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New Website Information Sheet
Design and Development
Brewer Direct’s professional Digital Team of web developers and client service representatives
strive to make the design and development of your new website as easy and cost-effective as
possible.
This document will answer three basic questions:
 What’s included?
 How long will it take?
 How much will it cost?
What’s included?
Content ‒ The first step is the transfer of all content – art, text, photos, graphics, media, forms
and links – from your current website.
BDI will produce a series of Word documents, one for each section of your new website,
containing all your current website information which will be sent to you for corrections, updates
and approval. This includes up to 40 pages (single-spaced, 12-pt font in a Word doc) of website
content including a maximum of three (3) simple web-based forms (such as the e-newsletter
sign-up form from your website’s home page), five (5) embedded videos and up to 50 MB of
media (audio, video and photos). You will be responsible for reviewing this document and
providing corrections and approval.
Text and graphics for any 3rd
party content on your site such as planned giving pages, special
events or specialized software will be transferred as is by BDI to your new website; however all
specialized software and forms connected with this content must be added to and maintained by
the third party. (If adjustments need to be made to the third party software to make it mobile
compliant, an additional estimate will be required.)
BDI will work with you to secure all domain registration, website and e-mail server hosting
information before we begin building the new website in order to ensure a smooth transition to
your hosting server when the new website goes live. If you have specific internal server
configurations or require unique domain referrals, we will need to know about those in advance.
Design – The sample templates on the following pages will be used to design your new website
with exciting features including a large slideshow area on the home page for special events,
prominently placed Donate, Volunteer and E-mail sign up buttons, featured stories and monthly
appeals. It will also be designed to be mobile responsive for easy viewing on tablets and smart
phones.

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Development ‒ Once you have updated and edited the content document for your new site, BDI
will develop a home page layout and site map which will be submitted for your approval before
the building of the new site begins. (Any changes to the home page layout, site map and content
after the site build has begun may affect the timeline and budget. This will be discussed with you
as changes are made and will be billed as a separate project.)
Sample Home Page Template:
The home page for your new website will include:
 Header with Mission’s logo
 Facebook/Social Bookmarks/email link
 Slideshow (Featured Stories)
 Donation, Volunteer and Connect Links
 E-Newsletter Sign-Up Section
 Appeal Page Slide (updated monthly by Brewer Direct)
 News/Event Section featuring 4 news or events of your choice
 Up to 4 banner ads
 Optional Monthly Statistics (Meals, Nights of Shelter, etc.)
 Optional Dynamically Updated Facebook Feed (this would take the place of 2 ad spaces)

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Sample Internal Page Template:
The internal pages for your new website will include but are not limited to:
 Who We Are (includes mission statement, staff list, financials, history)
 What We Do (includes program information and meal/chapel times)
 Get Involved (includes volunteer and donation opportunities)
 News/Events (includes newsletters, news articles, upcoming events, calendar, media)
 Contact Us (includes Mission address/phone number and staff directory)

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Key features of your new website:
 Custom graphics will be designed for your home page banner, site background, and
overall color scheme, based on the input you provide. One design will be submitted for
your approval. Any requested changes to this design may affect your timeline and budget.
 The home page will feature a rotating slideshow, which can be used to promote
upcoming events, feature monthly appeals and share stories of changed lives.
 Graphics for your donation page will be designed to seamlessly integrate the page with
your new website (this applies to donation pages hosted by Service Network only).
 The home page will feature an easy to use e-mail sign-up form to help grow your online
donor database.
 The home page slideshow will feature a slide that links your direct mail appeal with an
online appeal page, integrating your fundraising message across online and offline
channels.
 The home page can include a section featuring key statistics highlighting how the donors’
gifts make a difference, i.e. the number of meals served and nights of shelter provided
each month.
 Each month, the featured gift amounts on your donation page (this applies to donation
pages hosted by Service Network only) will be updated to correspond with the monthly
direct mail and online appeal, integrating online and offline communications.
 Your website will be fully integrated with your social media channels, including links to
Facebook, Twitter and You Tube on every page and for visitors to click and share links
with their friends.
 On the internal pages, banners featuring ongoing membership programs, planned giving,
volunteer opportunities, etc. can be featured.
 The template is built mobile ready – designed to render appropriately on smart phones,
tablets and desktop computers.
 BDI’s Digital Team will train your Mission staff members to use the content
management system. This will allow your staff to make content edits quickly and easily.
 BDI will continue to maintain and update your site. The template for your new site
will be built with an industry-standard Content Management System (CMS), Drupal,
ensuring a more secure and easy-to-update website. So website maintenance will take
less time, allowing you to stretch your quarterly maintenance hours further.

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Sample Tablet Home Page Template:
Your new website will be built to adjust to be viewed on a tablet. The home page will adjust to
look like this:

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Sample Tablet Interior Page Template:
Your new website will be built to adjust to be viewed on a tablet. The interior pages will adjust
to look like this:

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Sample Mobile Home Page Template:
Your new website will be built to adjust to be viewed on a smart phone. The home page will
adjust to look like this:

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Sample Mobile Interior Page Template:
Your new website will be built to adjust to be viewed on a smart phone. The interior pages will
adjust to look like this:

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How long will it take?
This timeline is subject to change if you require additional rounds of corrections, major changes
to graphics, content or the addition of new content.
No. of Days What’s happening?
1 BDI receives payment for the 50% deposit, domain registration
information and website and e-mail hosting server.
1 BDI sends your home page layout, site map and content document for
your review.
5 You review and change the home page layout, site map and content
documents.
1 Corrections to home page layout, site map and content documents due to
BDI.
2 BDI makes corrections to home page layout, site map and content
documents.
1 BDI sends your revised home page layout, site map and content
documents for your review and approval.
3 You review and approve the revised home page layout, site map and
content documents.
5 BDI sends your website graphics for your review and approval.
5 You review and change the website graphics.
1 Corrections to website graphics due to BDI.
2 BDI makes corrections to website graphics.
1 BDI sends your revised website graphics for your review and approval.
3 You review and approve the revised website graphics.

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Once the home page layout, site map, content documents and website graphics have
been finalized, BDI will start building your new website.
33 BDI builds your website using your approved home page layout, site map,
content and graphics.
1 BDI sends you the link to your new website.
Note: adding content or pages and making major changes to content at
this stage will require an additional estimate and will affect the timeline
5 You review and make minor corrections/changes to the new website.
1 Your team and the BDI Digital Team will take part in a conference call to
discuss the new website, confirm that it matches the approved home page
layout, site map and content documents and the approved graphics, and
make minor corrections/changes as needed.
3 BDI makes corrections to new website.
3 You review and approve the revised website.
3 BDI makes final edits to website.
5 BDI moves website to your website hosting server and website is posted
live.
1 BDI sends invoice for second half of website fees.
Total: 86 days

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Website Estimate
For Client Date Date
Project Title Job No
New Website Using Standardized Drupal Template
Includes the following:
 Create a new mobile-friendly website (home page and internal pages) using the content
(graphics, text and photos) from the existing website in a new standardized Drupal template
 Custom designed home page graphics, site background and overall color scheme
 Custom designed donation page graphics that will match the new website (Service Network
donation pages only)
 BDI’s Digital Team will transfer the new website to a secure hosting server of your choice
 Your Mission staff members will receive 2 hours of training from BDI’s Digital Team members
to use the content management system.
Mission staff members’ responsibilities:
 Assign a project leader to work with BDI’s Digital Team
 Review, edit and approve site map and home page layout before the website template is created
(additional changes may result in additional costs)
 Carefully review, edit and approve all content before migration to the new website template
 Provide feedback and corrections on or before due dates in order to ensure the project remains on
schedule
 Provide BDI with contact information of your domain registration company, website and e-mail
hosting provider
Change Orders: Any project changes or additions will be accepted as change orders and quoted
separately. The creation of new, non-existing pages and video and/or audio editing will be quoted via a
written estimate and billed as a separate project.
Project Cost: $10,500.00; an invoice for the 50% deposit will be sent to you upon receipt of this signed
agreement. Work will begin upon receipt of deposit payment.
This proposal is based upon a website built using the existing template with a maximum of 40 pages of content (single-spaced 12-point font
in a Word document), embedding no more than 5 videos and importing no more than 50MB of media (audio and video recordings, etc.), a
maximum of 3 simple web-based forms and uses standard features as listed above. Additional content and complex forms may require
additional costs and time. These additional costs and schedules will be assessed before the site is built.
BDI is not responsible for adding or changing any 3rd
party content (e.g. planned giving pages, special events, & specialized software). If
these are already included on your existing site, BDI will move all existing content (text and graphics only), but all specialized software
and forms must be added to and maintained on the new website by the 3rd
party.
Client Approval: Brewer Direct, Inc.
Signed __________________________________________________ Signed ____________________________________
Date ____________________________________________________
Unless itemized, all charges are estimates and approximate and do not include postage, shipping and/or transportation costs
or other miscellaneous charges resulting from situations beyond the Agency’s control.
507 South Myrtle Avenue | Monrovia, California 91016 Phone: (626) 359-1015 | Fax: (626) 358-1036 | www.brewerdirect.com
Open Door Mission
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New Website using standardized
Drupal template
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