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barclayjones.comRecruitment Technology and Social Media for Recruiters
@LisaMariJones
@ChrisHowardREC
#RecTecHub
Chris Howard
@ChrisHowardREC
REC
Recruitment Technology
Strategy 2014
Lisa Jones
@LisaMariJones
Barclay Jones
barclayjones.comRecruitment Technology and Social Media for Recruiters
@LisaMariJones
@ChrisHowardREC
#RecTecHub
2
Chris Howard
@ChrisHowardREC
REC
RecTecHub: where it all began and where it’s
going….
2012: inception…..
2013:
 engagement with ‘the best in the business’
 Launch of online information portal
 Bringing the RecTecHub to you
 Looking in to the future
2014:
 Getting to your businesses: The Health Check
barclayjones.comRecruitment Technology and Social Media for Recruiters
@LisaMariJones
@ChrisHowardREC
#RecTecHub
3
barclayjones
What we do we do well
We use “rec tech” to speed up
business process and make
recruiters more competitive
We help recruiters use social
media to generate business and
source talent
barclayjones.comRecruitment Technology and Social Media for Recruiters
@LisaMariJones
@ChrisHowardREC
#RecTecHub
You need a strategy to succeed
barclayjones.comRecruitment Technology and Social Media for Recruiters
@LisaMariJones
@ChrisHowardREC
#RecTecHub
What are your goals?
(Or do you just have tactics?)
barclayjones.comRecruitment Technology and Social Media for Recruiters
@LisaMariJones
@ChrisHowardREC
#RecTecHub
Option paralysis
Distract the workforce
Demonstrate how easy recruitment is
Make the job harder
Wind up the workforce
Spend lots of money
Tick some boxes
Alternative
Goals
Waste time
Increase inappropriate applications
Haemorrhage data
Prove how techie the IT dept is
barclayjones.comRecruitment Technology and Social Media for Recruiters
@LisaMariJones
@ChrisHowardREC
#RecTecHub
Be innovative
Business growth
Attract internal talent
Be more agile
Brand awareness
Build and manage relevant communities
Challenge the direct hire model
Be more approachable
Goals
Save money
Measure output
barclayjones.comRecruitment Technology and Social Media for Recruiters
@LisaMariJones
@ChrisHowardREC
#RecTecHub
Is there a disconnect between the C Suite
and the rest of the business?
“So I am Chair of the company. I’m totally
convinced and I know I need to make the leap.
But my staff seem to be better at this than me”
Have you handed over your
keys to the “young’uns”?
barclayjones.comRecruitment Technology and Social Media for Recruiters
@LisaMariJones
@ChrisHowardREC
#RecTecHub
Too many systems, not enough process?
Do you know what you want
each stream to do for you?
All the gear, no idea?
Option Paralysis
barclayjones.comRecruitment Technology and Social Media for Recruiters
@LisaMariJones
@ChrisHowardREC
#RecTecHub
Which parts of your business
process is recruitment
technology good at?
barclayjones.comRecruitment Technology and Social Media for Recruiters
@LisaMariJones
@ChrisHowardREC
#RecTecHub
 Have you mapped out your business process?
 What problems do you want to solve?
 Flash forward a year – what do you want to
improve?
 What do your clients need from you?
 Are your staff hairdressers?
 Do they make placements in 30 seconds?
What’s your plan for 2014?
barclayjones.comRecruitment Technology and Social Media for Recruiters
@LisaMariJones
@ChrisHowardREC
#RecTecHub
 Make your CRM your analytics buddy
 Integrate your business process with social media
 Be better than your clients (not just your competitors)
 Reinvigorate your technology relationships
 Re-train your staff
 Blend your approach (there are no silver bullets)
Some ideas for best practice in 2014
barclayjones.comRecruitment Technology and Social Media for Recruiters
@LisaMariJones
@ChrisHowardREC
#RecTecHub
Do you know what you want your technology to
do?
Give it a job
Aim high! But be realistic
(phones don’t make placements, people do)
Adjust your Expectations
barclayjones.comRecruitment Technology and Social Media for Recruiters
@LisaMariJones
@ChrisHowardREC
#RecTecHub
Any tech in your business you
really rate?
barclayjones.comRecruitment Technology and Social Media for Recruiters
@LisaMariJones
@ChrisHowardREC
#RecTecHub
Any tech in your business
you’d bin if you could?
barclayjones.comRecruitment Technology and Social Media for Recruiters
@LisaMariJones
@ChrisHowardREC
#RecTecHub
What % of your traffic is
mobile?
What % of your traffic is
social?
barclayjones.comRecruitment Technology and Social Media for Recruiters
@LisaMariJones
@ChrisHowardREC
#RecTecHub
Forget mobile at your peril
Have a practical social media strategy –
stop ticking boxes and get engaged
It’s only going 1 way
Your website is the “be all”
barclayjones.comRecruitment Technology and Social Media for Recruiters
@LisaMariJones
@ChrisHowardREC
#RecTecHub
Takeaways
 Get your goals and strategy before you get tactical
 Stop distracting – get some process
 Take responsibility – it’s not hard
 Get analytical
 Choose kit which solves your problem
 Have you outgrown your tech?
 Respect what you have (re-engage and re-train)
 Have realistic and positive expectations
 Get jiggy with mobile web and social media!
barclayjones.comRecruitment Technology and Social Media for Recruiters
@LisaMariJones
@ChrisHowardREC
#RecTecHub
19

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Recruitment Technology Strategy 2014 REC RecTecHub

  • 1. barclayjones.comRecruitment Technology and Social Media for Recruiters @LisaMariJones @ChrisHowardREC #RecTecHub Chris Howard @ChrisHowardREC REC Recruitment Technology Strategy 2014 Lisa Jones @LisaMariJones Barclay Jones
  • 2. barclayjones.comRecruitment Technology and Social Media for Recruiters @LisaMariJones @ChrisHowardREC #RecTecHub 2 Chris Howard @ChrisHowardREC REC RecTecHub: where it all began and where it’s going…. 2012: inception….. 2013:  engagement with ‘the best in the business’  Launch of online information portal  Bringing the RecTecHub to you  Looking in to the future 2014:  Getting to your businesses: The Health Check
  • 3. barclayjones.comRecruitment Technology and Social Media for Recruiters @LisaMariJones @ChrisHowardREC #RecTecHub 3 barclayjones What we do we do well We use “rec tech” to speed up business process and make recruiters more competitive We help recruiters use social media to generate business and source talent
  • 4. barclayjones.comRecruitment Technology and Social Media for Recruiters @LisaMariJones @ChrisHowardREC #RecTecHub You need a strategy to succeed
  • 5. barclayjones.comRecruitment Technology and Social Media for Recruiters @LisaMariJones @ChrisHowardREC #RecTecHub What are your goals? (Or do you just have tactics?)
  • 6. barclayjones.comRecruitment Technology and Social Media for Recruiters @LisaMariJones @ChrisHowardREC #RecTecHub Option paralysis Distract the workforce Demonstrate how easy recruitment is Make the job harder Wind up the workforce Spend lots of money Tick some boxes Alternative Goals Waste time Increase inappropriate applications Haemorrhage data Prove how techie the IT dept is
  • 7. barclayjones.comRecruitment Technology and Social Media for Recruiters @LisaMariJones @ChrisHowardREC #RecTecHub Be innovative Business growth Attract internal talent Be more agile Brand awareness Build and manage relevant communities Challenge the direct hire model Be more approachable Goals Save money Measure output
  • 8. barclayjones.comRecruitment Technology and Social Media for Recruiters @LisaMariJones @ChrisHowardREC #RecTecHub Is there a disconnect between the C Suite and the rest of the business? “So I am Chair of the company. I’m totally convinced and I know I need to make the leap. But my staff seem to be better at this than me” Have you handed over your keys to the “young’uns”?
  • 9. barclayjones.comRecruitment Technology and Social Media for Recruiters @LisaMariJones @ChrisHowardREC #RecTecHub Too many systems, not enough process? Do you know what you want each stream to do for you? All the gear, no idea? Option Paralysis
  • 10. barclayjones.comRecruitment Technology and Social Media for Recruiters @LisaMariJones @ChrisHowardREC #RecTecHub Which parts of your business process is recruitment technology good at?
  • 11. barclayjones.comRecruitment Technology and Social Media for Recruiters @LisaMariJones @ChrisHowardREC #RecTecHub  Have you mapped out your business process?  What problems do you want to solve?  Flash forward a year – what do you want to improve?  What do your clients need from you?  Are your staff hairdressers?  Do they make placements in 30 seconds? What’s your plan for 2014?
  • 12. barclayjones.comRecruitment Technology and Social Media for Recruiters @LisaMariJones @ChrisHowardREC #RecTecHub  Make your CRM your analytics buddy  Integrate your business process with social media  Be better than your clients (not just your competitors)  Reinvigorate your technology relationships  Re-train your staff  Blend your approach (there are no silver bullets) Some ideas for best practice in 2014
  • 13. barclayjones.comRecruitment Technology and Social Media for Recruiters @LisaMariJones @ChrisHowardREC #RecTecHub Do you know what you want your technology to do? Give it a job Aim high! But be realistic (phones don’t make placements, people do) Adjust your Expectations
  • 14. barclayjones.comRecruitment Technology and Social Media for Recruiters @LisaMariJones @ChrisHowardREC #RecTecHub Any tech in your business you really rate?
  • 15. barclayjones.comRecruitment Technology and Social Media for Recruiters @LisaMariJones @ChrisHowardREC #RecTecHub Any tech in your business you’d bin if you could?
  • 16. barclayjones.comRecruitment Technology and Social Media for Recruiters @LisaMariJones @ChrisHowardREC #RecTecHub What % of your traffic is mobile? What % of your traffic is social?
  • 17. barclayjones.comRecruitment Technology and Social Media for Recruiters @LisaMariJones @ChrisHowardREC #RecTecHub Forget mobile at your peril Have a practical social media strategy – stop ticking boxes and get engaged It’s only going 1 way Your website is the “be all”
  • 18. barclayjones.comRecruitment Technology and Social Media for Recruiters @LisaMariJones @ChrisHowardREC #RecTecHub Takeaways  Get your goals and strategy before you get tactical  Stop distracting – get some process  Take responsibility – it’s not hard  Get analytical  Choose kit which solves your problem  Have you outgrown your tech?  Respect what you have (re-engage and re-train)  Have realistic and positive expectations  Get jiggy with mobile web and social media!
  • 19. barclayjones.comRecruitment Technology and Social Media for Recruiters @LisaMariJones @ChrisHowardREC #RecTecHub 19

Notas del editor

  1. These objectives have been set by the Twitter task force. As you can see, there are some really good strategic objectives here, which your day to day use of Twitter will help deliver.
  2. These objectives have been set by the Twitter task force. As you can see, there are some really good strategic objectives here, which your day to day use of Twitter will help deliver.
  3. These objectives have been set by the Twitter task force. As you can see, there are some really good strategic objectives here, which your day to day use of Twitter will help deliver.
  4. These objectives have been set by the Twitter task force. As you can see, there are some really good strategic objectives here, which your day to day use of Twitter will help deliver.
  5. These objectives have been set by the Twitter task force. As you can see, there are some really good strategic objectives here, which your day to day use of Twitter will help deliver.