Using Social Media in Extension programming.

1. Where to begin? ANR Update | October 19, 2010 | C. H. Wood

2. Why Social Networks?

3. Mobile Access Source: ROI Research, June 2010 flickr.com/photos/yourdon/3275742912/

4. TryExplore Learn“This ... is ridiculously simple.” Andy Kleinschmidt flickr.com/photos/coyotejack/2566090619/

5. Social media provides flexibility, efficiency, & scalability. flickr.com/photos/yourdon/2675323741/

6. 96% ANR Update | October 19, 2010 | C. H. Wood

7. Why? over 500 million users – more than the combined populations of the United States, Germany, and Japan. will serve 75 billion video streams to 375 million unique visitors this year. Users now upload more than 24 hours of content every minute. Dell claims $3 million through WebGuild 9/13/2010 http://www.webguild.org/20100913/seo-integration-with-social-media ANR Update | October 19, 2010 | C. H. Wood

8. Internet users spend more time on Facebook than on Google, Yahoo, YouTube, Microsoft, Wikipedia and Amazon combined. Source: mashable.com ANR Update | October 19, 2010 | C. H. Wood

9. 3+ million activeLike pages. 1.5+ million local businesses have activepages 9 Like pages/day Average user > 55 minutes/day on Facebook facebook.com/press/info.php?statisticsRetrieved 3/22/2010 ANR Update | October 19, 2010 | C. H. Wood

10. ANR Update | October 19, 2010 | C. H. Wood

11. a micro-blogging platform - maximum of 140 characters Friends are called followers ANR Update | October 19, 2010 | C. H. Wood

13. 6,000,000 new members in January and February 2010 (2.3 new members / second) ANR Update | October 19, 2010 | C. H. Wood

15. You find common interests

16. You listen

17. You Share ANR Update | October 19, 2010 | C. H. Wood

19. Increase awareness of your programs

20. Funnel to new clientele

21. Meet others in similar industries, and interests. APHA Convention | October 1, 2010 | C. H. Wood

22. Following does not have to be reciprocal.

23. An Ah Ha! Moment Ability to follow and listen the best and brightest minds in the world in a given subject area ANR Update | October 19, 2010 | C. H. Wood

24. ANR Update | October 19, 2010 | C. H. Wood

26. Global reach

27. SEO Goodness

28. Analytics Great Know what others are watching ANR Update | October 19, 2010 | C. H. Wood

31. ANR Update | October 19, 2010 | C. H. Wood

32. YOUR ANR Update | October 19, 2010 | C. H. Wood

33. Pick one social network application and start. ANR Update | October 19, 2010 | C. H. Wood

34. Find a time each day to participate. ANR Update | October 19, 2010 | C. H. Wood

35. Integrate into daily activities/work. NETC | May 25, 2010 | C. H. Wood & A. S. Griffin

36. Use to Promote Extension Programming. ANR Update | October 19, 2010 | C. H. Wood

37. Be professional, think, use common sense. ANR Update | October 19, 2010 | C. H. Wood

38. Same rules of behavior as F2F. ANR Update | October 19, 2010 | C. H. Wood

39. Give credit where appropriate. ANR Update | October 19, 2010 | C. H. Wood

40. We are better together than separate. ANR Update | October 19, 2010 | C. H. Wood

42. Acknowledgements Henry C - http://www.flickr.com/photos/plasmonyc/9172672/ lolcats images - http://icanhascheezburger.com/ Other images - http://thinkstockphotos.com/ ANR Update | October 19, 2010 | C. H. Wood