What will your New Year's Resolution be this year? Is this the year you will focus on your satisfaction at work? One recent survey by Mercer found that almost 1/3 of employees are seriously considering leaving their current job and an additional 1/4 are not engaged in their work. Whether you are planning on staying in a job you love or leaving one you hate, make this the year you dedicate to your career 5 Questions to Answer about Me, Inc. 5 Ways to Build "it" Before You Need "it“ 5 Rules of Online Engagement 5 Easy Ways to Boost Your Online Personal Reputation The Best Career Insurance policy ever

1. Your Career: New Year, New Focus
Hannah Morgan | www.careersherpa.net | Reputation Management & Job Search Strategies

2. • 5 Questions to Answer about Me, Inc.
• 5 Ways to Build "it" Before You Need
"it“
• 5 Rules of Online Engagement
• 5 Easy Ways to Boost Your Online
Personal Reputation
• The Best Career Insurance policy ever
Hannah Morgan | www.careersherpa.net | Reputation Management & Job Search Strategies

3. Me, Inc.
Hannah Morgan | www.careersherpa.net | Reputation Management & Job Search Strategies

4. Vision
Purpose
Goal
Values
Passions
Hannah Morgan | www.careersherpa.net |
Reputation Management & Job Search
Strategies

5. Begin Building “It” This Year
It = Network
• Build relationships with new people
– Industry experts
– Movers and shakers
– Colleagues/Peers
• Re-kindle prior relationships
• Volunteer
• Participate in organizations and conferences
• Attend networking events
Hannah Morgan | www.careersherpa.net |
Reputation Management & Job Search
Strategies

6. 5 Rules of Online Engagement
• Know your audience
• Align your message with audience interests
• Pull, don’t push
• Listen and respond
• Give selflessly and generously
Hannah Morgan | www.careersherpa.net | Reputation Management & Job Search Strategies

7. Hubs and Feeds
Hub
Hannah Morgan | www.careersherpa.net | Reputation Management & Job Search Strategies

8. • Robust Summary, Specialties & Skills
• Creatively use apps
• Participate in group discussions
• Respond to Q&A
• Customize every invitation you send
• Respond to status updates of connections
Hannah Morgan | www.careersherpa.net | Reputation Management & Job Search Strategies

9. • Join groups of professional interest
• Investigate professional networking apps
– BranchOut and BeKnown
• List your professional work experience
• Participate in relevant discussions
• Determine who you want to connect with
Hannah Morgan | www.careersherpa.net | Reputation Management & Job Search Strategies

10. • Photo & key word rich bio (160 characters)
• Tweet on-brand and interesting information
• Participate in Twitter Chats
• Follow new people
• PS: Use Tweetdeck or Hootsuite for a better
user-experience
Hannah Morgan | www.careersherpa.net | Reputation Management & Job Search Strategies

11. • If you have something to say, start a blog
• If not: read and comment on other blogs
• Offer to write Guest posts for other blogs
• Build a solid “About” page
• Include portfolio of your work, resume, etc.
Blogs can act very much like websites and could be used as a
Hub. (hint, hint)
Hannah Morgan | www.careersherpa.net | Reputation Management & Job Search Strategies

12. • Your video can be educational and doesn’t
need to be a shot of you
• Interview experts or past customers
• Document a case study
• Creatively show your expertise, your
testimonials, and your knowledge in a
slideshow.
• Video is HOT and Google loves YouTube
Hannah Morgan | www.careersherpa.net | Reputation Management & Job Search Strategies

13. • Google Plus blends the best of Facebook
discussion features with the open connectivity
of Twitter
• Brogan says it is where you go to find people
with similar interests.
• It is novel, new and has neat features like
Hangouts and Ripples.
• Oh, and it is a Google product
Hannah Morgan | www.careersherpa.net | Reputation Management & Job Search Strategies

14. Hannah Morgan | www.careersherpa.net | Reputation Management & Job Search Strategies

15. Diversify Income Streams
• Side business
• Real Estate
• Consulting projects
• Writing
• Selling online
Tap into your hobbies
for ideas!
Hannah Morgan | www.careersherpa.net | Reputation Management & Job Search Strategies