This presentation was given at the Evans Data Developer Relations Conference in March 2007. In it, I describe how Yahoo's first Open Hack Day took a fresh look at developer relations with some great (and measurable) outcomes.

1. Hacking developer relations
at Yahoo!
Chad Dickerson, Sr. Director, Yahoo! Developer Network
Evans Data Developer Relations Conference
March 12, 2007

2. What’s coming up
 About the Yahoo! Developer Network
 What people said about Hack Day
 Yahoo! Hack Day roots: innovation from the inside
 Opening Hack Day to the world
 Ingredients for success / what we learned
 Key benefits and results
http://developer.yahoo.com/