SlideShare una empresa de Scribd logo
1 de 19
The Top 10 Ways Blogs Will Drive Your Business By Derrick Sorles & Michael Snell www.YourBusinessMDs.com
Blog, Blog, Blog... ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Marketing Yesterday and Today ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Web 2.0 Web 2.0 encompasses all of the  participative  and  exchanging   Web-based tools available to create an  Internet presence : Social Networks, Blogs, Podcasts and Wikis.
How Can You Use Blogs ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Why you should be blogging  sooner, rather than later
Top 10 Ways Blogs Drive Business 10. Blogs are one of the least expensive methods to create buzz and get the word out to the world on you, your company, and you areas of expertise. FREE UNDER $50 Annually $750 Professional Delivery
9. People doing key word searches via search engines will find your blog, not necessarily your website. Dynamic Vs. Static No tags necessary-No  IT people The pull power of words
8. Blogs humanize you and create an organic, powerfully evolving user experience.   Organic Vs. Sanitized 5th “P” of marketing participation Threaded comments
7. Blogs are an amazing tool and platform to showcase your knowledge and expertise interactively.   Online magazine / talk show Demonstrate your expertise Create “hub” of relative information
6. Prospects are constantly searching the web for information, deals and opportunities-will they find you or your competition instead?   Power of “key word searches” The “new yellow pages” Power of Google page one
5. Develop yourself as  the thought leader  in your industry.   “ PULL” the  world  to you Lead generation Speaking engagements/publishing
4. The winners in the blogosphere will be those who host the very best content and inspire conversations.   Be the “must go-to site” Facilitate conversations uniquely Generate buzz-viral & WOMA potential
3.   A blog allows you to be the producer and star of your own show-a business celebrity .   Full multi-media capability Website-like appearance Vibrant, high-quality presentation of you and your work
2. The shelf life of blog posts can remain on the web forever.   Print & Display Ad shelf-life Traditional costs of print advertising The power of more and more words that can live on the Internet forever
1.   If you aren’t out there, your competitors will be.   First mover advantage Build trust, credibility and loyalty The time is now!
What do I blog about? Industry / product news / trends FAQ Book reviews and related products/services What is of interest to your clients? Share personal stories-client testimonials Reference Articles
How do I get started? Accept the   cheese has been moved ! Don’t be afraid-EXPLORE! Consider Web 2.0 an exciting new frontier to pioneer -- an opportunity,an adventure -- not more work!
For more info   contact us: Michael Snell Derrick Sorles www.YourBusinessMDs.com (773) 878-5323 derrick @ BusinessBloggingConsultants.com

Más contenido relacionado

La actualidad más candente

Charge Higher Prices: Leveraging Blogs, Twitter, and more!
Charge Higher Prices: Leveraging Blogs, Twitter, and more!Charge Higher Prices: Leveraging Blogs, Twitter, and more!
Charge Higher Prices: Leveraging Blogs, Twitter, and more!
Dan Fowler
 
Stephanie Hay - Lean Startup Conference 2012
Stephanie Hay - Lean Startup Conference 2012Stephanie Hay - Lean Startup Conference 2012
Stephanie Hay - Lean Startup Conference 2012
Eric Ries
 
Social Media - The Modern Golf Professional
Social Media - The Modern Golf ProfessionalSocial Media - The Modern Golf Professional
Social Media - The Modern Golf Professional
golfwebdesign
 
Immigrant Entrepreneur Summit -
Immigrant Entrepreneur Summit - Immigrant Entrepreneur Summit -
Immigrant Entrepreneur Summit -
Doug Mitchell
 

La actualidad más candente (20)

10 Reasons You Should Use Slideshare to Market Your Business
10 Reasons You Should Use Slideshare to Market Your Business10 Reasons You Should Use Slideshare to Market Your Business
10 Reasons You Should Use Slideshare to Market Your Business
 
6 Shockingly Simple Ways to Produce Products and Promote Your Biz!
6 Shockingly Simple Ways to Produce Products and Promote Your Biz!6 Shockingly Simple Ways to Produce Products and Promote Your Biz!
6 Shockingly Simple Ways to Produce Products and Promote Your Biz!
 
How to make your clients love you
How to make your clients love youHow to make your clients love you
How to make your clients love you
 
Charge Higher Prices: Leveraging Blogs, Twitter, and more!
Charge Higher Prices: Leveraging Blogs, Twitter, and more!Charge Higher Prices: Leveraging Blogs, Twitter, and more!
Charge Higher Prices: Leveraging Blogs, Twitter, and more!
 
Social Media for Boring Businesses
Social Media for Boring BusinessesSocial Media for Boring Businesses
Social Media for Boring Businesses
 
Content Marketing 9 Ideas for Blogging for Your Business
Content Marketing 9 Ideas for Blogging for Your BusinessContent Marketing 9 Ideas for Blogging for Your Business
Content Marketing 9 Ideas for Blogging for Your Business
 
Unsexy, compliant and boring? The 5 missed opportunities of B2B content marke...
Unsexy, compliant and boring? The 5 missed opportunities of B2B content marke...Unsexy, compliant and boring? The 5 missed opportunities of B2B content marke...
Unsexy, compliant and boring? The 5 missed opportunities of B2B content marke...
 
Video + Online Marketing Strategy
Video + Online Marketing StrategyVideo + Online Marketing Strategy
Video + Online Marketing Strategy
 
Website conventions
Website conventionsWebsite conventions
Website conventions
 
CIPR Reputation Management Workshop on Corporate Blogging
CIPR Reputation Management Workshop on Corporate BloggingCIPR Reputation Management Workshop on Corporate Blogging
CIPR Reputation Management Workshop on Corporate Blogging
 
Stephanie Hay - Lean Startup Conference 2012
Stephanie Hay - Lean Startup Conference 2012Stephanie Hay - Lean Startup Conference 2012
Stephanie Hay - Lean Startup Conference 2012
 
Social Media - The Modern Golf Professional
Social Media - The Modern Golf ProfessionalSocial Media - The Modern Golf Professional
Social Media - The Modern Golf Professional
 
What should be on your website?
What should be on your website?What should be on your website?
What should be on your website?
 
Immigrant Entrepreneur Summit -
Immigrant Entrepreneur Summit - Immigrant Entrepreneur Summit -
Immigrant Entrepreneur Summit -
 
Create a Blog
Create a Blog Create a Blog
Create a Blog
 
BEST PRACTICE: Unsexy, compliant and boring? 5 missed opportunities of b2b co...
BEST PRACTICE: Unsexy, compliant and boring? 5 missed opportunities of b2b co...BEST PRACTICE: Unsexy, compliant and boring? 5 missed opportunities of b2b co...
BEST PRACTICE: Unsexy, compliant and boring? 5 missed opportunities of b2b co...
 
Navigating Social Media for SDSU Extension
Navigating Social Media for SDSU ExtensionNavigating Social Media for SDSU Extension
Navigating Social Media for SDSU Extension
 
Social Media & Future Business Leaders
Social  Media & Future  Business  LeadersSocial  Media & Future  Business  Leaders
Social Media & Future Business Leaders
 
Website design company toronto
Website design company torontoWebsite design company toronto
Website design company toronto
 
Increasing Website Sales & Conversions with Brad Hauck
Increasing Website Sales & Conversions with Brad HauckIncreasing Website Sales & Conversions with Brad Hauck
Increasing Website Sales & Conversions with Brad Hauck
 

Destacado

Destacado (8)

Cciaa Padova Presentazione Libro Del 18 12 2001
Cciaa Padova   Presentazione Libro Del 18 12 2001Cciaa Padova   Presentazione Libro Del 18 12 2001
Cciaa Padova Presentazione Libro Del 18 12 2001
 
St285 U09 II Clase 11/09/2009
St285 U09 II Clase 11/09/2009St285 U09 II Clase 11/09/2009
St285 U09 II Clase 11/09/2009
 
Isms2
Isms2Isms2
Isms2
 
Workshop Unioncamere Del Veneto 11.10.07
Workshop Unioncamere Del Veneto  11.10.07Workshop Unioncamere Del Veneto  11.10.07
Workshop Unioncamere Del Veneto 11.10.07
 
Workshop Conf Cooperative Veneto Garda 04.10.01
Workshop Conf Cooperative Veneto Garda  04.10.01Workshop Conf Cooperative Veneto Garda  04.10.01
Workshop Conf Cooperative Veneto Garda 04.10.01
 
presentacio Ipad
presentacio Ipadpresentacio Ipad
presentacio Ipad
 
Intervento Azzariti Lions Mestre 05.05.05
Intervento Azzariti Lions Mestre 05.05.05Intervento Azzariti Lions Mestre 05.05.05
Intervento Azzariti Lions Mestre 05.05.05
 
Isms5
Isms5Isms5
Isms5
 

Similar a 10 Ways A Blog Can Drive Your Business

The Zero Budget Marketing Plan
The Zero Budget Marketing PlanThe Zero Budget Marketing Plan
The Zero Budget Marketing Plan
embarkonit
 
The Zero Budget Marketing Plan
The Zero Budget Marketing PlanThe Zero Budget Marketing Plan
The Zero Budget Marketing Plan
embarkonit
 
Social media putting it all together
Social media putting it all togetherSocial media putting it all together
Social media putting it all together
chriskoenig55
 
An Introduction to Digital Marketing
An Introduction to Digital MarketingAn Introduction to Digital Marketing
An Introduction to Digital Marketing
Jaiser Abbas
 

Similar a 10 Ways A Blog Can Drive Your Business (20)

Marketing on a Shoestring Budget
Marketing on a Shoestring BudgetMarketing on a Shoestring Budget
Marketing on a Shoestring Budget
 
Charleston AMA - Ten Free or Low Cost Strategies for Marketing in a Recession
Charleston AMA - Ten Free or Low Cost Strategies for Marketing in a RecessionCharleston AMA - Ten Free or Low Cost Strategies for Marketing in a Recession
Charleston AMA - Ten Free or Low Cost Strategies for Marketing in a Recession
 
The Zero Budget Marketing Plan
The Zero Budget Marketing PlanThe Zero Budget Marketing Plan
The Zero Budget Marketing Plan
 
The Zero Budget Marketing Plan
The Zero Budget Marketing PlanThe Zero Budget Marketing Plan
The Zero Budget Marketing Plan
 
Ten Free or Low Cost Strategies for Marketing in a Recession
Ten Free or Low Cost Strategies for Marketing in a RecessionTen Free or Low Cost Strategies for Marketing in a Recession
Ten Free or Low Cost Strategies for Marketing in a Recession
 
Ten Free or Low Cost Strategies for Marketing in a Recession
Ten Free or Low Cost Strategies for Marketing in a RecessionTen Free or Low Cost Strategies for Marketing in a Recession
Ten Free or Low Cost Strategies for Marketing in a Recession
 
Ten Free or Low Cost Strategies for Marketing in a Recession
Ten Free or Low Cost Strategies for Marketing in a RecessionTen Free or Low Cost Strategies for Marketing in a Recession
Ten Free or Low Cost Strategies for Marketing in a Recession
 
Marketing on a Shoestring Budget - October 2013
Marketing on a Shoestring Budget - October 2013Marketing on a Shoestring Budget - October 2013
Marketing on a Shoestring Budget - October 2013
 
10 Simple Web Strategies to Make Your Web Marketing Click
10 Simple Web Strategies to Make Your Web Marketing Click10 Simple Web Strategies to Make Your Web Marketing Click
10 Simple Web Strategies to Make Your Web Marketing Click
 
10 Simple Web Strategies Final
10 Simple Web Strategies Final10 Simple Web Strategies Final
10 Simple Web Strategies Final
 
Marketing with a Blog
Marketing with a BlogMarketing with a Blog
Marketing with a Blog
 
Social media putting it all together
Social media putting it all togetherSocial media putting it all together
Social media putting it all together
 
Sscc2
Sscc2Sscc2
Sscc2
 
Using Facebook & Social Media to Promote Your Business
Using Facebook & Social Media to Promote Your BusinessUsing Facebook & Social Media to Promote Your Business
Using Facebook & Social Media to Promote Your Business
 
Web 2010 – Ten Trends Defining Your Future
Web 2010 – Ten Trends Defining Your FutureWeb 2010 – Ten Trends Defining Your Future
Web 2010 – Ten Trends Defining Your Future
 
Web 2010 Discover Ten Strategies Defining Your Business Future
Web 2010  Discover Ten Strategies Defining Your Business FutureWeb 2010  Discover Ten Strategies Defining Your Business Future
Web 2010 Discover Ten Strategies Defining Your Business Future
 
Social Media
Social MediaSocial Media
Social Media
 
Startup Wednesday 6: Marketing & PR for Startups
Startup Wednesday 6: Marketing & PR for StartupsStartup Wednesday 6: Marketing & PR for Startups
Startup Wednesday 6: Marketing & PR for Startups
 
Create Content that Will Actually Convert
Create Content that Will Actually ConvertCreate Content that Will Actually Convert
Create Content that Will Actually Convert
 
An Introduction to Digital Marketing
An Introduction to Digital MarketingAn Introduction to Digital Marketing
An Introduction to Digital Marketing
 

Último

Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
lizamodels9
 
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
daisycvs
 
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
dollysharma2066
 
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
amitlee9823
 
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
dollysharma2066
 

Último (20)

It will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 MayIt will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 May
 
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
 
Pharma Works Profile of Karan Communications
Pharma Works Profile of Karan CommunicationsPharma Works Profile of Karan Communications
Pharma Works Profile of Karan Communications
 
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRLMONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
 
Phases of Negotiation .pptx
 Phases of Negotiation .pptx Phases of Negotiation .pptx
Phases of Negotiation .pptx
 
Dr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdfDr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdf
 
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
 
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service Available
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service AvailableCall Girls Pune Just Call 9907093804 Top Class Call Girl Service Available
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service Available
 
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
 
BAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
BAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRLBAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
BAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
 
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
 
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
 
Falcon Invoice Discounting platform in india
Falcon Invoice Discounting platform in indiaFalcon Invoice Discounting platform in india
Falcon Invoice Discounting platform in india
 
Organizational Transformation Lead with Culture
Organizational Transformation Lead with CultureOrganizational Transformation Lead with Culture
Organizational Transformation Lead with Culture
 
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
 
Uneak White's Personal Brand Exploration Presentation
Uneak White's Personal Brand Exploration PresentationUneak White's Personal Brand Exploration Presentation
Uneak White's Personal Brand Exploration Presentation
 
Ensure the security of your HCL environment by applying the Zero Trust princi...
Ensure the security of your HCL environment by applying the Zero Trust princi...Ensure the security of your HCL environment by applying the Zero Trust princi...
Ensure the security of your HCL environment by applying the Zero Trust princi...
 
Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023
 
John Halpern sued for sexual assault.pdf
John Halpern sued for sexual assault.pdfJohn Halpern sued for sexual assault.pdf
John Halpern sued for sexual assault.pdf
 
Call Girls In Panjim North Goa 9971646499 Genuine Service
Call Girls In Panjim North Goa 9971646499 Genuine ServiceCall Girls In Panjim North Goa 9971646499 Genuine Service
Call Girls In Panjim North Goa 9971646499 Genuine Service
 

10 Ways A Blog Can Drive Your Business

  • 1. The Top 10 Ways Blogs Will Drive Your Business By Derrick Sorles & Michael Snell www.YourBusinessMDs.com
  • 2.
  • 3.
  • 4. Web 2.0 Web 2.0 encompasses all of the participative and exchanging Web-based tools available to create an Internet presence : Social Networks, Blogs, Podcasts and Wikis.
  • 5.
  • 6. Why you should be blogging sooner, rather than later
  • 7. Top 10 Ways Blogs Drive Business 10. Blogs are one of the least expensive methods to create buzz and get the word out to the world on you, your company, and you areas of expertise. FREE UNDER $50 Annually $750 Professional Delivery
  • 8. 9. People doing key word searches via search engines will find your blog, not necessarily your website. Dynamic Vs. Static No tags necessary-No IT people The pull power of words
  • 9. 8. Blogs humanize you and create an organic, powerfully evolving user experience. Organic Vs. Sanitized 5th “P” of marketing participation Threaded comments
  • 10. 7. Blogs are an amazing tool and platform to showcase your knowledge and expertise interactively. Online magazine / talk show Demonstrate your expertise Create “hub” of relative information
  • 11. 6. Prospects are constantly searching the web for information, deals and opportunities-will they find you or your competition instead? Power of “key word searches” The “new yellow pages” Power of Google page one
  • 12. 5. Develop yourself as the thought leader in your industry. “ PULL” the world to you Lead generation Speaking engagements/publishing
  • 13. 4. The winners in the blogosphere will be those who host the very best content and inspire conversations. Be the “must go-to site” Facilitate conversations uniquely Generate buzz-viral & WOMA potential
  • 14. 3. A blog allows you to be the producer and star of your own show-a business celebrity . Full multi-media capability Website-like appearance Vibrant, high-quality presentation of you and your work
  • 15. 2. The shelf life of blog posts can remain on the web forever. Print & Display Ad shelf-life Traditional costs of print advertising The power of more and more words that can live on the Internet forever
  • 16. 1. If you aren’t out there, your competitors will be. First mover advantage Build trust, credibility and loyalty The time is now!
  • 17. What do I blog about? Industry / product news / trends FAQ Book reviews and related products/services What is of interest to your clients? Share personal stories-client testimonials Reference Articles
  • 18. How do I get started? Accept the cheese has been moved ! Don’t be afraid-EXPLORE! Consider Web 2.0 an exciting new frontier to pioneer -- an opportunity,an adventure -- not more work!
  • 19. For more info contact us: Michael Snell Derrick Sorles www.YourBusinessMDs.com (773) 878-5323 derrick @ BusinessBloggingConsultants.com