This document provides a roadmap for social fundraising. It outlines four key steps: 1) start with a story, 2) define success metrics, 3) provide structure for fundraising activities, and 4) give support to fundraisers. It emphasizes choosing the right tools for supporters, anchoring campaigns to 30 days or less, focusing on one important metric, and being proactive in supporting fundraisers. A case study example of a successful campaign that followed this roadmap is also presented.