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Wednesday, October 16, 13
¡Hola!
@camilosanchez

Wednesday, October 16, 13
“
Wednesday, October 16, 13

Cualquier persona que deja de aprender es
viejo, ya sea a los veinte o a los ochenta.
- Henry Ford
“
Wednesday, October 16, 13

No dejes de

aprender
Wednesday, October 16, 13
Wednesday, October 16, 13
Wednesday, October 16, 13
Wednesday, October 16, 13
Wednesday, October 16, 13
Wednesday, October 16, 13
Wednesday, October 16, 13
Wednesday, October 16, 13
Wednesday, October 16, 13
Internet

+

4 0 0 0 0 0 0

+4 millones de líneas en RD

fuente: indotel
Wednesday, October 16, 13
Móviles

+

1 0 0 0 0 0 0

+1 millón de móviles smartphones en RD

Wednesday, October 16, 13
Twitter

+

1 0 0 0 0 0 0

+1 millón de usuarios únicos en RD

fuente: twitter
Wednesday, October 16, 13
facebook

+

3 0 0 0 0 0 0

+3 millones de usuarios únicos en RD

fuente: facebook
Wednesday, October 16, 13
facebook

+

1 0 0 0 0 0 0

+1 millón de usuarios conectados
en móviles

fuente: facebook
Wednesday, October 16, 13
historias compartidas por mes
en RD en facebook

fuente: facebook
Wednesday, October 16, 13
Este no era el panorama cuando yo empecé

Wednesday, October 16, 13
¿Por qué ha pasado esto?

Wednesday, October 16, 13
Wednesday, October 16, 13
Emisor

Receptor

Wednesday, October 16, 13
Emisor
Receptor

Emisor
Receptor

Emisor
Emisor
Receptor

Wednesday, October 16, 13

Receptor
Wednesday, October 16, 13
Wednesday, October 16, 13
Wednesday, October 16, 13
1950

1970

Cuentas

Cuentas

Copywriting

1990

Copywriting

Dirección de arte

Dirección de arte

Medios

Medios

Medios

RP

Branding

Planning

Empresas de producción
Independientes

Wednesday, October 16, 13
Wednesday, October 16, 13
El ser humano es un

tool user
Wednesday, October 16, 13
Las herramientas de hoy cambiaron

Wednesday, October 16, 13
Usamos la tecnología como
una herramienta para resolver
nuestras vidas

Wednesday, October 16, 13
- Comunicarnos
- Comprar cosas
- Vender cosas
- Investigar sobre un producto o marca
- Enamorarnos
- Aprender
- Pedir el taxi

Wednesday, October 16, 13
http://www.uber.com/

Wednesday, October 16, 13
http://www.uber.com/

Wednesday, October 16, 13
No es que no se tome en cuenta a las
tecnologías tradicionales.
Lo que propongo es que tomemos en cuenta a
“los nuevos”, ahem, ya no tan nuevos medios
digitales también.

Wednesday, October 16, 13
Por que la gente ya está en internet
desde hace mucho más de 10 años

Wednesday, October 16, 13
Por que la gente ya está en internet
desde hace mucho más de 10 años

Wednesday, October 16, 13
¿En qué area puedo “encajar”?

Wednesday, October 16, 13
Marketing
SEO/SEM
Diseño UX/UI
Programación
Community Management
Creatividad
Medios

Wednesday, October 16, 13
creatividad
UX/UI - html-css
diseño

social
web-apps

Cuentas

social-apps
websites

programación

banners

cliente

Wednesday, October 16, 13

Social
¿Y qué hago?
¿Cómo aprendo?

Wednesday, October 16, 13
Los pensum de las universidades no están
actualizados

Wednesday, October 16, 13
Curiosidad
Wednesday, October 16, 13
es un medio demasiado dinámico
para el sistema educativo actual

Wednesday, October 16, 13
lo que aprendes hoy puede
ser diferente mañana

Wednesday, October 16, 13
evoluciona constantemente

Wednesday, October 16, 13
pasivo

Wednesday, October 16, 13

activo
Wednesday, October 16, 13
Aprender
internet es súper vasto en información

Wednesday, October 16, 13
http://www.skillshare.com/

Wednesday, October 16, 13
http://www.google.com/think/

Wednesday, October 16, 13
http://www.udemy.com

Wednesday, October 16, 13
http://www.udacity.com

Wednesday, October 16, 13
http://www.hackdesign.com

Wednesday, October 16, 13
http://www.mashable.com

Wednesday, October 16, 13
http://thenextweb.com/academy/

Wednesday, October 16, 13
http://academy.hubspot.com

Wednesday, October 16, 13
https://medium.com/new-media

Wednesday, October 16, 13
http://kippt.com

Wednesday, October 16, 13
https://kippt.com/camilosanchez40

Wednesday, October 16, 13
Creatividad

crear
Wednesday, October 16, 13
ten un

Wednesday, October 16, 13

proyecto
La buena noticia

Wednesday, October 16, 13
El futuro de tu carrera
está en tus manos

Wednesday, October 16, 13
Gracias

@camilosanchez
camilo.s@loweinteramerica.com
Wednesday, October 16, 13

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Presentación LIDAP 2013