6. http://mommiesdaily.com Launched in December 2009 Friendly non-judgemental place to share motherhood journey for Indonesian mother Resourceful and trustable site, packed with articles from various pregnancy and parenting topics Regular tips and Q&A session with respective experts
10. http://femaledaily.com Started in May 2007 Well moderated forum with intensive discussion and sharing about women’s related topics 12 dedicated forum staff More than 21,000 members
13. Some numbers… 1,500+ new forum posts per day 1,000+ forum members logged-in to forum 2,600+ articles in network 100+ brands being discussed in forum
15. How to make your makeup lasts longer Cheap but great makeup products Hati-hati Kosmetik Palsu What bags are you drooling over right now? Showroom sepatu, show us your collection here! Today's Outfit FOTD (Face of The Day) JOTD (Jilbab of The Day) HOTD (Hair of the Day) Tribute to Alexander McQueen Ketiak Hitam, Solusinya?
23. EDUCATING WOMEN TO BE SMART CONSUMERS Product Reviews and Comparison Identifying the original from the fake How to be environmentally responsible Go Local
24. Our values Saying no to beauty stereotypes. Our members have: Different sizes and body types Different skin tones Different shopping budget They are all welcome, even celebrated, in our community
29. WHY DO THEY LIKE INTERACTING IN FEMALE DAILY FORUM? (Almost) all female members Accessible archive & well-moderated forum Relaxed and non-judgmental environment . They can talk about anything They can be anonymous Meeting people with common interests People can be connected to their passion & channeling it
33. The Daily Media Network’s influence in changing opinion/interest Strongly Agree 13.15% Agree 49.14% Neutral 33.62% Disagree 4.09% Purchase percentage influenced by The Daily Media Network 0 – 20% from total purchase 17.08% 21 – 40% from total purchase 25.17% 41 – 60% from total purchase 25.17% 61 - 80% from total purchase 20% 81 – 100% from total purchase 12.58% Survey Result
34. So if you… Are female or male Love fashion and beauty Love sharing and discussing, Want to find out what’s happening in the female world Want to meet people and make more friends Want to know the answer to this question Ketiak Hitam, Solusinya?