Facebook & Twitter for SMBs? You're kidding right?
1. Facebook & Twitter for SMBs? … .. you’re joking right? James (Jim) Buckingham , MA ODE (Open U, UK) [email_address] Senior Education Technology Specialist Zayed University presented 28 March 2010 Tamakkan Abu Dhabi, UAE
2. Intro duction - who am I to be doing this? Education explore use of IT in Education look to business / non profit sectors for ideas i.e. professional networking via use of Twitter / LinkedIn Education Technologist / Educator
3. Intro duction - who am I to be doing this? Business recognize importance of innovation be lean … mean .. & innovative Education Technologist / Educator Business survival now ?
4. Biz Current Business trends involving tech? Manyika, J., Roberts, R., & Sprague, K. (2007, December), McKinsey Quarterly - Business Technology - Infrastructure. . 8 business technology trends to watch use consumers as innovators converse with your customer
5. Biz DIYSEO. (2010, March 11). INFOGRAPHIC: Ice Cream Social. DIYSEO . Retrieved March 29, 2010, from http://blog.diyseo.com/2010/03/infographic-ice-cream-social/
6. Biz 19% use Twitter as a service channel 26% post tweets about areas of expertise 39% keep a blog 54% monitor feedback about their business 57% use sites like LinkedIn to build network 69% post status updates & articles of interest 75% have company page on Facebook / LinkedIN DIYSEO. (2010, March 11). INFOGRAPHIC: Ice Cream Social. DIYSEO . Retrieved March 29, 2010, from http://blog.diyseo.com/2010/03/infographic-ice-cream-social
7. What’s the attraction? Statistics • + 400,000,000 users (source? Facebook - Press Room statistics, 2010) • + 800,000 users in the UAE (source? Emirates Business 24/7, Social Media, Sept 2009)