SlideShare una empresa de Scribd logo
1 de 52
Descargar para leer sin conexión
The “Full Web” Isn’t
Mobility Goes Beyond the   September 2008

Desktop                    Mobile Web Strategies
Who am I?
Usability, human factors, interaction
design, industrial design, marketing,
engineering, entrepreneur, MBA

Product designer, product strategist,   Barbara Ballard
blogger

Mobilist                                                  2
Where
are we?

The Good

The Bad

The Ugly Opportunity
“Full Web” Experience




                        t




                            4
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop
The Full Web Isn't: Mobility Goes Beyond the desktop

Más contenido relacionado

Más de Barbara Ballard (7)

Gestures For Mobile
Gestures For MobileGestures For Mobile
Gestures For Mobile
 
Foolish Consistency
Foolish ConsistencyFoolish Consistency
Foolish Consistency
 
M2 Ballard Full Web Isnt
M2 Ballard Full Web IsntM2 Ballard Full Web Isnt
M2 Ballard Full Web Isnt
 
Mobile Design Evolution: Trends in speciation, specialization, and fragmentation
Mobile Design Evolution: Trends in speciation, specialization, and fragmentationMobile Design Evolution: Trends in speciation, specialization, and fragmentation
Mobile Design Evolution: Trends in speciation, specialization, and fragmentation
 
Leveraging Device Characteristics
Leveraging Device CharacteristicsLeveraging Device Characteristics
Leveraging Device Characteristics
 
Mobile Usability Testing
Mobile Usability TestingMobile Usability Testing
Mobile Usability Testing
 
Class-based design for mobile development
Class-based design for mobile developmentClass-based design for mobile development
Class-based design for mobile development
 

Último

+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
?#DUbAI#??##{{(☎️+971_581248768%)**%*]'#abortion pills for sale in dubai@
 
Finding Java's Hidden Performance Traps @ DevoxxUK 2024
Finding Java's Hidden Performance Traps @ DevoxxUK 2024Finding Java's Hidden Performance Traps @ DevoxxUK 2024
Finding Java's Hidden Performance Traps @ DevoxxUK 2024
Victor Rentea
 

Último (20)

Web Form Automation for Bonterra Impact Management (fka Social Solutions Apri...
Web Form Automation for Bonterra Impact Management (fka Social Solutions Apri...Web Form Automation for Bonterra Impact Management (fka Social Solutions Apri...
Web Form Automation for Bonterra Impact Management (fka Social Solutions Apri...
 
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
 
[BuildWithAI] Introduction to Gemini.pdf
[BuildWithAI] Introduction to Gemini.pdf[BuildWithAI] Introduction to Gemini.pdf
[BuildWithAI] Introduction to Gemini.pdf
 
AWS Community Day CPH - Three problems of Terraform
AWS Community Day CPH - Three problems of TerraformAWS Community Day CPH - Three problems of Terraform
AWS Community Day CPH - Three problems of Terraform
 
FWD Group - Insurer Innovation Award 2024
FWD Group - Insurer Innovation Award 2024FWD Group - Insurer Innovation Award 2024
FWD Group - Insurer Innovation Award 2024
 
"I see eyes in my soup": How Delivery Hero implemented the safety system for ...
"I see eyes in my soup": How Delivery Hero implemented the safety system for ..."I see eyes in my soup": How Delivery Hero implemented the safety system for ...
"I see eyes in my soup": How Delivery Hero implemented the safety system for ...
 
Connector Corner: Accelerate revenue generation using UiPath API-centric busi...
Connector Corner: Accelerate revenue generation using UiPath API-centric busi...Connector Corner: Accelerate revenue generation using UiPath API-centric busi...
Connector Corner: Accelerate revenue generation using UiPath API-centric busi...
 
Exploring Multimodal Embeddings with Milvus
Exploring Multimodal Embeddings with MilvusExploring Multimodal Embeddings with Milvus
Exploring Multimodal Embeddings with Milvus
 
Vector Search -An Introduction in Oracle Database 23ai.pptx
Vector Search -An Introduction in Oracle Database 23ai.pptxVector Search -An Introduction in Oracle Database 23ai.pptx
Vector Search -An Introduction in Oracle Database 23ai.pptx
 
Polkadot JAM Slides - Token2049 - By Dr. Gavin Wood
Polkadot JAM Slides - Token2049 - By Dr. Gavin WoodPolkadot JAM Slides - Token2049 - By Dr. Gavin Wood
Polkadot JAM Slides - Token2049 - By Dr. Gavin Wood
 
Platformless Horizons for Digital Adaptability
Platformless Horizons for Digital AdaptabilityPlatformless Horizons for Digital Adaptability
Platformless Horizons for Digital Adaptability
 
Strategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
Strategize a Smooth Tenant-to-tenant Migration and Copilot TakeoffStrategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
Strategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
 
Boost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdfBoost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdf
 
ICT role in 21st century education and its challenges
ICT role in 21st century education and its challengesICT role in 21st century education and its challenges
ICT role in 21st century education and its challenges
 
MINDCTI Revenue Release Quarter One 2024
MINDCTI Revenue Release Quarter One 2024MINDCTI Revenue Release Quarter One 2024
MINDCTI Revenue Release Quarter One 2024
 
Biography Of Angeliki Cooney | Senior Vice President Life Sciences | Albany, ...
Biography Of Angeliki Cooney | Senior Vice President Life Sciences | Albany, ...Biography Of Angeliki Cooney | Senior Vice President Life Sciences | Albany, ...
Biography Of Angeliki Cooney | Senior Vice President Life Sciences | Albany, ...
 
Finding Java's Hidden Performance Traps @ DevoxxUK 2024
Finding Java's Hidden Performance Traps @ DevoxxUK 2024Finding Java's Hidden Performance Traps @ DevoxxUK 2024
Finding Java's Hidden Performance Traps @ DevoxxUK 2024
 
CNIC Information System with Pakdata Cf In Pakistan
CNIC Information System with Pakdata Cf In PakistanCNIC Information System with Pakdata Cf In Pakistan
CNIC Information System with Pakdata Cf In Pakistan
 
Apidays New York 2024 - The value of a flexible API Management solution for O...
Apidays New York 2024 - The value of a flexible API Management solution for O...Apidays New York 2024 - The value of a flexible API Management solution for O...
Apidays New York 2024 - The value of a flexible API Management solution for O...
 
WSO2's API Vision: Unifying Control, Empowering Developers
WSO2's API Vision: Unifying Control, Empowering DevelopersWSO2's API Vision: Unifying Control, Empowering Developers
WSO2's API Vision: Unifying Control, Empowering Developers
 

The Full Web Isn't: Mobility Goes Beyond the desktop