As the premier Sarasota Advertising Agency, dock29 - a marketing agency, deploys proven marketing strategy, tools, methods to build brand, drive sales, and generate leads. The first and only accountable Sarasota Advertising Agency.

1. a marketing agency

2. brands we’ve had the pleasure of working foronline and offline for the last 10 years!

3. researchbrand positioningbrand developmentcall trackingcommunications auditscampaign performance reportscompetitive researchconsumer segmentation corporate identitycorporate identity guidelinescross-channel marketing cross-channel marketing optimizationfocus groups (traditional & online)logo development mall interceptsmedia performance forecastingsales propensity mapping satisfaction studiessplit run testingsurvey development &managementSWOT Analysistelephone interviews strategic planningcompetitive ad trackingmedia recommendationsmedia ranking reportsmedia spending summariespromotion and incentive program interactive marketingadvertising planning and placementdirect response marketing e-commerce web site development electronic inquiry generation search engine marketingsearch word buyingsite optimizationweb site (static & content managed)website consulting & analytics services account managementbudget analysis & reporting hispanic marketing market planning media planningmedia buyingmedia proofingtrademark infringementcreative developmentart direction broadcast production supervision copywriting concept developmentcontent analysis design & illustrationforms and survey designprepress productionpublic relations & press special events & promotions template design & modificationtesting and analysis

4. websitemicrositesaffiliate managementshopping enginesemailtelevisionradiobillboardsmobileyellow pages/online and offlinesponsorshipstrade shows and publicationsmovie theatrebus boardsmagazinesnewspapers holistic media approach catalogscall center promotionssearch enginespodcastingRSSflyers and brochuresletterhead and business cardsblogs save 30%

6. what should we be spending on advertising as it relates to sales?

7. which parts of our advertising is working? which isn’t?

8. are we capitalizing on the trends in the industry and avoiding pitfalls?

9. what is our competition doing that’s making them successful?

10. is our brand positioned properly now and for the future?

12. Market Sales Potential

13. Top Product Categories

15. Target Customers (by demographic)

16. Target Customers (by Mile Radius)

19. Annual Advertising Budget (percentage of sales method)

20. Annual Advertising Budget ($ per employee method)

21. Local Media Spending (available with Borrell Ad$pend™ upgrade)

22. Average Marketing Expenditures (available with Borrell Ad$pend™ upgrade)

23. Co-op Advertising Availability (where applicable)

24. Most Actively Used Co-op Programs for Advertising (where applicable)

26. Consumer Spending by Life Stage for Secondary Business Type

27. Consumer Spending by Zip Code for Primary Business Type

28. Consumer Spending by Zip Code for Secondary Business Type

30. Geographic

31. Top Media Channels

32. Radio

33. Television

34. Newspapers

35. Psychographic

37. Industry Specific Criteria

38. Competitor Specific Criteria

39. Alternative Product/Service

41. Unique Value Proposition

43. unique value positions & positioning

44. competition

46. industry trends (SWOT)

47. consumer interest points (needs analysis)

48. plan

49. a marketing agency track clicks, calls and optimize performance

50. the formula …yeah that simple