Edorsements of ITAP's Work

CULTURAL HARMONY: WORKING IN A MULTI-CULTURAL COMPANY 1
©2017 ITAP International, Inc. All Rights Reserved.
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Endorsements of ITAP’s
Work

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“I have used the Culture in the Workplace
QuestionnaireTM
with teams with many
nationalities. It offered a great reference for a
deep conversation about interaction, collaboration
and cooperation.”
Organizational Consultant, Brazil

3
“ITAP Americas has provided a high quality of
course material, leadership, knowledge and
experience with their contracted services. Their
broad knowledge of the particular subject areas
and ability to communicate the associated
concepts and principles effectively and clearly
provides an asset to our overall educational
program.“
Employee of the US government

4
“ITAP is always responsive to contractual needs,
and provides a high level of customer service to
ensure satisfaction with their products and
instruction.”
Employee of the US government

5
“You showed your commitment to building our
relationship by giving us content up front, before
we even had an agreement.”
German/US American Medical
Devices Company

6
“This is impressive work. You have captured the
voices of each of the groups. Thanks – we know
you've gone beyond the contract.”
VP of Diversity at a global pharmaceutical
company

7
“Without hesitation, ITAP exceeded our very high
expectations. We will look forward to partnering
with you again in the future.”
Organizational Effectiveness Group Manager at a
global financial services company

8
Endorsements of Cass Mercer Bing,
CEO, ITAP International
“Thanks a lot to your further comment, I learn a
lot from you, my dear teacher :)”
Director of Business Development, Shanghai,
China

9
“Cass and her efforts at ITAP made all the
difference for me on a project that was very large
in scope. Her insights into diversity and culture
provided us with a solid foundation to build an ...
e-learning initiative.”
Online
Learning Professional

10
“Without out a doubt ... the finest program ... I
have ever encountered.”
Mediation and Arbitration Professional

11
“I have known Cass for years, as a client and also
as a respected and trusted colleague and
consultant. Cass is the 'real deal.' She's not just
knowledgeable, she's savvy and a straight-
shooter. Cass is a true global citizen, bringing a
richer, much-appreciated perspective to the
table.”
OD-Related Technology Consultant

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Workshop Participants’ Comments
“I thoroughly enjoyed the multicultural program at the ASTD
Conference - Nice job!”
“All the items discussed today will help me in my assignment,
especially all those individually tailored questions and
responses to our situation. Great training session.”
“All the exercises were very informative and useful - I
enjoyed the open discussions and time spent on each
exercise.”

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“The training was fantastic, it gives us the opportunity to be a
few steps ahead of the game...and gives us much more
confidence...”
“The program made me think about things I had not thought
about before!!! Great!”
“It was truly rewarding as well as a learning experience for
me. I learned techniques that I thought I knew much more
effectively. Thank you...”

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“Your participation in the program has been recognized as
making a significant contribution to our success.”
“Your workshop session was a good example of why the
forum was such a success. If we can continue to attract a
high caliber speakers like yourself...we can be guaranteed to
make our mark in every region of the country.”
“Although I did not think I needed this training, it opened my
eyes to many things and I think it will be much easier [for me]
now.”

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• ITAP is one of only 2 companies worldwide
endorsed by Dr. Hofstede and approved to
represent his research
"This [approval] is due to their
professionalism and deep understanding of
my work.”
• An Ivy League university partners with ITAP to
certify its coaches in the CWQ.

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ITAP CWQ database includes over 8,000 respondents.
Results correlate highly with Hofstede’s data. The CWQ
application is currently available in:
– English
– Latin American Spanish
– European Spanish
– French
– German
– Korean
– Chinese
– Questions and instructions only (not the report) are in
Danish and Japanese

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Hofstede Country Culture
Analysis Australia
Analysis
Germany
Hofstede Country Culture Analysis
Mexico
Analysis China
Analysis India
Hofstede Country CultureAnalysisUnited Arab Emirates

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Improving Competitive Advantage
• Our services focus on:
1.Global talent retention and development
2.Effectiveness of the senior team and
mission critical global teams
3.Global leader and global workforce
development
4.Cross-border transformation and change
• Ensure that culture is an asset, not a
barrier in your global business.

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ITAP is prepared toITAP is prepared to
provide demonstrationsprovide demonstrations
of its Intellectualof its Intellectual
Property to qualifiedProperty to qualified
licensorslicensors
Who licenses the CWQ?
•Human Resource professional in large organizations
•Consulting firms seeking the capability to assess
cultural values at the individual, group and
organizational levels

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• One time licensing fee for organizations with 1-10
employees is $2,500 and includes certification of 1
person (virtual certification is fine).
• Embedded in this fee are 25 free uses of this tool
($1,750 value).
• The usage fee is $70 / user.
• Use is required to retain license (at least once every
12 months). If there is no usage within 12 months,
license renewal is $3,000 / year.
• No admin fees: Certification ensures independent
access to the on-line tool.

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Amitai Touval, PhD
Social Media Director
ITAP Americas, Inc.
353 Nassau Street, First Floor
Princeton, NJ 08540 USA
(W) +1.215.860.5640
(M) +1.917.359.5360
www.Itapintl.com
atouval@itapintl.com
SKYPE: Amitai.Touval

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