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Creating a Legal Current Awareness Service Using RSS
1.
Creating a Legal
Current Awareness Service - Using RSS Charlotte Gill 16 July 2009 1
2.
Outline
• Email vs RSS • Getting started on RSS • Packaging RSS as a service • Testing • Marketing • Implementation • Final notes • Q &A 16 July 2009 © Charlotte Gill 2
3.
Email Alerts
You Have Mail! 16 July 2009 © Charlotte Gill 3
4.
Problems with e-mail
alerts • Clogs up inbox • No privacy • Impossible to unsubscribe • Irrelevant/duplicated information • Time consuming 16 July 2009 © Charlotte Gill 4
5.
Problems with e-mail
as a current awareness tool • Pleasing everyone • Time intensive • Labour intensive • Cost intensive • Ignored emails => high investment and low return 16 July 2009 © Charlotte Gill 5
6.
What do we
want in a CA Service? From Client Perspective: From Library’s perspective: • Timely • Same as the client • Customised • Sustainable • Doesn’t clog inbox • Free • Free • Ability to repackage • Easy to use content • Accessible 16 July 2009 © Charlotte Gill 6
7.
Solution: RSS
Really Simple Syndication (RSS) 16 July 2009 © Charlotte Gill 7
8.
What is RSS?
http://www.thinkartificial.org/web/how-to-make-the-most-of-rss-feeds-redux/ 16 July 2009 © Charlotte Gill 8
9.
Key Benefits of
RSS • Easy to use – Set it up in three steps. • More content – Receive the table of contents for the latest journals, updates on new books published, updates from your favourite blogs, news, recent judgments & legislation, database tips, podcasts,etc • Customised – Choose content you are interested in. • Currency – Updated daily • Flexible – Choose what you want to read and when you want to read it. • Save your inbox - Won’t clog up your email inbox! 16 July 2009 © Charlotte Gill 9
10.
How do I
use RSS? Need an RSS Reader: • Web- based – Google Reader • Desktop –based – FeedReader – Newz Crawler – Outlook 2007 – Internet Explorer 7 • Mobile device based 16 July 2009 © Charlotte Gill 10
11.
Demo Google Reader 16
July 2009 © Charlotte Gill 11
12.
Getting Started on
RSS http://lawlibrarians.pbworks.com/RSS 16 July 2009 © Charlotte Gill 12
13.
16 July 2009
© Charlotte Gill 13
14.
16 July 2009
© Charlotte Gill 14
15.
Packaged RSS as
a service to Law Faculty •Collated list of relevant RSS feeds •Made them easily accessible http://smulawlib.pbworks.com/Current-Awareness-Service 16 July 2009 © Charlotte Gill 15
16.
Launch •
Announced new service • Invitation to demo (30 mins) – Asked clients to fill in user needs form (research/practice areas, jurisdictions, journals, websites, blogs, etc) – Collected feedback on service • Followed up with individual consultation sessions to set up RSS feeds. 16 July 2009 © Charlotte Gill 16
17.
Used feedback to
improve service • Created core set of RSS feeds for quick set up. • Identified more resources • Researched other modes of reading RSS feeds. (e.g. Outlook) • Found ways to avoid additional login ID & PW requirements. 16 July 2009 © Charlotte Gill 17
18.
Testing
• Tested different RSS readers – Web based -Google Reader – Desktop based–Outlook • Tested using different browsers – IE 7 – Firefox 16 July 2009 © Charlotte Gill 18
19.
RSS in Outlook
16 July 2009 © Charlotte Gill 19
20.
RSS in Outlook
16 July 2009 © Charlotte Gill 20
21.
Marketing
• Email • Demo sessions • Online instructions (Wiki page) • One-to-one consultations • Door-to-door • Word of mouth 16 July 2009 © Charlotte Gill 21
22.
Implementation - Summary
2. Gather client information needs – Form/ Interviews – Practice areas – Research areas – Teaching areas – Working style 16 July 2009 © Charlotte Gill 22
23.
Implementation - Summary
2. Identify different delivery options – web reader – desktop application – email – browser 16 July 2009 © Charlotte Gill 23
24.
Implementation - Summary
1. Create list of RSS feeds 2. Identify core set of feeds for importing 3. Launch the service to a small group first 4. Review feedback 5. Refine service and launch to other clients 16 July 2009 © Charlotte Gill 24
25.
Implementation - Summary
2. Marketing 3. Demo 4. One-to-one consultations 5. Update clients on new RSS feeds in their subject area 16 July 2009 © Charlotte Gill 25
26.
Where is the
value add? Customisation • Identification, location and organisation of the relevant RSS feeds • Identification of the best delivery tool for clients • Making it simple and easy • Providing assistance setting up 16 July 2009 © Charlotte Gill 26
27.
Final notes
• Start using it yourself • Speak to your clients and gather information • Work with your IT dept • Test the service on willing partners • Repackage and customise 16 July 2009 © Charlotte Gill 27
28.
Next Steps…
Deliver your content via RSS using blogs or wikis E.g. -New RSS feeds -New Arrivals -Search tips -New information resources -Events 16 July 2009 © Charlotte Gill 28
29.
Create portals
16 July 2009 © Charlotte Gill 29
30.
igoogle
16 July 2009 © Charlotte Gill 30
31.
Q&A 16 July 2009
© Charlotte Gill 31