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Why not join the crowd and
discover the new way to fund your
growth?

An overview of UK Crowdfunding

Alan Scrase
21st March 2013


                                    1
Context
• SETsquared Partnership - the Enterprise collaboration of the
  Universities of Bath, Bristol, Exeter, Southampton and Surrey

• Approximately 7,400 academics working at these universities are
  responsible for ten per cent of the UK's Higher Education research
  budget

• Partnership formed in 2002 led by Southampton with Bath, Bristol
  and Surrey (Exeter joined in 2011)

• Funded under Higher Education Innovation Funding until 2015

• Collectively supports the growth and success of new business
  opportunities through spin-outs (20%), spin-ins (80%), licensing,
  acceleration and incubation
The SETsquared approach
  • SETsquared approach
      – Review and apply to enter
      – If accepted then
          • Work with Centre staff
          • Appoint mentor
          • Regular Business Review panels

  • Aim to assist high-growth and innovative companies with
      – business planning
      – management team development
      – Securing funding
          • Grants
          • Banks
          • Investment including crowdfunding
UK has a wealth of entrepreneurial
talent

• UK has lots of great ideas
• Need to cultivate ideas into the next
  Google/Twitter/GroupOn
• Often stifled by access to Money


                                     Google says searches for
                                     "business plan UK" have
                                     increased by 60% over the
                                     past year and searches for
                                     "small business loan" are up
                                     by 34%
The way it is…

• Grants complicated and time consuming
• Debt finance hard to come by
• Venture capital difficult to find for smaller
  requirements
• Business angels – limited investments
   • Typically a syndicate each investing £10k -
      £100k
• Is there a way to have 5000 angels each
  investing £10?
• What if anyone could become a business angel?
Crowdfunding
•    Crowdfunding is an approach to raising the capital required for a
     new project or enterprise by appealing to large numbers of ordinary
     people for small amounts




•    Social Media
•    Crowdfunding examples
       • Kiva.org - $325m funding raised, >777,000 lenders, ~800,000
                                                        entrepreneurs
        • Kickstarter.com – >24,000 projects funded, > $250m pledged
                                      to-date, 2m people have pledged
Equity Funding Gaps




             £100k              £1m             £2m




• Most fundraising to date in lower gap but rapidly growing
• Model has shown potential to raise larger amounts
• Participation of larger investors
Annual growth in the number
of crowdfunding platforms worldwide



       In 2011 453 platforms raised $1.5 billion
       in project and business financing
       Source: Crowdsourcing.org
Crowdfunding Types
Risk-Reward profile
where crowdfunding may fit




•   Mix of motivations for investing
•   Financial and non-financial returns
•   Model’s suitability for social ventures
Kickstarter Project Crowdfunding
Kickstarter Project Crowdfunding
Kickstarter Project Crowdfunding
FundingCircle Loan Crowdfunding
FundingCircle Loan Crowdfunding
FundingCircle Loan Crowdfunding




                                  http://www.crowdcube.com/pg/how-it-works-4
The stages of equity crowdfunding
Crowdcube Equity Crowdfunding

•   Crowdcube provides a FSA approved web-based central hub for
    entrepreneurs to meet micro-investors. It uses the power of
    Crowdfunding to provide a unique service to two types of people:
      •   for entrepreneurs to source equity funding more accessibly than
          conventional routes
      •   for smaller investors to have the opportunity to invest in exciting
          high-potential businesses
                                          “$100 invested in Microsoft at their IPO would now
                                          be worth approximately $35k.”
Crowdcube Equity Crowdfunding
Crowdcube Equity Crowdfunding
Crowdcube Equity Crowdfunding




                https://www.fundingcircle.com/how-it-works#how-it-works-video
Equity crowdfunding benefits
Crowdcube to date

Success so far…
                                                          Deals successfully funded


 £5.1 million                                                        35
 funded so far…
                    £100,000                    >30,000
                    largest single investment   members

£2,547                                                    £1 million
av. investment       FSA Authorised
                                                                          biggest deal
Some challenges

• Regulation

• Process challenges

• Post-investment

• Getting the best participants

• Potential returns
Regulation

• Important to ensure investors are protected

• JOBs Act is one option but not necessarily the best one

• EU looking at options

• UK FSA have started approving already

• Need for more transparency and consistency across
  Europe
Process challenges
• Flexibility around valuations
• Collaboration between investors
• Investor transparency and signals

• Using online tools to aid in fraud detection
  and business evaluation
Post-Investment

• Managing input from many investors
• Incentivising investors with small stakes
• Protecting investors post-investment
• Voting rights
• Exploring liquidity for investors
• Ensuring businesses remain
  attractive to follow-on funders
UK Crowdfunders
Alan Scrase

SETsquared at the University of Southampton

Incubation Centre Manager


a.scrase@soton.ac.uk


07825 761 652

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Crowd funding 21 march 2013

  • 1. Why not join the crowd and discover the new way to fund your growth? An overview of UK Crowdfunding Alan Scrase 21st March 2013 1
  • 2. Context • SETsquared Partnership - the Enterprise collaboration of the Universities of Bath, Bristol, Exeter, Southampton and Surrey • Approximately 7,400 academics working at these universities are responsible for ten per cent of the UK's Higher Education research budget • Partnership formed in 2002 led by Southampton with Bath, Bristol and Surrey (Exeter joined in 2011) • Funded under Higher Education Innovation Funding until 2015 • Collectively supports the growth and success of new business opportunities through spin-outs (20%), spin-ins (80%), licensing, acceleration and incubation
  • 3. The SETsquared approach • SETsquared approach – Review and apply to enter – If accepted then • Work with Centre staff • Appoint mentor • Regular Business Review panels • Aim to assist high-growth and innovative companies with – business planning – management team development – Securing funding • Grants • Banks • Investment including crowdfunding
  • 4. UK has a wealth of entrepreneurial talent • UK has lots of great ideas • Need to cultivate ideas into the next Google/Twitter/GroupOn • Often stifled by access to Money Google says searches for "business plan UK" have increased by 60% over the past year and searches for "small business loan" are up by 34%
  • 5. The way it is… • Grants complicated and time consuming • Debt finance hard to come by • Venture capital difficult to find for smaller requirements • Business angels – limited investments • Typically a syndicate each investing £10k - £100k • Is there a way to have 5000 angels each investing £10? • What if anyone could become a business angel?
  • 6. Crowdfunding • Crowdfunding is an approach to raising the capital required for a new project or enterprise by appealing to large numbers of ordinary people for small amounts • Social Media • Crowdfunding examples • Kiva.org - $325m funding raised, >777,000 lenders, ~800,000 entrepreneurs • Kickstarter.com – >24,000 projects funded, > $250m pledged to-date, 2m people have pledged
  • 7. Equity Funding Gaps £100k £1m £2m • Most fundraising to date in lower gap but rapidly growing • Model has shown potential to raise larger amounts • Participation of larger investors
  • 8. Annual growth in the number of crowdfunding platforms worldwide In 2011 453 platforms raised $1.5 billion in project and business financing Source: Crowdsourcing.org
  • 10. Risk-Reward profile where crowdfunding may fit • Mix of motivations for investing • Financial and non-financial returns • Model’s suitability for social ventures
  • 16. FundingCircle Loan Crowdfunding http://www.crowdcube.com/pg/how-it-works-4
  • 17. The stages of equity crowdfunding
  • 18. Crowdcube Equity Crowdfunding • Crowdcube provides a FSA approved web-based central hub for entrepreneurs to meet micro-investors. It uses the power of Crowdfunding to provide a unique service to two types of people: • for entrepreneurs to source equity funding more accessibly than conventional routes • for smaller investors to have the opportunity to invest in exciting high-potential businesses “$100 invested in Microsoft at their IPO would now be worth approximately $35k.”
  • 21. Crowdcube Equity Crowdfunding https://www.fundingcircle.com/how-it-works#how-it-works-video
  • 23. Crowdcube to date Success so far… Deals successfully funded £5.1 million 35 funded so far… £100,000 >30,000 largest single investment members £2,547 £1 million av. investment FSA Authorised biggest deal
  • 24. Some challenges • Regulation • Process challenges • Post-investment • Getting the best participants • Potential returns
  • 25. Regulation • Important to ensure investors are protected • JOBs Act is one option but not necessarily the best one • EU looking at options • UK FSA have started approving already • Need for more transparency and consistency across Europe
  • 26. Process challenges • Flexibility around valuations • Collaboration between investors • Investor transparency and signals • Using online tools to aid in fraud detection and business evaluation
  • 27. Post-Investment • Managing input from many investors • Incentivising investors with small stakes • Protecting investors post-investment • Voting rights • Exploring liquidity for investors • Ensuring businesses remain attractive to follow-on funders
  • 29. Alan Scrase SETsquared at the University of Southampton Incubation Centre Manager a.scrase@soton.ac.uk 07825 761 652

Notas del editor

  1. Welcome My name is and I am…
  2. Just to set it in context
  3. Our approach ..
  4. The UK but….
  5. Where we are..
  6. Kiva - Despite being only 39 months old it has raised over $87m, funding over 213,000 entrepreneurs. They have over 500,000 lenders worldwide. Ebbsfleet United Football Club was bought by approximately 26,000 people each paying £35 - £910,000 Zopa - have over 300,000 members and total disbursals have reached £50m.
  7. Ignoring bank borrowing for now
  8. Introduction pages with video
  9. Chance to contribute small amounts for set package
  10. And for larger amounts. Possible to become dealers or agents
  11. Way to introduce small amount lenders to viable propositions
  12. Lender controls who and how much and the rate
  13. Business gets funding at a the best rate from the offers received
  14. Process
  15. Have to take a questionnaire as potential investor to prove you are en “educated investor”
  16. Detailed “online prospectus”
  17. Use video to promote and therefore “meet” the team