Roadmap for community engagement process

1. Mind Maps for
Community Engagement
Andrew Zolnai
Cottenham Open

2. Wikipedia
• Mind map is a diagram used to visually organize information. A mind
map is hierarchical and shows relationships among pieces of the
whole. [1]
• Community engagement is a dynamic relational process that
facilitates communication, interaction, involvement, and exchange
between an organization and a community for a range of social and
organizational outcomes. [2]

3. What it means
• Map out and communicate what the current aspirations and pain
points are in the community
• Create affinity groups that address specific issues and topics that
cream up to the top
• Link said groups among each other and toward larger support and
resources as relevant

4. Brain storm community engagement
Community Issues of
Interest?
Environment?
Business? Public
awareness?
Regional
exposure?
Environmt.
projects
Web maps /
Open data
“Yellow
Pages”

5. Mind map
Community
Issues of
Interest?
Environment? Business?
Public
awareness?
Regional
exposure?
Environmt.
projects
Web maps /
Open data
“Yellow
Pages”