SlideShare una empresa de Scribd logo
1 de 7
Descargar para leer sin conexión
BMW Event and Delivery Centre, Múnich
              Sauerbruch y Hutton
                     Anna Zaytseva_Blai Ramil Pou




            _2G Sauerbruch Hutton Architects vol.52
                      _Sauerbruch Hutton Archieve
                               _El Croquis 114 vol.I
                       _www.sauerbruchhutton.de
BMW event and Delivery Centre, Munich Sauerbruch Hutton




                                                                       “Edificios como
                                                                 objetos individuales
                                                                  pero, todos ellos en
                                                                         respuesta de
                                                                  observaciones de la
                                                                  realidad inmediata
                                                                 que encontramos en
                                                                   un lugar concreto”

Emplazamiento   Relaciones   Recorridos                    LO ESENCIAL WESENHAFTE
BMW event and Delivery Centre, Munich Sauerbruch Hutton




Espacio   Tecnología   Ecología                                LO ESENCIAL WESENHAFTE
BMW event and Delivery Centre, Munich Sauerbruch Hutton

                                                                  Innovación
                                                                    Duchamp




                                                                    “Encontrar
                                                                         nuevas
                                                                 palabras para
                                                                    expresar lo
                                                                  que se quiere
                                                                 decir, crear un
                                                                  lenguaje que
                                                                       en cierto
                                                                   modo hable
                                                                     sólo de tal
                                                                        edificio”




Articulación   Función                                                 TIPOLOGÍA
BMW event and Delivery Centre, Munich Sauerbruch Hutton




                                                                      Calidad de lo sensual,
                                                                          relacionado con la
                                                                           materialidad y las
                                                                            superfícies , que
                                                                      tienen que ver con los
                                                                      colores y también con
                                                                              la articulacion
                                                                                     espacial




Espacio   Color   Sensualidad                                                      COLOR
BMW event and Delivery Centre, Munich Sauerbruch Hutton

  “Tendemos a crear objetos que recuerdan formas corporales o naturales con las que uno se sienta
                                                                                         agusto”

“Toda teoría para la producción del espacio se basa en una preocupación obsesiva por lo opuesto: la
                                                                                            masa”




Orgánico             Integración                Desarrollo                                              FORMA
BMW event and Delivery Centre, Munich Sauerbruch Hutton




Contexto?   Necesario?   Funcional/Belleza?                                 BIGNESS

Más contenido relacionado

Destacado

PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)contently
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024Albert Qian
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsKurio // The Social Media Age(ncy)
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summarySpeakerHub
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next Tessa Mero
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best PracticesVit Horky
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project managementMindGenius
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...RachelPearson36
 
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
 
12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at WorkGetSmarter
 
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...DevGAMM Conference
 

Destacado (20)

Skeleton Culture Code
Skeleton Culture CodeSkeleton Culture Code
Skeleton Culture Code
 
PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie Insights
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search Intent
 
How to have difficult conversations
How to have difficult conversations How to have difficult conversations
How to have difficult conversations
 
Introduction to Data Science
Introduction to Data ScienceIntroduction to Data Science
Introduction to Data Science
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best Practices
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project management
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
 
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
 
12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work
 
ChatGPT webinar slides
ChatGPT webinar slidesChatGPT webinar slides
ChatGPT webinar slides
 
More than Just Lines on a Map: Best Practices for U.S Bike Routes
More than Just Lines on a Map: Best Practices for U.S Bike RoutesMore than Just Lines on a Map: Best Practices for U.S Bike Routes
More than Just Lines on a Map: Best Practices for U.S Bike Routes
 
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
 

Bmwdeliverycentremunich

  • 1. BMW Event and Delivery Centre, Múnich Sauerbruch y Hutton Anna Zaytseva_Blai Ramil Pou _2G Sauerbruch Hutton Architects vol.52 _Sauerbruch Hutton Archieve _El Croquis 114 vol.I _www.sauerbruchhutton.de
  • 2. BMW event and Delivery Centre, Munich Sauerbruch Hutton “Edificios como objetos individuales pero, todos ellos en respuesta de observaciones de la realidad inmediata que encontramos en un lugar concreto” Emplazamiento Relaciones Recorridos LO ESENCIAL WESENHAFTE
  • 3. BMW event and Delivery Centre, Munich Sauerbruch Hutton Espacio Tecnología Ecología LO ESENCIAL WESENHAFTE
  • 4. BMW event and Delivery Centre, Munich Sauerbruch Hutton Innovación Duchamp “Encontrar nuevas palabras para expresar lo que se quiere decir, crear un lenguaje que en cierto modo hable sólo de tal edificio” Articulación Función TIPOLOGÍA
  • 5. BMW event and Delivery Centre, Munich Sauerbruch Hutton Calidad de lo sensual, relacionado con la materialidad y las superfícies , que tienen que ver con los colores y también con la articulacion espacial Espacio Color Sensualidad COLOR
  • 6. BMW event and Delivery Centre, Munich Sauerbruch Hutton “Tendemos a crear objetos que recuerdan formas corporales o naturales con las que uno se sienta agusto” “Toda teoría para la producción del espacio se basa en una preocupación obsesiva por lo opuesto: la masa” Orgánico Integración Desarrollo FORMA
  • 7. BMW event and Delivery Centre, Munich Sauerbruch Hutton Contexto? Necesario? Funcional/Belleza? BIGNESS