13. It’s a shame. I do believe that we’ll
see more content providers
bringing art direction to their
websites. The problem, of course,
is that it takes 10 times longer...
–Scott Dasse, Creative Director
Boston University New Media Agency
When asked about the WIRED online/offline gap
14. lesson#1
Commit to doing your
creative homework:
Brainstorming &
Research
33. Working with ABLE, specifically
their process, forced me to really
think about the unique qualities
of my business.
–Matthew Smith
Founder and Creative Director, SquaredEye
When asked about the WIRED online/offline gap
39. Web designers have an opportunity
to elevate the role that art direction
plays in the creation of certain types
of websites... The site’s content
should inform how big that role is.
–Scott Dasse, Creative Director
Boston University New Media Agency
When asked about what the Bostonia project has taught him
