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Augustine Fou- 1 -Most standard form of display ads are 300x250 and 728x90Top Display Ad FormatsSource: Turn, June 2013Top...
Augustine Fou- 2 -Most common form of mobile ads is 320x50Top Mobile Ad FormatsSource: Turn, June 2013Top mobile ad format...
Augustine Fou- 3 -Most standard form of video ads are 15-second pre-roll, 30-second pre-rollTop Video Ad FormatsSource: Tu...
Augustine Fou- 4 -Related SlidesharesCPM and CPC Pricing TrendsBy: Augustine Fou, October 19, 2012Display Search Social CT...
Augustine Fou- 5 -Dr. Augustine Fou – Agency Czar“I advise clients on optimizing theirmarketing mix – from traditional tod...
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Most Standard Format of Digital Ads by Augustine Fou

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top ads in each category; top display ad formats, top mobile ad formats, and top video ad formats

Publicado en: Empresariales, Tecnología
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Most Standard Format of Digital Ads by Augustine Fou

  1. 1. Augustine Fou- 1 -Most standard form of display ads are 300x250 and 728x90Top Display Ad FormatsSource: Turn, June 2013Top display ad formats are 300x250, 728x90, 160x600
  2. 2. Augustine Fou- 2 -Most common form of mobile ads is 320x50Top Mobile Ad FormatsSource: Turn, June 2013Top mobile ad format is 320x50
  3. 3. Augustine Fou- 3 -Most standard form of video ads are 15-second pre-roll, 30-second pre-rollTop Video Ad FormatsSource: Turn, June 2013Top video ad formats are 15-second pre-roll, 30-second pre-roll
  4. 4. Augustine Fou- 4 -Related SlidesharesCPM and CPC Pricing TrendsBy: Augustine Fou, October 19, 2012Display Search Social CTR BenchmarksBy: Augustine Fou, March 11, 2013Search CPC Benchmarks by Industry CategoryBy: Augustine Fou, March 15, 2013Augustine Fou- 4 -
  5. 5. Augustine Fou- 5 -Dr. Augustine Fou – Agency Czar“I advise clients on optimizing theirmarketing mix – from traditional todigital, and within digital from display tosearch to performance; mainly using theright type and format of ad for thebusiness purpose.”FORMER CHIEF DIGITAL OFFICER, HCG (OMNICOM)MCKINSEY CONSULTANTCLIENT SIDE / AGENCY SIDE EXPERIENCEPROFESSOR AND COLUMNISTENTREPRENEUR / SMALL BUSINESS OWNERPHD MATERIALS SCIENCE (MIT 95) AT AGE 23ClickZ Articles: http://bit.ly/augustine-fou-clickzSlideshares: http://bit.ly/augustine-fou-slidesharesLinkedIn: http://linkd.in/augustinefou

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