Formation Resiliency/HCFDC/DCI/MI

1. Séminaire Sécurité et gestion de l’information 2.0
20 juillet 2016
Fabrice Epelboin
Information guerrillas

2. social disruptions

3. Social Operating System for the Masses

4. Social Operating System for the Masses

5. • Nom
• Sexe
• Age
• Résidence
• Nationalité
• Religion

6. There’s a world
outside

7. 4chan

8. 18 MillionsVisitors
8.5B PagesViews per year
22M visitors per month
1M post per day

9. 27B pageviews per year

13. James McTeigue - V for Vendetta (2005)

14. SOCIAL MEDIA DISRUPTION

15. #TunisJan 2011

16. #CairoFeb 2011

17. #MadridMay 2011

18. #WallStreetSept 2011

19. #BerlinOct 2011

20. #ParisOct 2011

21. #HongKongNov 2011

22. #LondonNov 2011

23. #LondonJune 2012

24. #IstanbulMay 2013

25. #RioJune 2013

26. social context
mutationmutation
social

27. social mutation
of confidence
crisis

28. of the french population
doesn’t trust
other people
78%

29. most politicians
are corrupted
politicians
act with to their
personal interest in mind
62%
82%
75%
“ ”

30. journalists
aren’t independant
journalists
live on a different planet 72%
73%
“ ”

31. trust
transparency

32. transparency
trust
crisis of confidence
political answer
transparency
trust

33. transparency
trust
transparency
trust
technological
determinism
a metaphysical philosophical position
stating that for everything that happens
there are conditions such that,
given those conditions,
nothing else could happen.
determinismcrisis of confidence
political answer

34. technological
determinism
crisis of confidence
political answer
transparencytransparencytransparency
transparency

35. political
technological
political answer
determinism

36. political
determinism
technological
political answer

37. Julian Assange
information+hacktivist

38. information+hacker+activist

39. information+hacker +activist

40. Wikileaks is a concept

41. for Assange, every organisation
shares a secret and uses it
to take advantage of outsiders

44. Reavealing to the public an organization’s secret
inhibits it and makes it powerless

45. dictotorship
information
distribution

46. liberal democracy
information
distribution

47. transparency
information
distribution

48. price of secrets

49. Wikileaks
is an informational
virus

50. Wikileaks
is a
social hack

51. Wikileaks
is a
social hack
interacting
with another
social hack

52. Globalized with Wikileaks

53. a universal concept

54. active consumer
Global citizen

55. digital generation
social movement
innovation
labor union 2.0

56. herd effect
Herd behavior describes how individuals in a group can
act together without planned direction.
The term pertains to the behavior of animals in herds,
demonstrations, riots, sporting events, religious
gatherings, and everyday decision-making, judgment
and opinion-forming.
bit.ly/herd-effect

57. A social construct based
on the internet’s unique ability
to facilitate social patterns
and social behaviours

58. No organization
No hierarchy
No leader
No identity

59. Misappropriation
Corruption
Hijacking
Control
Compromise

60. social hack

61. Anonymous
for future
blueprint
as
a
social movements

62. future
corporate
and institutional
facing
social
governances
movements
for

63. march 2011

64. #fukushima
11 mars 2011

65. #digitalfukushima
15 days later...

66. march 2011

67. march 2011

68. march 2011

69. march 2011

71. x1.7
#digitalfukushima
#fukushima

72. 3m - Sony
mars, avril, mai 2011

73. 3m - Sony
mars, avril, mai 2011

74. 3m - Sony vs. Nikkei
march, april, may 2011
-17%
.50
$B
3

75. 3m - Sony vs. Nikkei vs. Hitachi
.50
$B
3
-17%-10%
march, april, may 2011

76. LulzSec
BlackHat
information hackers
herd effect

77. information hackers
secretprivate
public

78. information
as a weapon

79. open source
guerilla
information
as a weapon
secretprivate
public

80. open source
guerilla
information
as a weapon

81. open source
guerilla

82. open source
guerilla
armement
informationnel
conflict
asymetric

83. 3 juin
conflict
asymetric
open source
guerilla
information
as a weapon

84. social
+ =
design

85. march 2010
on year before that...

91. information activists

92. information activists

93. online/offline
information
activists

94. For tonight, we dine in
social media
HELLZack Snyder - 300 (2006)

95. Social media
Charles Gumery
Achille blessé au talon (1850)

96. +28%
.31
$B
98
+3%
.15
$B
28
+13%
.08
$B
17
+10%
.17
$B
18
+5%
.99
$B
41
+2%
.21
$B
79
+9%
.53
$B
7
-8%
.41
$B
8
+6%
.89
$B
24
+1%
.11
$B
25
-65%
.44
$B
7
-12%
.98
$B
4
-14%
.09
$B
6

97. corporation
brand
Achille heel
c o r p o r a t e
Charles Gumery
Achille blessé au talon (1850)

98. imaginary
transparency
brand

99. Johannes Vermeer - La Laitière (1658)
brand image
brand
transparency

100. Johannes Vermeer - La Laitière (1658)
brand

101. Prev Close: 37.89 - Volume: 1,377,595 - Market Cap: 107.17B
-0.29%
.78
$
37
NYSE
NV (UN)
transparency
brand

102. immortals...we put their name to the test
transparency...
we put their brand to the test
Zack Snyder - 300 (2006)

103. transparency...
we put their brand to the test

104. brand capital
trust capital
consistency between corporate practices
and brand values

105. brand corporation
values pratices
image reality
consumers citizens
l’entreprise
consistency between corporate practices
and brand values

106. corporate
transparency
brand corporation
values pratices
image reality
consumers citizens

107. transparence
l’entreprise
public private
corporation
values pratices
image reality
consumers citizens
brand

108. transparence
l’entreprise
corporation
values pratices
image reality
consumers citizens
brand
public private

109. incoming
branding
disruption
branding

110. incoming
cultural
disruption
cultural

111. incoming
economic
disruption
economic

112. incoming
political
disruption
political

114. Merci
fabrice@yogosha.com
@epelboin
about.me/epelboin