This presentation was presented at Adobe User Groups NL in march 2009 and shows insights into the design process of okimok, how the brand came to be and how the platform and the iPhone app work technically.

1. okimok
developing an iPhone app
Wimer Hazenberg

2. intro find a spot workflow business model
Let’s make an
iPhone app!

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minimal costs,
maximal revenue

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mail a slideshow
of your photos
to your friends

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but wouldn’t it be nice if...
★ ...you wouldn’t have to send an email?
★ ...people could see your latest photos?
★ ...you could also see photos of others?
★ ...you could subscribe to photo streams?

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help,
it’s becoming
a platform

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new objectives
★ find a unique spot
★ service workflow
★ business model

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unique spot

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how should we call it?

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Photoshare

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Photoplop

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Friends of Hans

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Ok.

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Ok, I’m ok.

15. intro find a spot workflow business model
okimok

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i can stream your photos

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photo hosting social networking
photo distribution

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photo hosting social networking
photo distribution social networking
through photos

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service workflow

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take photo
pick photo

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...
upload

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...
pick photo

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...
upload

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...
upload
online platform

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$

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...
amazon
PHP web services
upload
okimok.com

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amazon
web services
online platform

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HOME FOLLOWING FOLLOWERS MY STREAM ACCOUNT LOG OUT
Hi Nickname!
UPDATES
You have 3 new followers
see who they are
Nickname
TOTAL
added 20 photos today
You have 3 new followers
see who they are
FOLLOWING Nickname
added 20 photos today
STREAM You have 3 new followers
see who they are
Nickname
added 20 photos today
Currently following...
VIEW ALL
Your followers...
VIEW ALL

29. intro find a spot workflow business model
HOME FOLLOWING FOLLOWERS MY STREAM ACCOUNT LOG OUT
Hi Nickname!
UPDATES
You have 3 new followers
see who they are
Nickname
TOTAL
added 20 photos today
You have 3 new followers
see who they are
FOLLOWING Nickname
added 20 photos today
STREAM You have 3 new followers
see who they are
Nickname
added 20 photos today
Currently following...
VIEW ALL
Your followers...
VIEW ALL

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COMBO SOLO ACCOUNT SIGN OUT SEARCH
Hi Nickname!
UPDATES
You have 3 new followers
see who they are
Nickname
added 20 photos today
TOTAL You have 3 new followers
see who they are
FOLLOWING
STREAM
GOOGLE ADS
ad 1
ad 2
ad 3
Currently following... VIEW ALL
Your followers... VIEW ALL

31. intro find a spot workflow business model
develop this thing!

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xcode: new IDE,
obj-C syntax hell

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security,
privacy

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business model

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in stream ads

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custom made

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location based
channels

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more mobile
platforms!

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now we’re waiting for
an OK from Apple

46. i can stream your photos
www.okimok.com