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LOCAL PRODUCE
CHALLANGES AND OPPORTUNITIES FOR THE HOSPITALITY INDUSTRY
Grenada Hotel and Tourism Association
 GHTA is a non-profit, non-governmental membership organization that
promotes educational opportunities for the industry workers; assist with the
development of cultural activities, aid in marketing, and lobbies and
advocates on behalf of its members.
 GHTA was instrumental in creating the PURE Grenada brand emphasizing on
the importance of keeping Grenada green and clean. Preserving the amazing
assets we have as a destination for travelers as well as the local population.
 GHTA are the BSO for the new Flower Cluster who was approved by Compete
Caribbean for technical support starting 2020.
 What are our members looking for?
What tourist expects on a tropical island
Fresh tropical fruits and vegetables.
New flavors but safe and semi-
known
Imported fruits and vegetables
Box juice
CHALLANGES
 Consistency in getting the produce they need to complete the menu expected by
guest that they serve.
 Quality and quantity of the produce. Organic vs other. (Bigger resorts).
 Variety available at various seasons.
 Delivery daily/weekly to the south.
 The demand for flowers is not met. Eatable flowers.
 Keep in mind. About 2000 rooms vs other islands.
 Sustainable and sensible visitors. Send visitors on their own to safely explore.
OPPORTUNITIES
 Several hotels form partnerships with local farmers and fishermen.
 WhatsApp groups exists between MNIB and farmers, same could be created for
hotels as it seems like most farmers have access to WhatsApp.
 An App (Alex) could be developed as a link between buyer and seller
COMMUNICATION / WORKSHOPS
 Ask hotels what they are importing and try to meet their demands?
 Ask the farmers what they are growing and design menus from this info
 Pay the farmers for their produce so that it make sense to the younger generations
to farm.
 Important to be on the same page for investments purposes to be successful.

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Grenada AgriTourism Policy Setting Workshop : Lotten Haagman " Challenges and opportunities in sourcing local produce for the hospitality sector"

  • 1. LOCAL PRODUCE CHALLANGES AND OPPORTUNITIES FOR THE HOSPITALITY INDUSTRY
  • 2. Grenada Hotel and Tourism Association  GHTA is a non-profit, non-governmental membership organization that promotes educational opportunities for the industry workers; assist with the development of cultural activities, aid in marketing, and lobbies and advocates on behalf of its members.  GHTA was instrumental in creating the PURE Grenada brand emphasizing on the importance of keeping Grenada green and clean. Preserving the amazing assets we have as a destination for travelers as well as the local population.  GHTA are the BSO for the new Flower Cluster who was approved by Compete Caribbean for technical support starting 2020.  What are our members looking for?
  • 3. What tourist expects on a tropical island Fresh tropical fruits and vegetables. New flavors but safe and semi- known Imported fruits and vegetables Box juice
  • 4. CHALLANGES  Consistency in getting the produce they need to complete the menu expected by guest that they serve.  Quality and quantity of the produce. Organic vs other. (Bigger resorts).  Variety available at various seasons.  Delivery daily/weekly to the south.  The demand for flowers is not met. Eatable flowers.  Keep in mind. About 2000 rooms vs other islands.  Sustainable and sensible visitors. Send visitors on their own to safely explore.
  • 5. OPPORTUNITIES  Several hotels form partnerships with local farmers and fishermen.  WhatsApp groups exists between MNIB and farmers, same could be created for hotels as it seems like most farmers have access to WhatsApp.  An App (Alex) could be developed as a link between buyer and seller COMMUNICATION / WORKSHOPS  Ask hotels what they are importing and try to meet their demands?  Ask the farmers what they are growing and design menus from this info  Pay the farmers for their produce so that it make sense to the younger generations to farm.  Important to be on the same page for investments purposes to be successful.