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A.T. Kearney: The Untapped Value of Analytics

The Analytics Impact Index is a new global benchmarking study that reveals analytics leaders see 60 percent more profits than the laggards. Melbourne Business School and A.T. Kearney have created the Analytics Impact Index to determine analytics’ potential impact on a company’s profitability and identify the areas that hold the largest opportunities for improvement.

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A.T. Kearney: The Untapped Value of Analytics

  1. 1. Read full report The Untapped Value of Analytics
  2. 2. Only 8% of companies are extracting the full potential of analytics. The Untapped Value of Analytics Read full report
  3. 3. What is analytics really worth and how can companies best extract that value? The Untapped Value of Analytics Read full report
  4. 4. The 2018 Analytics Impact Index helps organizations understand: 1. the impact of analytics on the bottom line 2. the capabilities required to extract the most value from analytics The Untapped Value of Analytics Read full report
  5. 5. The Untapped Value of Analytics Read full report Two complementary indices are used to measure analytic practices and profit 1. Maturity Index 2. Impact Index Assessment of analytic practices and processes Assessment of return of analytics as a proportion of total profit Holistic assessment of analytics in terms of both perfor- mance and profit
  6. 6. The Untapped Value of Analytics Read full report This annual benchmark report has wide geographic, industry and company-size coverage Industry coverage 12 industries Top three: Consumer goods and services: 21% Technology: 14% Healthcare: 14% Executives More than 400 respondents C-suite: 43% Directors: 17% Managers: 28% Company size Median revenue: $1 billion Revenue range: $1.5 million to $247 billion Americas 15% Europe, the Middle East, and Africa 23% Asia Pacific 62%
  7. 7. The Untapped Value of Analytics Read full report Strategy and leadership Culture and governance Talent and skills Data ecosystem The index uses four dimensions to comprehensively measure analytics maturity of a firm
  8. 8. The Untapped Value of Analytics Read full report Participants are benchmarked and categorized into four stages of maturity 10% Laggards Followers Explorers Leaders 46% 36% 8%
  9. 9. Analytics leaders excel across all four dimensions: 1. Strategy and leadership 2. Culture and governance 3. Talent and skills 4.Data ecosystem The Untapped Value of Analytics Read full report
  10. 10. The Untapped Value of Analytics Read full report More mature companies see a greater financial impact from analytics 0.5 1.0 1.5 2.0 2.5 3.0 3.5 4.0 4.5 0 Laggards Followers Explorers Leaders Impact Maturity
  11. 11. The Untapped Value of Analytics Read full report Laggards could increase profits by ~60% if they embraced analytics like leaders +60% Laggards Followers Explorers Leaders +55% +15% Base case
  12. 12. The Untapped Value of Analytics Read full report The index identified the positive and negative drivers of value 1. Strategy and leadership 2. Talent and skills 3. Culture and governance 4. Data ecosystem Leadership and strategy have the strongest positive effect on profit. Having the skilled talent and the right organization structure is a key driver of profit. Culture is also a key driver of analytics Companies that spend too much money on their data ecosystem without strategic leadership tend to have lower profit than firms with strategic leadership guiding the use of technology. Twenty-two percent of companies investing above average in data ecosystem, lack a leadership team. Driversof success Barriersto success
  13. 13. A.T. Kearney is a leading global management consulting firm with offices in 40 countries. Since 1926, we have been trusted advisors to the world’s foremost organizations. A.T. Kearney is a partner-owned firm, committed to helping clients achieve immediate impact and growing advantage on their most mission-critical issues. For more information, visit www.atkearney.com. Read full report Learn more about the Analytics Impact Index The Untapped Value of Analytics

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