Product
Data is via email/FTP
package a Document Control
Manager builds manually
• Lots of ad-hoc processes
• Quality issues pile up
• Email
• FTP
• VPN access for suppliers
• Limited / difficult access audit
trail
• Difficult to manage over time
enables suppliers to have
access to designs and plans
unrelated to their parts
• Disconnected data
• Product data easily stolen
• Email build and change
packages take time to create.
• Need to decide where to send
it – sits on desk
• Email build and change
packages take time to unpack
and understand
• Changes require the above
loop to repeat
• Frequent ad hoc requests for
information go unanswered
until the office opens the next
day
• Exporting the latest BOM
requires engineering
assistance
• Long delays due
documentation
Collaboration Security Speed

30. Typical Supply Chain Improvements with Product
Lifecycle Management
• Supply Chain are members of
the change control (ECO
Approval) board
• Partners can initiate the
change process (ECR /
quality issues)
• Product changes are sent in a
consistent, easy to read
format
• Forward visibility in to product
changes is routine
• Supplier Access to Product
Data is the PLM system 24/7
• Partners' manufacturing
knowledge is leveraged
• Intellectual Property is
controlled through PLM
system
• Suppliers and employees can
only access designs and
change orders they need to
see
• Access is controlled via easy
to use Admin console
• No firewall issues
• Self service
• 24/7 access to data
• Ad hoc requests for
information are served
seamlessly
• Build and change packages
are easy to build and read
• Approvals are online
• ECO – engineering change
order releases are instantly
available
Collaboration Security Speed

31. Typical Supply Chain Improvements with Product
Lifecycle Management
• Supply Chain are members of
the change control (ECO
Approval) board
• Partners can initiate the
change process (ECR /
quality issues)
• Product changes are sent in a
consistent, easy to read
format
• Forward visibility in to product
changes is routine
• Supplier Access to Product
Data is the PLM system 24/7
• Partners' manufacturing
knowledge is leveraged
• Intellectual Property is
controlled through PLM
system
• Suppliers and employees can
only access designs and
change orders they need to
see
• Access is controlled via easy
to use Admin console
• No firewall issues
• Self service
• 24/7 access to data
• Ad hoc requests for
information are served
seamlessly
• Build and change packages
are easy to build and read
• Approvals are online
• ECO – engineering change
order releases are instantly
available
Collaboration Security Speed

32. Typical Supply Chain Benefits with Product
Lifecycle Management
• Faster to market
• Faster cost reductions = higher profit margins
• Faster & lower cost product change order
implementations
• Less scrap and rework

33. POLL Questions
Poll Question 1:
Do you currently use a PLM Solution?
a) Yes
b) No
c) Not sure

34. POLL Questions
Poll Question 2:
Are you using spreadsheets to manage
your BOMs?
a) Yes
b) No

35. POLL Questions
Poll Question 3:
How many products do you launch in a
year?
a) 0-2
b) 3-5
c) 6-10
d) More than 10

36. POLL Questions
Poll Question 4:
Do you outsource your manufacturing?
a) Yes
b) No

37. www.arenasolutions.com
866.937.1438
Questions?