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MUSIC MAGAZINE
 INSITUTIONS
IPC MEDIA

•   The British magazine publishing industry in
    the mid-1950s was dominated by a handful of
    companies, principally the Associated
    Newspapers (founded by Lord Harmsworth in
    1890), Odhams Press Ltd, George Newnes
    Publishers, C. Arthur Pearson, and the Hulton
    Press, which fought each other for market
    share in a highly competitive marketplace.


•   IPC Media Music magazines are dedicated to
    music and music cultures featuring many
    different famous musicians, but also new
    musicians that specialize in certain types of
    music. In the majority the music magazines
    focus on one genre although as well they do
    focus on the closest other music to this
    genre which they also include features, up
    and coming and profiles on artists. For
    example if they choose Rihanna she could be
    represented in a pop or an R&B magazine so
    she would span across two different genres.
    Also each of the different genres of music
    attracts certain types of audiences. The
    magazines need to relate to the target
    audience and this also relates to the whole
    content and style of the magazine as well. It
    might as well have an age difference for
    their audience from Teenagers through to mid-
    twenties and also by gender so this is often
    a very difficult for magazines to appeal to
    their entire readership with exactly what
    they want to appear and feature within the
    publications. More and more the music
    magazines are featured heavily on-line and
    through different digital and social media
    channels as well, as their target audience
    are now choosing multi-media channels to access
    information
EMAP
•   Emap Limited is a British media
    company, specialising in the
    production of business-to-
    business magazines, and the
    organisation of business events
    and conferences. The company was
    once a constituent of the FTSE
    100 Index but is now owned by
    Apax and Guardian Media Group.


•   Smash Hits is Emap’s music
    magazine. It is primarily focused
    on pop music, and aimed at
    children and younger teenagers as
    its content is a mixture of very
    young pop musical groups,
    personas as well as content which
    isn’t of a mature nature. It was
    published in the United Kingdom
    by Emap and ran from 1978 to 2006
    and was bi-weekly. It featured
    pop music artists, gossip and
    fashion that attracted young
    girls who liked listening to
    current music. Smash Hits and Top
    of the Pops were rival magazines
    trying to compete for higher
    market share at the same defined
    audience.
BBC MAGAZINES
•   BBC Magazines is the magazine publishing
    division of BBC Worldwide, the commercial
    subsidiary of the British Broadcasting
    Corporation.


•   Its Hot - Top of The Pops - Classical
    Music Magazine The BBC publishes many
    different genres of magazines as well as
    major websites through their digital
    channels as well. There are only a few
    magazines that are of the same genre. Top
    of the Pops attracts age ranges from 11 up
    to 15 years due to the content, music
    articles such as ‘Glee’ and ‘X Factor’.
    TOTP – affectionately known was launched
    in February 1995 and is released in
    magazine style monthly, but now has a new
    website which is updated every day with
    new ‘Today’s News’ section and new
    features. The magazine concentrates on
    chart music and features and focuses more
    on the commercial groups. It was closely
    linked to the TV show ‘Top of The Pops’
    which was all about the music that was
    currently in the charts and everyone who
    is into the chart music and that culture.
    The magazine and the website also feature
    interactive articles and competitions to
    win musical related prizes, posters and
    pop memorabilia of star personas.

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MUSIC MAGAZINE INSITUTIONS

  • 2. IPC MEDIA • The British magazine publishing industry in the mid-1950s was dominated by a handful of companies, principally the Associated Newspapers (founded by Lord Harmsworth in 1890), Odhams Press Ltd, George Newnes Publishers, C. Arthur Pearson, and the Hulton Press, which fought each other for market share in a highly competitive marketplace. • IPC Media Music magazines are dedicated to music and music cultures featuring many different famous musicians, but also new musicians that specialize in certain types of music. In the majority the music magazines focus on one genre although as well they do focus on the closest other music to this genre which they also include features, up and coming and profiles on artists. For example if they choose Rihanna she could be represented in a pop or an R&B magazine so she would span across two different genres. Also each of the different genres of music attracts certain types of audiences. The magazines need to relate to the target audience and this also relates to the whole content and style of the magazine as well. It might as well have an age difference for their audience from Teenagers through to mid- twenties and also by gender so this is often a very difficult for magazines to appeal to their entire readership with exactly what they want to appear and feature within the publications. More and more the music magazines are featured heavily on-line and through different digital and social media channels as well, as their target audience are now choosing multi-media channels to access information
  • 3. EMAP • Emap Limited is a British media company, specialising in the production of business-to- business magazines, and the organisation of business events and conferences. The company was once a constituent of the FTSE 100 Index but is now owned by Apax and Guardian Media Group. • Smash Hits is Emap’s music magazine. It is primarily focused on pop music, and aimed at children and younger teenagers as its content is a mixture of very young pop musical groups, personas as well as content which isn’t of a mature nature. It was published in the United Kingdom by Emap and ran from 1978 to 2006 and was bi-weekly. It featured pop music artists, gossip and fashion that attracted young girls who liked listening to current music. Smash Hits and Top of the Pops were rival magazines trying to compete for higher market share at the same defined audience.
  • 4. BBC MAGAZINES • BBC Magazines is the magazine publishing division of BBC Worldwide, the commercial subsidiary of the British Broadcasting Corporation. • Its Hot - Top of The Pops - Classical Music Magazine The BBC publishes many different genres of magazines as well as major websites through their digital channels as well. There are only a few magazines that are of the same genre. Top of the Pops attracts age ranges from 11 up to 15 years due to the content, music articles such as ‘Glee’ and ‘X Factor’. TOTP – affectionately known was launched in February 1995 and is released in magazine style monthly, but now has a new website which is updated every day with new ‘Today’s News’ section and new features. The magazine concentrates on chart music and features and focuses more on the commercial groups. It was closely linked to the TV show ‘Top of The Pops’ which was all about the music that was currently in the charts and everyone who is into the chart music and that culture. The magazine and the website also feature interactive articles and competitions to win musical related prizes, posters and pop memorabilia of star personas.