4. A person might be able to play without being
creative, but he sure can't be creative without
playing.
Kurt Hanks and Jay Parry
5. A Rube Goldberg Machine
• A Rube Goldberg machine - a deliberately
over-engineered machine that performs a
simple task in a complex fashion, usually
including a chain reaction
• Rube Goldberg (1883–1970)
8. If you build it…
• In the box - the parts you need
• Think out of the box and build a Rube Goldberg
machine
• Purpose:
– To move a rubber ball a minimum of 30 cm
• Important rules
– You must be able to reset the machine within 2 minutes to
run again
– The machine must have at least 15 parts
– Time: 15 minutes
Ready….. Set …… Go!
9. The failure of creativity
• How many ideas do you come up with on a
given day?
• How many do you put forward for
consideration?
• How many gets implemented?
• Why?
11. Having a creative idea
• Easy enough!
– Brainstorming
– Lateral thinking
– A different point
of view
12. Success is on the far side of failure.
Thomas Watson Sr.
Most people never pick up the phone, most people never ask. And that’s what
separates, sometimes, the people that do things from the people that just dream
about them. You gotta act. And you gotta be willing to fail… if you’re afraid of
failing, you won’t get very far.
Steve Jobs
13. If you build it… Part 2
• Integrate the machines
• Purpose:
– The total machine must move a rubber ball 1m at the end
• Important rules
– You must be able to reset the machine within 2 minutes to
run again
– The machine must have at most 38 parts
– The original machines must be clearly identifiable
• Time: 15 minutes
Ready….. Set …… Go!
14. Get your creative idea into the
implementation mix
• Sell your idea! You
• Expect resistance Your group/team
– Levels of acceptance Your organization
• Believe! Your technology
Your market
It's the same each time with progress. First they ignore you, then they say you're mad, then
dangerous, then there's a pause and then you can't find anyone who disagrees with you.
Tony Benn
15. Implement with gusto
• Execute
• Enthuse
• Ensure acceptance
By changing nothing, nothing changes.
Tony Robbins
16. Innovation— any new idea—by definition will
not be accepted at first. It takes repeated
attempts, endless demonstrations, monotonous
rehearsals before innovation can be accepted
and internalized by an organization. This
requires courageous patience.
Warren Bennis
17. Build evidence for creativity and
innovation
• Evidence creates the benefit trail
– Creative thinking
– Idea generation
Don't you believe in flying saucers, they ask me? Don't you believe in telepathy? — in
ancient astronauts? — in the Bermuda triangle? — in life after death?
No, I reply. No, no, no, no, and again no.
One person recently, burst out "Don't you believe in anything?"
Yes, I said. I believe in evidence. I believe in observation, measurement, and
reasoning, confirmed by independent observers. I'll believe anything, no matter how
wild and ridiculous, if there is evidence for it. The wilder and more ridiculous
something is, however, the firmer and more solid the evidence will have to be.
Isaac Asimov
18. If you build it… Part 3
• The machine must activate the mystery
section
• Time: 5 minutes
Ready….. Set …… Go!
20. In conclusion
Innovation is fostered by information gathered from
new connections; from insights gained by journeys
into other disciplines or places; from active, collegial
networks and fluid, open boundaries. Innovation
arises from on-going circles of exchange, where
information is not just accumulated or stored, but
created. Knowledge is generated anew from
connections that weren't there before.
Margaret J. Wheatley
John Maxwell: "Five Frogs Are Sitting on a Log..." When I was a kid, one of my father’s favorite riddles to us went like this: Five frogs are sitting on a log. Four decide to jump off. How many are left?The first time he asked me, I answered, “One.”“No,” he responded, “Five. Why? Because there’s a difference between deciding and doing!”That was a point that Dad often drove home with us. American politician Frank Clark said, “What great accomplishments we’d have in the world if everybody had done what they intended to do.” Most people don’t act as quickly as they should on things. They find themselves subject to the Law of Diminishing Intent, which says, “The longer you wait to do something you should do now, the greater the odds that you will never actually do it.”The reality is that you will never get much done unless you go ahead and do it before you are ready.
Associating—building a broad range of knowledge from which to draw new connections. Questioning—asking Why? Why not? And What if?Observing—watching behavior closely, having a keen eye.Experimenting—trying new things, taking things apart, inviting new experiences, taking risksNetworking—meeting new people, being exposed to new ideas.A youthful monk, journeying home, reached the bank of a vast river. There were no visible means of crossing it. Standing there, he pondered for long on how he could get across. No ideas occurred to him; eventually, he gave up and was about to retrace his steps when he spotted an old Zen teacher standing on the opposite bank. He yelled across to the older man, "Oh master, I am stranded here. Can you tell me how I may get across to the other side?” The aged teacher thought for a few moments, looking up and down the river. He then shouted back, “My good fellow, you are on the other side!”
What are the features you need in your idea management system?Idea capture and trackingIdea evaluationIdea collaborationTrack ideas through your innovation process/gatesAbility to pause ideasInnovation is the spark of insight that leads a scientist or inventor to investigate an issue or phenomenon. That insight is usually shaped by an observation of what appears to be true or the creative jolt of a new idea. Innovation is driven by a commitment to excellence and continuous improvement. Innovation is based on curiosity, the willingness to take risks, and experimenting to test assumptions. Innovation is based on questioning and challenging the status quo. It is also based on recognizing opportunity and taking advantage of it.