Grenada AgriTourism Policy Setting Workshop
Policy setting for improved linkages between agriculture, trade and tourism: Strengthening the local agrifood sector and promoting healthy food in agritourism.
Workshop organised by the Government of Grenada
In collaboration with OECS, CTA, IICA,
Radisson Grenada Beach Resort, Grand Anse, St. George, Grenada
September 17-18, 2019
2. Grenada Hotel and Tourism Association
GHTA is a non-profit, non-governmental membership organization that
promotes educational opportunities for the industry workers; assist with the
development of cultural activities, aid in marketing, and lobbies and
advocates on behalf of its members.
GHTA was instrumental in creating the PURE Grenada brand emphasizing on
the importance of keeping Grenada green and clean. Preserving the amazing
assets we have as a destination for travelers as well as the local population.
GHTA are the BSO for the new Flower Cluster who was approved by Compete
Caribbean for technical support starting 2020.
What are our members looking for?
3. What tourist expects on a tropical island
Fresh tropical fruits and vegetables.
New flavors but safe and semi-
known
Imported fruits and vegetables
Box juice
4. CHALLANGES
Consistency in getting the produce they need to complete the menu expected by
guest that they serve.
Quality and quantity of the produce. Organic vs other. (Bigger resorts).
Variety available at various seasons.
Delivery daily/weekly to the south.
The demand for flowers is not met. Eatable flowers.
Keep in mind. About 2000 rooms vs other islands.
Sustainable and sensible visitors. Send visitors on their own to safely explore.
5. OPPORTUNITIES
Several hotels form partnerships with local farmers and fishermen.
WhatsApp groups exists between MNIB and farmers, same could be created for
hotels as it seems like most farmers have access to WhatsApp.
An App (Alex) could be developed as a link between buyer and seller
COMMUNICATION / WORKSHOPS
Ask hotels what they are importing and try to meet their demands?
Ask the farmers what they are growing and design menus from this info
Pay the farmers for their produce so that it make sense to the younger generations
to farm.
Important to be on the same page for investments purposes to be successful.