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Enterprise Office
                                                             Linking Minds and Markets




         Researcher’s Development Day
                 4th May 2012

   Commercialising University Research
          Enterprise Office, City University, London




Dr Carol David Daniel, Head of Technology Transfer and Commercialisation
Tel: 020 7040 4080
c.d.daniel@city.ac.uk
Enterprise Office
                                                                    Linking Minds and Markets




                            Enterprise Office
Technology Transfer Team
Dr Carol David Daniel
                                             Mike Wells
Head of Technology Transfer &
                                             Entrepreneurship Consultant
Commercialisation
                                             Tel: 020 7040 8722
Tel: 020 7040 4080
                                             Email: mike.wells.1@city.ac.uk
Email: c.d.daniel@city.ac.uk

Tia Khan                                      Caroline Shilcock
Technology Transfer Consultant                Team Assistant
Tel: 020 7040 4180                            Tel: 020 7040 3216
Email: t.khan@city.ac.uk                      Email:caroline.shilcock.1@city.ac.uk

                                              London City Incubator
Annabel Vereker
Technology Transfer Consultant                Leo Castellanos
Tel: 020 7040 3349                            Tel: 020 7040 5145
Email: annabel.vereker.2@city.ac.uk           Email: leo.castellanos.1@city.ac.uk
      http://www.city.ac.uk/for-business/business-services/commercialisation
Enterprise Office
                                                    Linking Minds and Markets




                 Intellectual Property (IP)
“Intangible assets resulting from the intellectual labours of an
organisation or individual”
 • Know how
 • Inventions
 • Designs and drawings
 • Writings and descriptions
 • Music, Films, Art, Sound Recordings etc
 • Products, Methods and processes
 • Trademarks and Logos
 • Software

   For more details go to: http://www.ipo.gov.uk
Enterprise Office
                                                    Linking Minds and Markets




        Protecting Intellectual Property
 Unregistered                  Registered

  Keep Confidential             Patent

  Copyright                     Registered Design

  Design Right                  Registered Trade Mark ®

  Trade Mark ™




For more details go to: http://www.ipo.gov.uk
Enterprise Office
                                                         Linking Minds and Markets




                                Patents
Protecting Inventions through Patents
 • Expensive process – International filings
 • Is the subject patentable? (e.g. not for natural biological
  processes, business methods, discoveries)
 • Is the invention worth it?
 • Is it new?
 • Did you publish or communicate your idea/invention?
 • Is it non-obvious to someone skilled in the art?
 • Does it have commercial and or industrial utility?
Enterprise Office
                                                       Linking Minds and Markets




                      Commercialisation
Technology & Knowledge Transfer for Profit:

  • Consultancy, R&D
  • Licensing, sell outright
  • Start up business or company spin out, joint venture
  • Combination of the above
  The Benefits:
  • Recognition for your work
  • Contribution to REF and your personal appraisal
  • Further funding for R&D
  • Turn research into practical benefit
  • Increase your personal income
Enterprise Office
                                                       Linking Minds and Markets




                  How we can help you
Advice, Guidance, financial support, sharing the rewards:

•    Assessing the idea          • Contracts & NDA’s
•    Competitive position        • Negotiation with 3rd parties
•    Market Opportunity          • Licensing
•    Patenting and protection    • Raising finance, Grants, Awards,
•    Business planning           –   Venture Capital
•    Marketing                   • Forming a spin out or JV



      Revenue and Equity sharing:
      Inventors, Researchers and the University
Enterprise Office
                                       Linking Minds and Markets




       IP exploitation versus Consultancy

• Large revenue         • Small revenue

• Scaleable             • Hard to scale

• Risky Venture         • Low risk

• Long term             • Short term

• Difficult             • Easier
Enterprise Office
                                                    Linking Minds and Markets




               Contracts with 3rd Parties
• Customers, collaborators, suppliers and consultants

• Always use an appropriate contract, the words are critical

• What happens when colleagues move on?

• Informal arrangements can lead to problems downstream

• NDA, services rendered, licence, materials transfer etc.

• Clarifies ownership of IP, who gets what, obligations and rights

• Complex IP rights are an obstacle to commercialisation
Enterprise Office
                                                     Linking Minds and Markets



               IP in Technology Transfer
• TT is packaging IP/technology/know how for multiple sales

• Ensure IP is not compromised – Solid foundations, no horse-

  trading, no publication

• Absolute clarity on who owns which part(s) of the IP

• Any other 3rd Party rights granted, potential for infringement

• Confirmatory assignment to University

• Audit Trail of IP

• Manage relationships/expectations
Enterprise Office
                                                     Linking Minds and Markets




               Innovation Disclosure Form
• Register’s the innovation with Enterprise Office

• Provides a quick overview of the invention/proposal

• Gain approval from Dean of School to support cost of

  protection

• Understand IP ownership/collaborations
Enterprise Office
                                                                          Linking Minds and Markets




            The City Technology Transfer Process

              Dean ‘s             IP              Raise                                      JV or
              Approval        Protection         Funding                                    Spin Out




                                             TT            Business
Invention      IDF       Assess
                                           Support           Plan
                                                                         Approval           Contracts




                                                           Feasibility
              Research                                                                       Licence
                                                             Plan



              Internet                     Assign
                 etc                         IP
Enterprise Office
                                                                          Linking Minds and Markets



                                    City Inventors
1. Innovation   2. Initial review      3. Feasibility/market                    4. Commercial
submission                             analysis/proof of concept                process
Enterprise Office
                                                       Linking Minds and Markets




                 Current Project Examples
•   Prof. Celia Glass – Rostering software
•   Prof. David Crabb – EyeVisor
•   Prof. John Barbur – City Occupational Ltd
•   Prof. Keith Pullen – Fly wheel technology and Ascending Power Ltd
•   Prof. Maggie Nicol – Virtual Tutor Ltd
•   Prof. David Thomson – Thomson Screening Solutions Ltd
•   Prof. Ian Smith – Compressor Group, Heliex Power Ltd
Enterprise Office
                                                                 Linking Minds and Markets




         University Revenue Sharing Policy

                                                                         University/
Total Net Revenue          Inventors (jointly)   School
                                                                         CREU

up to £5,000               100%                  nil                     nil


From £5,001 to £50,000     70%                   15%                     15%



From £50,001 to £100,000   50%                   25%                     25%


over £100,000              33%                   33%                     33%
Enterprise Office
                                          Linking Minds and Markets




Structuring a University Spin Out


       Management
                      University
       Team and
       Employees




                         Inventors

          Investors
Enterprise Office
                                                                  Linking Minds and Markets




       Ensuring the IP is not compromised
• Come and talk to us before publishing or communicating your idea outside your
  research group
• Keep notes of your ideas with dates and signature
• The Intellectual Property developed at City University is owned by City University,
  it’s in your contract
• Talking to third parties – Use a non-disclosure agreement
• Sending/Receiving material with third parties – Use our Material Transfer
  Agreement
• Don’t horse trade your IP for a contract!
If you are uncertain about what to do, contact us!
Enterprise Office
                                                                    Linking Minds and Markets




                            Any Questions?
Technology Transfer Team
Dr Carol David Daniel
                                             Mike Wells
Head of Technology Transfer &
                                             Entrepreneurship Consultant
Commercialisation
                                             Tel: 020 7040 8722
Tel: 020 7040 4080
                                             Email: mike.wells.1@city.ac.uk
Email: c.d.daniel@city.ac.uk

Tia Khan                                      Caroline Shilcock
Technology Transfer Consultant                Team Assistant
Tel: 020 7040 4180                            Tel: 020 7040 3216
Email: t.khan@city.ac.uk                      Email:caroline.shilcock.1@city.ac.uk

                                              London City Incubator
Annabel Vereker
Technology Transfer Consultant                Leo Castellanos
Tel: 020 7040 3349                            Tel: 020 7040 5145
Email: annabel.vereker.2@city.ac.uk           Email: leo.castellanos.1@city.ac.uk
      http://www.city.ac.uk/for-business/business-services/commercialisation

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Commercialising university research

  • 1. Enterprise Office Linking Minds and Markets Researcher’s Development Day 4th May 2012 Commercialising University Research Enterprise Office, City University, London Dr Carol David Daniel, Head of Technology Transfer and Commercialisation Tel: 020 7040 4080 c.d.daniel@city.ac.uk
  • 2. Enterprise Office Linking Minds and Markets Enterprise Office Technology Transfer Team Dr Carol David Daniel Mike Wells Head of Technology Transfer & Entrepreneurship Consultant Commercialisation Tel: 020 7040 8722 Tel: 020 7040 4080 Email: mike.wells.1@city.ac.uk Email: c.d.daniel@city.ac.uk Tia Khan Caroline Shilcock Technology Transfer Consultant Team Assistant Tel: 020 7040 4180 Tel: 020 7040 3216 Email: t.khan@city.ac.uk Email:caroline.shilcock.1@city.ac.uk London City Incubator Annabel Vereker Technology Transfer Consultant Leo Castellanos Tel: 020 7040 3349 Tel: 020 7040 5145 Email: annabel.vereker.2@city.ac.uk Email: leo.castellanos.1@city.ac.uk http://www.city.ac.uk/for-business/business-services/commercialisation
  • 3. Enterprise Office Linking Minds and Markets Intellectual Property (IP) “Intangible assets resulting from the intellectual labours of an organisation or individual” • Know how • Inventions • Designs and drawings • Writings and descriptions • Music, Films, Art, Sound Recordings etc • Products, Methods and processes • Trademarks and Logos • Software For more details go to: http://www.ipo.gov.uk
  • 4. Enterprise Office Linking Minds and Markets Protecting Intellectual Property Unregistered Registered Keep Confidential Patent Copyright Registered Design Design Right Registered Trade Mark ® Trade Mark ™ For more details go to: http://www.ipo.gov.uk
  • 5. Enterprise Office Linking Minds and Markets Patents Protecting Inventions through Patents • Expensive process – International filings • Is the subject patentable? (e.g. not for natural biological processes, business methods, discoveries) • Is the invention worth it? • Is it new? • Did you publish or communicate your idea/invention? • Is it non-obvious to someone skilled in the art? • Does it have commercial and or industrial utility?
  • 6. Enterprise Office Linking Minds and Markets Commercialisation Technology & Knowledge Transfer for Profit: • Consultancy, R&D • Licensing, sell outright • Start up business or company spin out, joint venture • Combination of the above The Benefits: • Recognition for your work • Contribution to REF and your personal appraisal • Further funding for R&D • Turn research into practical benefit • Increase your personal income
  • 7. Enterprise Office Linking Minds and Markets How we can help you Advice, Guidance, financial support, sharing the rewards: • Assessing the idea • Contracts & NDA’s • Competitive position • Negotiation with 3rd parties • Market Opportunity • Licensing • Patenting and protection • Raising finance, Grants, Awards, • Business planning – Venture Capital • Marketing • Forming a spin out or JV Revenue and Equity sharing: Inventors, Researchers and the University
  • 8. Enterprise Office Linking Minds and Markets IP exploitation versus Consultancy • Large revenue • Small revenue • Scaleable • Hard to scale • Risky Venture • Low risk • Long term • Short term • Difficult • Easier
  • 9. Enterprise Office Linking Minds and Markets Contracts with 3rd Parties • Customers, collaborators, suppliers and consultants • Always use an appropriate contract, the words are critical • What happens when colleagues move on? • Informal arrangements can lead to problems downstream • NDA, services rendered, licence, materials transfer etc. • Clarifies ownership of IP, who gets what, obligations and rights • Complex IP rights are an obstacle to commercialisation
  • 10. Enterprise Office Linking Minds and Markets IP in Technology Transfer • TT is packaging IP/technology/know how for multiple sales • Ensure IP is not compromised – Solid foundations, no horse- trading, no publication • Absolute clarity on who owns which part(s) of the IP • Any other 3rd Party rights granted, potential for infringement • Confirmatory assignment to University • Audit Trail of IP • Manage relationships/expectations
  • 11. Enterprise Office Linking Minds and Markets Innovation Disclosure Form • Register’s the innovation with Enterprise Office • Provides a quick overview of the invention/proposal • Gain approval from Dean of School to support cost of protection • Understand IP ownership/collaborations
  • 12. Enterprise Office Linking Minds and Markets The City Technology Transfer Process Dean ‘s IP Raise JV or Approval Protection Funding Spin Out TT Business Invention IDF Assess Support Plan Approval Contracts Feasibility Research Licence Plan Internet Assign etc IP
  • 13. Enterprise Office Linking Minds and Markets City Inventors 1. Innovation 2. Initial review 3. Feasibility/market 4. Commercial submission analysis/proof of concept process
  • 14. Enterprise Office Linking Minds and Markets Current Project Examples • Prof. Celia Glass – Rostering software • Prof. David Crabb – EyeVisor • Prof. John Barbur – City Occupational Ltd • Prof. Keith Pullen – Fly wheel technology and Ascending Power Ltd • Prof. Maggie Nicol – Virtual Tutor Ltd • Prof. David Thomson – Thomson Screening Solutions Ltd • Prof. Ian Smith – Compressor Group, Heliex Power Ltd
  • 15. Enterprise Office Linking Minds and Markets University Revenue Sharing Policy University/ Total Net Revenue Inventors (jointly) School CREU up to £5,000 100% nil nil From £5,001 to £50,000 70% 15% 15% From £50,001 to £100,000 50% 25% 25% over £100,000 33% 33% 33%
  • 16. Enterprise Office Linking Minds and Markets Structuring a University Spin Out Management University Team and Employees Inventors Investors
  • 17. Enterprise Office Linking Minds and Markets Ensuring the IP is not compromised • Come and talk to us before publishing or communicating your idea outside your research group • Keep notes of your ideas with dates and signature • The Intellectual Property developed at City University is owned by City University, it’s in your contract • Talking to third parties – Use a non-disclosure agreement • Sending/Receiving material with third parties – Use our Material Transfer Agreement • Don’t horse trade your IP for a contract! If you are uncertain about what to do, contact us!
  • 18. Enterprise Office Linking Minds and Markets Any Questions? Technology Transfer Team Dr Carol David Daniel Mike Wells Head of Technology Transfer & Entrepreneurship Consultant Commercialisation Tel: 020 7040 8722 Tel: 020 7040 4080 Email: mike.wells.1@city.ac.uk Email: c.d.daniel@city.ac.uk Tia Khan Caroline Shilcock Technology Transfer Consultant Team Assistant Tel: 020 7040 4180 Tel: 020 7040 3216 Email: t.khan@city.ac.uk Email:caroline.shilcock.1@city.ac.uk London City Incubator Annabel Vereker Technology Transfer Consultant Leo Castellanos Tel: 020 7040 3349 Tel: 020 7040 5145 Email: annabel.vereker.2@city.ac.uk Email: leo.castellanos.1@city.ac.uk http://www.city.ac.uk/for-business/business-services/commercialisation