Keynote presentation by Tim Riesterer, Chief Strategy and Marketing Officer of Corporate Visions to the BMA Phoenix / Arizona Technology Council 5th Annual Marketing Technology Summit August 22, 2013. Tim presented a powerful session that taught the audience how to be more effective presenters, marketers and sales people. Tim Riesterer is responsible for leading the strategic direction of Corporate Visions in thought leadership, positioning and product development. Tim has more than 20 years experience in Marketing and Sales. Prior to joining Corporate Visions, Tim co-founded Customer Message Management, LLC (CMM Group), where he was CEO until it was acquired by Corporate Visions in 2008. Before CMM Group, Tim was CMO and VP of Strategic Services for Ventaso. Additionally Tim was President and CEO of Brady Marketing Group and has worked in marketing, communication and sales support for world-class technology manufacturers such as Rockwell Automation and GE Medical Systems. Tim is co-author of Customer Message Management: Increasing Marketing’s Impact on Selling (Thomson/AMA) and Conversations that Win the Complex Sale: Using Power Messaging to Create More Opportunities, Differentiate Your Solution, and Close More Deals (McGraw Hill).