Bizwatch Search Analytics Report Samples - 2009

1. An Introduction to Bizwatch ™ A Search Marketing Analytics Platform Organic, Paid, & Web Analytics One Console Over 60 Reports Bizwatch Bizresearch 614-846-7560 www.bizresearch.com

8. Organic Reports 10 Reports Currently Available Rankings, Trends, Charts, Export to PDF Features Keyword Research, Competitor Analysis & More

9. Executive Ranking Reports Bizwatch Bizresearch 614-846-7560 www.bizresearch.com Benefits: Advanced Sort Features Advanced Filters

10. Trend Reports & Graphs at KW Level by Search Engine Bizwatch Bizresearch 614-846-7560 www.bizresearch.com Benefits: See a keyword improve, quickly note its improvement over time, with table & graph

11. Identify Ranking Trend Declines Bizwatch 2.0 Bizresearch 614-846-7560 www.bizresearch.com Benefit: Numbers Often Overwhelm Users Quickly Visualize Decline

12. Advanced Sort – Positive Rankings Bizwatch 2.0 Bizresearch 614-846-7560 www.bizresearch.com Benefit: Quickly Show Top Rankings

13. Top Ten Rankings & Filters Bizwatch Bizresearch 614-846-7560 www.bizresearch.com Benefit: Quick Top Ten Ranking Report Advanced Filters Choose by Date and/or SE and/or KW

14. Improvements & Drops Report Bizwatch 2.0 Bizresearch 614-846-7560 www.bizresearch.com Benefits: Filter search engine, keyword(s), date range and sort ascending, descending order

15. Identify KWs for Improvement Bizwatch 2.0 Bizresearch 614-846-7560 www.bizresearch.com Benefit: Filter, Sort, Date Range – Quickly Determine Where Work Is Needed

17. Who Are My Organic Competitors? Bizwatch Bizresearch 614-846-7560 www.bizresearch.com Benefit: Great for SEO Analysts – Determine URL structure & which pages rank

18. Competitive Market Share Graphs Bizwatch Bizresearch 614-846-7560 www.bizresearch.com Benefit: Graphs Show Number of Top Five Competitor Rankings - & Where You Fit In

19. Paid Search Reports Over 35 Reports Trends, Charts, Export to PDF Red Alerts – Underperforming Campaigns Bid Management Filters Bizwatch Bizresearch 614-846-7560 www.bizresearch.com

20. Traditional Google Adwords Data Bizwatch Bizresearch 614-846-7560 www.bizresearch.com Challenge: Have to Export Raw Data, Import into CSV, Format, Graph, Trend

21. Export 1 Year of Google KPIs into Bizwatch Bizwatch Bizresearch 614-846-7560 www.bizresearch.com Benefit: Using API, data warehouses one year of data, enables trending

22. What Needs Your URGENT Attention? Bizwatch 2.0 Bizresearch 614-846-7560 www.bizresearch.com

23. Campaign & Ad Group Monthly KPI Red Alerts Bizwatch Bizresearch 614-846-7560 www.bizresearch.com You Set Your Own Filters: Default Settings: <2% CTR <2% CVR >$50 Cost Per Conversion >3.0 Avg Pos. All 4 = a Red Alert

24. Obtain Ad Group Trend Analysis Bizwatch Bizresearch 614-846-7560 www.bizresearch.com Benefit: At times, we need to visually prove a campaign is not profitable. Case Study One Core Campaign – Proven Not Profitable – Lowered Cost per Conversions; Increased Conversion Rate Red Alerts in one client just saved $2300 in first month of using Bizwatch; increased Paid Search leads 17%

25. Focus Work On Improving KPIs Bizwatch 2.0 Bizresearch 614-846-7560 www.bizresearch.com Benefit: Focus on terms that didn”t profitably convert – within 2 weeks of work cut budget without sacrificing overall campaign total leads. Got out of “the red” within 2 weeks Also spent half the time on campaign management

28. Web Analytics Reports Using Google Analytics – Taking it One Step Further Bizwatch 2.0 Bizresearch 614-846-7560 www.bizresearch.com

32. One Table: Determine Organic vs Paid Search KWs That Send Best Conversions/Leads/Sales Bizwatch 2.0 Bizresearch 614-846-7560 www.bizresearch.com Benefit: Filter keyword(s), KPIs; sort ascending/descending any column heading Determine which keywords send best organic or PPC leads Saves hours doing this in MS Excel, exports, master spreadsheets

34. Monthly Traffic Trend Reports are Instantaneous Bizwatch Bizresearch 614-846-7560 www.bizresearch.com Benefit: Quickly Trend a Year of Traffic KPIs – No more exporting, graphing, charting time wasted

35. Track Google Goal Conversion Trends Bizwatch Bizresearch 614-846-7560 www.bizresearch.com Benefit: Track Google Analytics Goals Trends – Note Increases; Easily Demonstrate Improvements

41. Contact Bizwatch Bizresearch 614-846-7560 www.bizresearch.com Laura Thieme [email_address] 614-846-7560 Or order online with Google Checkout www.bizresearch.com/bizwatch.php