2. Problem

3. Problem
Where to find the right events?
Audience
Web
Facebook
Banner Ads
TV
Printed Ads
eDM
Events
Organizers
/
Marketers
Where to find the right People?
In Real-Time

4. Solution
Timable, aggregates all public events in town
- Searchable by date, time, category, location or a mix
location
Event Sources
events
…
Internet
Facebook
Banner Ads
TV
Printed Ad
eDM
time

5. Demo

6. How it works?
Organizers / Marketers
Audience
Organise
Promote
V
V
Sell Tix
CRM
Search
Share
Buy Tix
Review
Entrance
V
Plan
Expect
Check in
Event Eco-System

7. Platforms
Website
Mobile App
Mobile Web
on Facbook
Timable on Yahoo!HK

8. Showcase 1 – West Kowloon Cultural District
Event Prioritized
CTR 4.98%
Vs
Traditional Banner Ads
CTR 0.17%*
29x Effectiveness!
* http://www.smartinsights.com/internet-advertising/internet-advertising-analytics/
display-advertising-clickthrough-rates/

9. Showcase 2 – McDonalds
Event Prioritized
CTR 4.38%
Vs
Traditional Banner Ads
CTR 0.17%*
26x Effectiveness!
* http://www.smartinsights.com/internet-advertising/internet-advertising-analytics/
display-advertising-clickthrough-rates/

10. Showcase 3 – HKIFF

11. Showcases 4

12. Clients

13. Summary
Real-time Marketing
Events / Campaigns
Right People, Right Time, Right Place

14. Result

15. Search “Timable”
Mike Ko
mk@timable.com