This document discusses intellectual property management for open access, open educational resources, and open data. It provides 3 key points to remember: 1) open systems and networks can create new forms of innovation and creation; 2) new forms of innovation can be helped or hindered by public policies and institutions; and 3) Brazil is experimenting with collaboration and openness ideas but is just beginning. It then discusses several concepts relevant to intellectual property management in open contexts, including rights, authors, publishers, and the public/users. It emphasizes thinking of new ways to manage intellectual property rights along the value chain to enable open access, open educational resources, and open data while respecting goals and missions.

1. Gestao de Propriedade Intelectual
para OA, OER e OD
Carolina Rossini, JD, MA, MBA, LLM
Carolina.rossini@gmail.com
CONFOA, 2013
USP, Sao Paulo, Brasil

2. 3 coisas para lembrar:
• Sistemas abertos e redes abertas podem criar
novas formas de inovação/criação
• Novas formas de inovação/criação podem ser
ajudadas, ou prejudicadas, por políticas publicas
e institucionais
• Brasil está experimentando com idéias de
colaboração e abertura, mas estamos somente
no começo

4. Paul Baran (1964)

6. “Information is an activity;
Information is a life form; and,
Information is a relation.”
John P. Barlow

7. Networked Information Economy*
• Network of connectivity enables new forms of productive activity
– Large-scale, distributed collaboration
– Non-market, commons-based peer production or social production
– User-driven innovation
• Nature of digital information goods
– Non-rival, non-excludable
• “Replicability” of digital goods
– near zero marginal cost of reproduction
• Disintermediation
* Benkler, Y. 2006. The Wealth of Networks: How
Social Production Transforms Markets and Freedoms.
New Haven: Yale University Press

14. Direitos assegurados (CF/88 e DH)
• Fazer parte da vida cultural;
• Usufruir dos benefícios do progresso
cientifico e suas aplicações;
• Direito a Informação e Expressão
• Função Social da Propriedade
• Art. 5, IX, XIV e XXIII

15. Criando sobre o passado
“Copyright’s effect on subsequent producers of
intellectual property requires particular emphasis. Creating a
new expressive work typically involves borrowing or
building on material from a prior body of works, as well as
adding original expression to it. A new work of fiction, for
example, will contain the author’s expressive contribution
but also characters, situations, plot details, and so forth that
were invented by previous authors.”
LANDES, William M. e POSNER, Richard A.
The Economic Structure of Intellectual Property Law

18. Gestao da Propriedade Intelectual
• Pensar novas formar de gerir os
direitos ao longo da cadeia de valor
para permitir acesso aberto, recursos
educacionais abertos e dados abertos

23. • AUTOR
-
Quem detem o direito?
Contrato de trabalho?
Regras do financiamento?
Cessao ou Licenca?

24. • EDITORAS
– Com quais editoras queremos trabalhar?
– Quais as regras de seus contratos?

25. • PUBLICO/USUARIOS
– Quais as liberdades que queremos permitir?
– Quais dessas liberdades sao compativeis com a
missao de minha instituicao ou o objetivo do meu
projeto?
– Como meus usuarios aprendem ou interagem com
o conteudo que gero?

40. OPEN MATRIX

41. Outcomes
Key indicators of progress
Discoveries
1.
2.
significant advances in the generation of new knowledge
contribute to discoveries with tangible impacts on health
4.
contribute to the development of enabling technologies,
products and devices
uptake of research into policy and practice
Engagement
5.
6.
enhanced level of informed debate in biomedicine
significant engagement of key audiences & increased reach
Research leaders
7.
8.
develop a cadre of research leaders
evidence of significant career progression among those we
support
Research
environment
9.
key contributions to the creation, development and maintenance
of major research resources
contributions to the growth of centres of excellence
Applications
3.
10.
Influence
11.
12.
significant impact on science funding & policy developments
significant impact on global research priorities and processes
Wellcome Trust Outcome Measures – Kevin Dolby, OASPA Conference 2012.

42. Obrigada, carolina.rossini@gmail.com e www.arolinarossini.net
LLM, MBA, MA, JD