In this slide we explain about the Marketing cloud April 19 Release .
1: Einstein Engagement Frequency
2:Content Builder
3:Email Studio
4:Distributed Marketing
5:Journey Builder
6:Advertising Studio
7:Social Studio
8:Datorama Connector for Marketing Cloud
1. What’s New In Marketing Cloud
April 19
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2. Marketing Cloud April 19-What’s New
● Einstein Engagement Frequency
● Datorama Connector for Marketing Cloud
● Content Builder
● Email Studio
● Distributed Marketing
● Journey Builder
● Advertising Studio
● Social Studio
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3. Einstein Engagement Frequency
● Identify the optimal frequency of emails for each customer.
● Target the most active and easily engageable subscribers.
● Create data extension for over and under messaged
subscribers.
● Suppress the count of emails for individuals receiving too
many emails
Website: www.cloudanalogy.com Email: info@cloudanalogy.com
cloud.analogy info@cloudanalogy.com +1(415)830-3899
4. Content Builder
Preview the personalized message that will be sent to subscribers.
Locate your emails faster by Content Builder
Library.
Marketers can create upto 10 messages at once with
engaging call-to-action buttons.
Website: www.cloudanalogy.com Email: info@cloudanalogy.com
cloud.analogy info@cloudanalogy.com +1(415)830-3899
5. Email Studio
Verifying the sending domain and addresses by an account
administrator.
Ensure all the addresses are managed by the sender.
Website: www.cloudanalogy.com Email: info@cloudanalogy.com
cloud.analogy info@cloudanalogy.com +1(415)830-3899
6. Distributed Marketing
● Point and Click editing implementation.
● Customize your emails with rich formatted text.
● Insert call-to-action images.
● View guidance messages for each content block
● More interactive editing features for users.
● Allows users to view, send and personalize SEND SMS ACTIVITIES.
Website: www.cloudanalogy.com Email: info@cloudanalogy.com
cloud.analogy info@cloudanalogy.com +1(415)830-3899
7. Journey Builder
● View specific journeys, versions, and contact history
in the journey analytics.
● Apply data filter based on data range.
● Send test emails and visualize the best possible
expected path.
● New attributes, objects, and journey analytics dashboard.
Website: www.cloudanalogy.com Email: info@cloudanalogy.com
cloud.analogy info@cloudanalogy.com +1(415)830-3899
8. Advertising Studio
● Better chance at increasing match rates and achieving higher
return on advertising spending (ROAS).
● Match subscribers through email addresses, mobile ID, and
phone numbers.
● Get emails updates on errors and statuses of Journey Builder Ad
Campaign activities.
Website: www.cloudanalogy.com
Email: info@cloudanalogy.com
cloud.analogy info@cloudanalogy.com +1(415)830-3899
9. Social Studio
View an Instagram hashtag dashboard to identify:
Share the calendars with other workplaces.
Monitor reviews from Social Media Broad Listening.
Website: www.cloudanalogy.com Email: info@cloudanalogy.com
cloud.analogy info@cloudanalogy.com +1(415)830-3899
Brand
discussion
Sentiment
Trending
data
10. NEW: Datorma Connector for Marketing
Cloud
Evaluate Content and Audiences - Find, sort, and compare email.
Access data analytics and visualizations - Sort your email data
and view performances at each and every levels.
Track Performances Over Time - Compare transactional and
promotional messages.
Website: www.cloudanalogy.com Email: info@cloudanalogy.com
cloud.analogy info@cloudanalogy.com +1(415)830-3899
11. We’d love to hear your feedback.
For more information: Check out our blog post on
Marketing Cloud April 19 release
https://cloudanalogy.com/blog/marketing-cloud-april-19-release/
Website: www.cloudanalogy.com Email: info@cloudanalogy.com
cloud.analogy info@cloudanalogy.com +1(415)830-3899