HomeRoots Pitch Deck | Investor Insights | April 2024
I Am Jordan
1. I am Jordan
Developing Your Own
“Code of Honor”
to Your Rights and Responsibilities
2. Reform and Development
Forming a New Government, A new Parliament, and
New Mechanisms for Committing to Honor and
Excellence in Achieving The National Agenda calls
for a New Paradigm in Practicing Jordanianism Now
3. What ?
In This Document we will present His
Majesty‟s Letter of Appointment to His
Excellency Prime Minister Mr. Samir Al
Rifai, and open the grounds for
comments and suggestions that we deem
critical for succeeding in the
achievement of the vision that ensures
prosperity for all.
As well as Take Ownership in
Developing Our Own Role and Our
Commitment to synergize and be
responsible partners.
6. How ?
1. Understanding and Analyzing the
National Agenda, Holistic Vision,
Priorities, Mechanism and Objectives
Set to The New Government
2. Share Insights and Suggestions that
you deem of importance for the
success of the Plan
3. Define your own personal role,
commitment and accountability in
your own positions for owning the
success of the National Agenda, and
Develop your own personal and
Organizational “Code of Honor”
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7. • Understanding and Analyzing the
1. National Agenda, Holistic Vision,
Priorities, Mechanism and
Objectives Set to The New
Government
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9. His Majesty King
Abdullah „s Letter of
Appointment to His
Excellency The Prime
Minister December 9th,
2009
10. The Holistic Vision
“We charge you with forming a new Cabinet that will
•Build on the achievements of our cherished country
•Address the pitfalls and shortcomings through an
institutionalised programme that is based on;
a) A clear agenda with performance indicators that ensure
the translation of our vision of reform into reality;
b) An agenda whose positive impact would reflect on all
spheres of life in our cherished land;
c) An agenda that would ensure our people the decent life to
which they are entitled, a life of security, ripe with
possibilities for achievement”
12. Reform and Modernisation
“The process of reform and modernisation started
several years ago, and we are determined to continue
the process in order to build on the plans,
programmes and objectives of the National Agenda
and that can achieve the prosperity and progress for
our country. “
13. The Process and The Mechanism
“Achieving these objectives requires that the formation of your
Cabinet is;
A. Inspired by a seamless work plan that,
B. Identifies specific objectives in every sector and,
C. Defines timelines for the implementation and achievement of
these objectives.
D. This is necessary so that performance can be evaluated,
decisions accordingly made and responsibilities appropriately
assigned .”
14. Ministers Selection Criteria
“Ministers should be chosen according to the criteria of;
Competence, efficiency and commitment to the priorities of the
next phase,
The conditions confronting this phase and the practical plans for
implementation.
In light of this, we direct you to take ample time to discuss these
objectives, programmes and implementation mechanisms with
the candidates for your ministerial team.
This is necessary so that every minister is aware of both the
objectives that he is expected to achieve and the criteria by
which his performance will be evaluated.”
15. Forming The Government‟s Work Plan
“We expect you to present, after no more than two months after the
government‟s formation,
A work plan for every ministry that has been discussed and adopted by the
Council of Ministers, to ensure that everyone works as one harmonious team,
with a clear vision and aware of the expectations of it.
This way, our people will know the principles according to which their
government is working and the objectives that it is expected to achieve with
transparency.
For, we desire a government that works with
a. Confidence
b. Transparency and team spirit in the service of the public interest,
c. With no laxity or hesitation in decision making out of fear or out of
consideration for momentary publicity or out of a desire to appease - all
of which have cost our country many opportunities to distinguish itself
and to achieve positive change.”
16. Code of Honor
“We stress here the need to be committed to the law
in every task the government undertakes.
While we stress this, we also instruct you to issue a
code of honour based on the Constitution and the
law that clarifies the moral and legal criteria that the
ministers must be committed to throughout their
public service.
This document will be a public document and an
additional reference for Jordanians in judging the
performance of the ministerial team.”
17. Cascading Code of Honor
“The government should also issue a similar
document to which all public servants at every level
must commit.
For our people are ready to bear any hardship and
confront every challenge if they are convinced that
those serving them in state institutions are doing their
jobs within;
A. Institutional frameworks and
B. Under legal monitoring and
C. Are fortified against all forms of corruption, abuse
of public office and
D. Manipulation of the law.”
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18. Building
“The Jordan of The Future”
Political
“Mr. Prime Minister, we want your government
to make qualitative steps in our reform,
modernisation and development process, to Economic
which we are committed as the ultimate
necessity in building the Jordan of the future:
Administrative
Secure, stable and prosperous.
And reform is a comprehensive political,
economic, administrative and social regime that Social
does not reach its fullest potential unless it is
pursued equally in all sectors.”
I Individual
19. The Reform , Modernisation and Development Process
Individual
Social
Administrative
Economic
Political
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21. Economic Reform To Encompass and
Be Solidly Intertwined with Political Reform
“While we consider economic reform a priority, as it has a
direct impact on the lives of the people for whom we seek to
achieve only the best as our primary objective,
We believe that economic reform will not achieve its
objectives if it is not accompanied by political reform that
ensures the highest level of participation in decision making
through effective institutions that are capable of working
transparently and objectively to multiply our achievements
and confront dereliction of duty and shortcomings
according to the Constitution and the law.”
22. The Parliament
“Since we have issued
decrees to dissolve
Parliament and called
for new parliamentary
elections that are a
model of integrity,
impartiality and
transparency”
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23. Government‟s Role In The New Elections Law
“ Your government‟s main task is to take the necessary steps,
including;
Amending the Elections Law and
Improving electoral procedures
To ensure that the next elections are a qualitative leap in our
development and modernisation process, whereby every
Jordanian is able to practise their right to campaign and to elect
and to choose a legislature that is capable of exercising its
constitutional role of monitoring the government, writing
legislation and contributing effectively to the adoption of
democracy as culture and a practise in our beloved homeland. “
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24. Government – Parliament
Relationship Protocol
“The government should reassess its method of dealing with Parliament
so as to restore this relationship as;
A cooperative and complementary one that serves the national
interest, and
Whereby the authorities each practise their constitutional authority
without one trespassing the other or reaching interest-based
understandings that would make achieving personal gains a condition for
the stability of the relationship between the two authorities.
In order to ensure that the mistakes of the past do not recur, we ask you
to draft a protocol, to which your team should be committed, that
outlines the rules of engagement with Parliament in accordance with the
Constitution and the law.”
25. The Parliament – The People
“We hope that the new Parliament would also issue a
similar document so as to reassure Jordanians that the
relationship between the executive and legislative
authorities is governed by criteria that serve the public
interest and reflects the legal and political
complementarity that is necessary to serve the country
and that are not hostage to narrow considerations. ”
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26. The Elections 2010
“The next elections, which should be held no later
than the last quarter of 2010 , constitute a major step
in developing our democratic performance and
strengthening public participation in the political
development process.
But we would like them to be part of a comprehensive
political development programme that addresses all
obstacles to this development; that contributes to the
advancement of the work of political parties and their
platforms; and that opens the door for all Jordanians to
participate. “
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27. Media
is the Main Pillar For
Success
The success of this
programme requires taking
all the necessary steps to
ensure freedom of
expression and the
development of a free,
independent and
professional media to
practise their role as a pillar
of the national development
process.
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28. Media Reform
The necessary legislative amendments must be made and
The relevant policies must be adopted to establish
The proper environment to develop a professional media industry and
Ensure the media‟s right to access information and deal with it freely.
Laws also must be amended and modernised to protect society from
those practises that are unprofessional and immoral by some media
outlets.
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29. Economic Policy
As for economic policy, regional and international conditions have negatively
affected our own economic situation, and the government should;
Exert maximum effort to develop the economy,
Ensure the best management of resources and
Work according to clear plans that protect our Economy from the
repercussions of the global economic crisis and
Enable it to achieve the highest levels of growth.
Economic and fiscal policies must be formulated that would boost
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our national economy‟s competitiveness.
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30. The Economic Plan‟s Pillars
The government‟s economic plan must also include measures to
achieve a balance between financial capabilities and demands for
public spending;
To preserve fiscal and monetary stability; to strengthen
our reliance on our own resources;
To develop our own economic legislation; and
To achieve the best possible balance in terms of development
among the governorates so as to achieve better living standards
for citizens and fight poverty and unemployment.
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31. • Work must also focus on protecting the poor and
underprivileged and on strengthening institutional work
Protect The Poor to care for those in need.
and
Underprivileged
• And because investment constitutes one of the most
important factors of economic success and contributes
to providing job opportunities, attracting new
technology and developing the skill of the labour force,
Attract New the investment environment must be developed and
Technology work must be intensified to attract foreign investment.
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32. • In this regard, the government is asked to facilitate the work of Jordanian
investors and support the Jordanian business community in all sectors by
addressing bureaucratic obstacles, by developing mechanisms to fund
projects and by developing the tender procedures in order to ensure the
participation of all investors with transparency and justice. The necessary
Investment’s legislative and regulatory procedures must be adopted and applied to
Reform ensure the vitality and security of the banking sector and to guard it against
the repercussions of the global financial crisis.
Methodology
• The government should continue to apply policies that seek to develop
the partnership with the private sector so that the private sector can play
a full role in our development process.
Public Private
Partnership (PPP)
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33. • The government’s economic policy should focus on achieving food
and water security and on responding to the Kingdom’s need for
energy resources through long-term planning and pursuing mega-
Food and Water projects that are capable of responding to our growing needs .
Projects
• In order to achieve the best possible results, and in light of the fact
that these issues are interconnected, the government must draft
the institutional frameworks that would ensure the highest level of
coordination in the management of and investment in these
Special Focus on sectors, especially alternative energy projects, gas and shale oil
exploration, nuclear energy, the Disi Water Conveyance Project and
Alternative Energy the Red-Dead Water Conveyance Project .
Projects
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34. • The agricultural sector , one of the pillars of food security, needs
more care and attention. We need more projects that support
farmers, exempt agricultural equipment from taxes, provide
Agriculture – Food Security farmers with easy loans and find markets for their products.
Pillar
• Investment in these mega projects must also be accompanied by
work to develop infrastructure, especially the
telecommunications and road networks. Likewise, procedures
regarding the establishment of the national railway must be
Telecommunications and finalised in order to allow Jordan to become a regional transport
Road Networks (Internal hub and to develop the opportunities for cooperation with
Within Jordan and External
within the Region)
neighbouring Arab states .
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35. The Jordanian Human Capital
“ Since the human being is the focus of the whole
of our development process and is the means and
ends of development”
You
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36. “Our vision of the
Jordan of the future is
built on investing in the
Jordanian citizen, who
is creative and
generous. “
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37. Pillars for Developing The Human Element
• The government must push ahead with the development of the
Educational educational process
Development • By implementing the educational development programme for the next
five years,
• By developing higher education while preserving universities’
Higher Education independence and
• By expanding vocational education in a way that corresponds to market
Vocational Education requirements.
• We emphasise here the need to draft practical programmes to tap the
Practical Programmes energy and potential of our youth and to arm them with the science and
for Youth – Science and knowledge that are necessary in this era and help them contribute to
Knowledge their nation . Shadaideh - I AM JORDAN - Jordan
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38. Health Sector Development Projects
“ As for the healthcare sector, the health insurance umbrella must
be expanded to include all citizens and to implement several major
projects in the health sector, such as
The e-health strategy and
The development of Al Bashir Hospital as well as
The new Zarqa and Northern Badia hospitals.
The standard of health services available to citizens at public
hospitals and health centres must also be improved,
As must coordination among hospitals to ensure the best use of
resources. “
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39. A Safe and Decent Life To All
“Based on our belief in the
right of every individual to
Family
a safe and decent life, we
hereby stress the
importance of
programmes to protect the
Protection
family, women and and Care - Women
children and provide Violence
protection and care for
those who have been
subjected to violence and
to develop legislation that Children
realises this noble
objective. “
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40. Decent Housing for Decent Living
“We emphasise here that providing decent housing for citizens must be
at the forefront of the government‟s priorities. We initiated the Decent
Housing for Decent Living Initiative in 2008 to provide the greatest
possible number of homes to citizens at reasonable prices and with
financing mechanisms that would benefit Jordanians with limited
income.
Despite some successes in implementation, achievements have not met
expectations. Therefore, a review of all aspects of this initiative must be
undertaken, and a plan must be formulated to address the gaps and
remove the obstacles to its successful conclusion, especially with regards
to the financing mechanisms. The initiative should then be implemented
within a specific time frame”.
41. Public Services Development
Work must also continue in order to improve the quality of services to citizens
and to draft a comprehensive plan to achieve a qualitative leap in the standard
of public services to ensure they are readily available and effective.
The comprehensive development that we seek to achieve requires that more
attention be devoted to programmes to develop the public sector as well as to
The restructuring and rehabilitation of the civil service, particularly by
ridding it of laxity,
By adopting the principle of equal opportunity and transparency in
recruitment and promotion,
By activating mechanisms of oversight and accountability and by combating
all forms of corruption, nepotism and favouritism with the utmost firmness
and sense of responsibility.
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42. Justice
For, development is only achieved
under the shadow of justice, equality
and the rule of law for everyone.
The only guarantee of this is the
judiciary, whose independence,
integrity, efficiency and good
reputation.
We are keen to preserve through
implementing the necessary plans
and programmes to develop this
institution, foremost of which is the
programme “Future Judges”, and
through facilitating litigation and
improving the facilities and
institutions affiliated with the judicial
apparatus.
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43. Sacred Jordanian Dignity
“The rights and dignity of citizens is a
red line. And the dignity of Jordanians
is, for me, too sacred to allow it to come
to any harm.
Jordanians have been harmed by some
manifestations of violence and
aggression against citizens, among them
teachers, employees and physicians.
This is categorically opposed, and that is
why laws must be activated and applied
to everyone with the utmost justice and
firmness; for Jordanians are equal before
the law and equal in their rights and
duties. “ Bayan Shadaideh - I AM JORDAN - Jordan
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44. Security and Stability
“Our national achievements would not have materialised
without the blessings of security and stability, and our
Armed Forces and security institutions are the guarantee
of our national sovereignty, security and stability, and
they are a source of pride for Jordanians. It is one of our
main duties to give them support, care and attention in
terms of supplies, training, arms, so that they remain a
model of efficiency and competence. “
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45. Arab Ties
As for our Arab ties, Jordan has, since its
establishment and until this day, been at the
forefront of its Arab nation in terms of
commitment to the nation and work to
strengthen solidarity and integration within
institutions of common Arab action. We will
continue to do our duty to defend the rights
of and just causes of the nation, foremost of
which is the Palestinian cause.
We will continue to provide all forms of
support to our Palestinian brothers in their
struggle to gain their legitimate rights,
especially their right to establish their
independent state on their national soil, with
East Jerusalem as its capital. We emphasise
here that Jerusalem is, for us and all Arabs
and Muslims, a red line that we do not
permit anyone to cross.
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46. “We will continue to work and to
employ our relations to achieve
peace on the basis of the two-state
solution, within a regional context
that restores all Arab rights in
accordance with the adopted
references, especially the Arab
Peace Initiative, so that the region
may enjoy peace and security and
be free of the woes of conflict,
injustice and occupation.
The government should continue
all its efforts to stand by the
Palestinians and provide them with
whatever assistance and support
they need.”
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47. “Your Excellency, our confidence in you is
tremendous. We have known you as a
young, devoted Jordanian who is eager to
work, and you have achieved much in all
the assignments I have entrusted you with.
We are confident that you will work with
your ministerial team according to the best
of your abilities, and you will receive all
the support you need from us.
And as we await the names of your choice
of ministers to share responsibility with
you, we ask God to grant us success in
serving Jordan and achieving the
aspirations of our proud and generous
people.
Peace, God‟s mercy and blessings be upon
you”
48. • Share Insights and
2. Suggestions that you deem
of importance for the
success of the Plan
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49. Share The Care
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50. If You have any Comments and /or
Suggestions please Share
Make Your Point as clear as possible.
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51. • Define your own personal role,
commitment and accountability in
3. your own positions for owning the
success of the National Agenda .
• Develop your own “Code of Honor”
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53. “The Jordanian Citizen is Creative and Generous”
H.M. King Abdullah
You
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54. My Code of Honor : I am Jordan
Name :
Commitment to Self :
Commitment to Family :
Commitment to Society :
Commitment to Profession :
Commitment to Organization :
Commitment to Jordanians :
Commitment to Government :
Commitment to Jordan :
Other Commitment(s) :
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55. Guidelines
• Download and Fill in the Word File
http://tinyurl.com/ye8vlfo
• Share your “Code of Honor” on Jordan Brain Gain on Linkedin
http://www.linkedin.com/groups?gid=1816276&trk=hb_side_g
• On Facebook
http://www.facebook.com/home.php?#/group.php?gid=72108200442
&ref=ts
• Send to email: I-Am-Jordan@live.com
Or upload and send us the link
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56. Suggestions
• Use this presentation with your family, friends,
organization … (Expand The Ripple )
• Everybody has a role; Children, Students,
Mothers, Fathers, Teachers, Professionals, …
• Wherever You are in Jordan, or outside Jordan,
you are integral to the success of “The Jordan
of The Future”
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57. Second Ripple
• If you are interested in Becoming a “Leader” by being an
assigned Trainer, Speaker, please contact us.
• We will be conducting series of workshops to develop this
program for all segments, so that this project grows a
second Ripple, if you are interested in being a contributor
as an individual or an entity please contact us
• The Jordanian Citizen is “Creative and Generous” H.M.
King Abdullah , please share with us your creative input
generously
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58. Second Ripple (Competition)
• Second Ripple Panel of Judges to be
selected from those who would like to apply
to this category, nomination are as well
welcome
• More information to be posted soon.
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