2. STUDY ABOUT
ABOUT ICICI BANK
PROFILE OF ICICI BANK
TOP LEVEL MANAGEMENT
NETWORK OF ICICI BANK
PRODUCT AND SERVICES OF ICICI BANK
SWOT ANALYSIS OF ICICI BANK
3. ABOUT ICICI BANK
Industrial Credit and Investment Corporation of India
Founded in 1955 by as a joint-venture of the World
Bank
ICICI Bank launched internet banking operations in
1998.
In 2000, ICICI Bank became the first Indian bank to
list on the New York Stock Exchange.
ICICI Bank is India's second-largest bank.
4. PROFILE OF ICICI BANK
Type: Public
Founded: 1995
Headquarter: Mumbai,Maharashtra,India
Industry: Banking, Financial service
Products: Customer Banking, Corporate Banking,
Finance and insurance, private banking,
Credit cards etc.
Net revenue: US$ 13.812 billion (2011)
Net Profit : US$ 1.366 billion (2011)
Employees: 79,978 (2011
Website: www.icicibank.com
5. BOARD OF DIRECTORS
Chairmen : K.V.Kamath
CEO : Chanda Kochhar
Executive Director : N. S. Kannan
Vice president : Mr. Vishvesh G. Bhaga
General manager : Ms. Shilpa Kumar
6. NETWORK OF ICICI
It has 8003 ATMs in the country
The Bank has a network of 2752 branches in India.
All branches are OLRT connected
It has a presence in 19 countries , including India.
Traded as BSE, NSE, NYSE and BSE SENSEX .
7. PRODUCT AND SERVICES
Travelers Cheque
Card (Credit Cards,Debit Cards ,Travel Cards, Corporate Cards, Prepaid Cards ,Business Cards)
Loan (Home Loans, Personal Loans, Two Wheeler Loans, Car Loans)
Investment
Insurance
NRI banking
Deposit
Business banking
Personal banking
8. SWOT ANALYSIS OF ICICI
STRENGTHS
2ND Largest bank in India.
Successfully diversified it’s operations.
Listed in NYSE.
Considered as a pioneer in usage of internet services.
Aggressive and innovative marketing strategies.
9. Continue…
WEAKNESS
Primarily targets upper middle class and upper class of
the society.
Higher service charges.
Poor customer care/service
Focus only on high end customers
Transaction cost.
10. Continue…
OPPORTUNITIES
New IT & ITES companies
Dissatisfied customers of other Bank
Business advising for smaller players
Expanding business to the middle and lower income
groups.