Borja García Director General Meydis Direct Marketing Services C/ Conde de Peñalver, 18 28006 Madrid Tel: 003491 8304650 Email: borjagarcia@meydis.es Web: www.meydis.com

1. Direct Marketing Services
MADRID – VALENCIA – BARCELONA – VIGO - LISBOA

2. NDEX
1. Presentation
2. Services
3. Clients
4. Contact

3. Presentation

4. PRESENTATION
Meydis was born in 1982 as a direct communication tool, complementary and as
an alternative to general advertising. An enterprise with Spanish character and
internationally oriented.
Today, Meydis services have become a crucial support for the success of many
companies.
Our team, and our cutting edge technology make the difference that allows us position
ourselves as the First Group in Relationship, Direct and
Transactional Marketing Services in Spain.
Since the beginnings, Meydis services have been
used in order to help thousands of customers of all
sizes and importance.
Meydis provides services nationwide from its
headquarters located in Madrid and its operations
centers located in Valencia, Barcelona, Vigo
and in the Canary Islands. We also have
strategic alliances in Lisbon and Bilbao.

5. Services

6. Direct
Communication

7. SERVICES
DATA BASES
• DATA WAREHOUSE
Outsourcing of storage, maintenance and management of
databases. Also, we are specialize in creating and exploiting databases
specially designed to the needs of our customers.
• LISTBROKING
Meydis is the link between those companies
that possess files and those in need of
them. We make sure that they have been
properly segmented to conduct direct and
relational marketing campaign.
Analysis Cluster.
Data Mining.

8. SERVICES
DATA BASES
• LISTMANAGEMENT
We have our own files that we provide our customers in order to develop
actions such as: mailing / e-mailing / telemarketing.
All our files comply with the Data Protection Agency and current regulations.
Our files are characterized by:
Updated and reliable sources.
National and international coverage.
Versatility in the segmentation.

9. SERVICES
DATA BASES
• Individuals:
We have registered more than 12.000.000 Spanish homes, all with
the following fields:
Contact Name (phone owner)
Full postal address
Socioeconomic status of household
Age of the subscriber
Cultural level of the subscriber

10. SERVICES
DATA BASES
• Professionals
We have over 2,600,000 records of autonomous and independent
professionals all sorted by: Activity Code NCEA, number of employees in
charge and in some cases the phone.
• Companies:
We have over 1.300.000 national companies that can be sorted by the
following variables:
Number of employees
CNAE or activity code
HQ or branch
Company’s age
Turnover (in some cases)
Postal address

11. SERVICES
DATA BASES
• PERMISSION E-MAILMARKETING B TO C
We have access to the database with more subscribed consumers
(12.000.000 spanish and around 33.000.000 internacional
registrations), segmented by the following parameters:
Socio-demographic criteria (age / sex / Province / Profession).
Areas of interest:
Promotions
Computers and Technology
Leisure and entertainment
Employment and Training
Travel
Sports
Motor
Business & Finance
Health & Wellness
Children
Men Articles
Articles Lady
Music and Books
News

12. SERVICES
DATA BASES
• PERMISSION E-MAILMARKETING B TO B
We offer our clients the file with more than 78.000 e-mail addresses of
companies and executives nationwide and more than 2.300.000
worldwide. Those can be sorted by the following criteria:
Company Name
Contact Person
Phone

13. CRM
We are specialize in the creation, analysis and use of data through CRM
applications generated specifically for each client taking into account some
specific needs. These applications allow us to know all the facts and behavior
of end customers, so that we can generate specific offers and campaigns
tailored to the needs of each group according to their behavior.
+ 25 years standardizing,
enriching and exploiting
databases.

14. CRM MANAGEMENT
CRM INPUTS PROCESSES CRM OUTPUTS
Current records
Identify types of
PHASE 1
customers
DB legalization
Standardization
Deduplication Marketing One
New Costumers Generating tables to One
Segmentation
New WEB Cross Selling
Members
Telemarketing Development of
PHASE 2
Data increase New Products
Data warehouse
Vouchers Cluster Analysis Target New
Data mining Markets
Road shows

15. CRM MANAGEMENT
CRM OUTPUTS OBJECTIVES
Identify types of
INCREASE
customers
SALES
Marketing One
to One Mailing FIDELIZATION
E-mailing
Cross Selling
Faxing
Telemarketing ROI
Development of
New Products INCREASE
Target New
Markets BRANDING

16. SERVICES
BILLING
We offer a comprehensive service in managing the lifecycle of transactional
and Trans-Promo documents. (Design, Manufacturing and Distribution).
Channel solutions, according to the needs of our customers (paper / electronic
/ multimedia documents).

17. SERVICES
BILLING
Black and white laser printing equipment with
continuous paper feeding, allowing
customization of up to 75,000 documents an
hour. We have smart mailers that can
compare till 8 personalized elements with a
coil and flat input in order to produce more
than 2.5 million daily shipments in U.S. / C5
format. All the equipment has the most
advanced reading technology to ensure 100%
document integrity.
Kern 3500

18. SERVICES
BILLING TRANS-PROMO FULL
COLOR
The Billing Trans-Promo is the perfect combination of technology that provides
full color printing machinery and processing of databases. We offer the
possibility of doing all kinds of changes and customizations to transactional
documents or segmented offerings.
This system allows us to generate a differentiated offer to each customer or
groups that we consider, taking into account the links assigned by computer
databases and images. Each record can have a completely different artwork.
600 ppp. 30.000 A4/hour
Inkjet system
Kodak Velsamark VL2000

19. SERVICES
BILLING TRANS-PROMO FULL COLOR
High quality digital print, depending on individual customer profiles, selecting
paper weights from 80 to 300 grams / square meter.
With this machinery there are practically no limitations when segmenting offers
by groups, languages, attachments and always keeps in mind to try to obtain
the most user attention with the less printings as possible.
As finish options it offers intelligent enveloping, complet or bagging.
600 ppp. Pliegos de 570 x 360 mm.
3.000 laser prints/hour
XEROX IGEN 3

20. SERVICES
DIRECT COMMUNICATION
We have the ability to carry out any
Relationship Marketing campaign, as our
services include:
Mailings
Marketing One to One
Bagging
E-mailings
Mobile Marketing
Mailshots

21. SERVICES
Graphic
Production

22. SERVICES
GRAPHIC PRODUCTION AND PERSONALIZATION
Own production centers and strategic alliances that enable us to print in
any of the following systems:
Offset Rotary Digital
We have the machinery necessary to carry out any type of customization /
finishes on any item (envelopes / letters / brochures / promotional cards, etc
...).
Ink. jet plane and rotating
Full color laser printing with variables
Customizing all kinds of documents (delivery notes,
receipts, statements, brouchures, ...)
Promotional Card Personalization

23. SERVICES
Loyalty Clubs
&
Promotional actions

24. SERVICES
LOYALTY CLUBS & PROMOTIONAL ACTIONS
A service of FULLFILMENT for Clubs and Promotions that
encompasses all:
Creation, development and maintenance of computer applications
required (CRM).
Reception, validation and recording applications / coupons
response. Downloading data via WEB.
Scanning of test purchases and processing.
Card issuance and personalization.
Bidding Terms of campaigns and tax management.
Draw Performing
Warehousing, Packaging and distribution of gifts / products
Call Center: Call for Service promotions and Clubs.

25. SERVICES
Call Center

26. SERVICES
CALL CENTER
We have a fully computerized Call Center prepared to offer the
following services:
Assignment of lines to confirm attendance to events, provide
information, etc..
Assignment of lines for the management of promotions /
loyalty clubs.
Management of Customer Service Phone Numbers (902 / 900).
Telephone surveys.
Data bases update.

27. SERVICIOS
Promotional Logistics

28. SERVICES
PROMOTIONAL LOGISTICS
STORAGE
We have over 18,000 meters of fully equipped facilities to store any type
of material: POS, merchandising, graphic material, stands ... .
ORDER PREPARATION. PICKING&PACKING
MANUAL HANDLINGS.
NATIONAL&INTERNATIONAL
DISTRIBUTION SERVICES.

29. SERVICES
VIRTUAL STORES MANAGEMENT
Service that covers all needs in the creation, design and
management of virtual stores:
Development of computer applications.
Site Positioning e-commerce.
Storage and stock control.
Order preparation. PICKING.
National and International Distribution. Order tracking and incident
resolution.

30. SERVICIOS
POS

31. SERVICES
POS
MANUFACTURE ALL KINDS OF POINT-OF-SALE DISPLAYS:
Totems, Displays, Box Pallet, Alarm covers, Markers, Banners, Stoppers,
Luminous spots, ets ..
CAMPAIGNS OF DEPLOYMENT AND REPLENISHMENT OF PORSTERS
AND POS.
DECORATIONS IN SALE POINTS.
STORAGE AND MAINTENANCE OF EQUIPMENT.
Additional services: reception of containers, palletizing, assembly of exhibitors,
product filling, national distribution to sale points or logistic centers.

32. Clients

33. CLIENTS
SOME OF OUR CUSTOMERS

34. CLIENTS
SOME OF OUR CUSTOMERS

35. Contact

36. MADRID 003491 8304650
VALENCIA 003496 1666060
borjagarcia@meydis.es
WWW.MEYDIS.COM