Step up your job search with this Smart Social Media Strategy by adding LinkedIn to your job search strategy.

1. S.M.A.R.T JOB SEARCH STRATEGIES FORS.M.A.R.T JOB SEARCH STRATEGIES FOR
LINKEDINLINKEDIN
PRESENTED BYPRESENTED BY
DAWN QUESNEL, CPCC, PCCDAWN QUESNEL, CPCC, PCC

2. S.M.A.R.T JOB SEARCH STRATEGIES FORS.M.A.R.T JOB SEARCH STRATEGIES FOR
LINKEDINLINKEDIN
PRESENTED BYPRESENTED BY
DAWN QUESNEL, CPCC, PCCDAWN QUESNEL, CPCC, PCC

3. S.M.A.R.TS.M.A.R.T
Specific
Measurable
Attain
Realistic
Time Bound

4. SS.M.A.R.T.M.A.R.T
Be Specific.
 I am looking for a project manager position.
 I am looking for a project manager position in the
advertising industry.
 I am looking for a project manager position in the
advertising industry, working on healthcare accounts.

5. Be SpecificBe Specific
Rate the following in order of priority for
your job search (1 most important; 4
least important)
Challenge __
Location __
Advancement __
Money __

6. Be Specific about the skillsBe Specific about the skills
you offeryou offer
Web-based applications
Interactive communications
– Websites and email campaigns
Client services
MS Project
Operations

7. S.M.A.R.TS.M.A.R.T
Measure
 Research on linkedin using titles and/or skills as key
words.
 What titles come up in your search?
 Who are the companies hiring for these positions/titles?

13. Interactive Project Manager
General Description:
Minneapolis-based interactive ad agency has an immediate need for an Interactive
Project Manager to manage day-to-day operations across a variety of client projects.
Ideal candidate should have practical experience producing quality, professional
interactive communications including websites and/or email campaigns. Proven ability
to handle multiple tasks, set priorities and meet deadlines is a must. Basic
understanding of data-driven publishing is a plus.
Experience:
• Knowledge of web-based applications, standards and QA processes.
• 2 to 3 years prior experience as a Producer or Project Manager.
• Client service and agency experience strongly preferred.
• Strong leadership, communications, organization skills.
• Must be flexible, deadline driven and able to work both independently and as part of a
team.
Education:
Bachelor's Degree or commensurate years of experience in the role of a Producer or
Project Manager.

14. S.M.S.M.AA.R.T.R.T
Attain
 Attain the companies you want to target.
 Which companies do you want to work for who can utilize
your expertise and skill set?
 Does your resume speak to what they are looking for?

15. S.M.A.S.M.A.RR.T.T
Is it Realistic?
Call the people you
are in relationship
with.
 Friends
 Family
 Alumni
 Personal contacts:
neighbor, former boss,
dentist, doctor
 80% of all positions are
filled without employer
advertising.
 Networking is the #1 way
to get a job.
 20% of all positions filled
are published.

16. S.M.A.R.TS.M.A.R.T
Make a time bound plan.
 Track your results.
 Follow up with contacts.
 Go back to any of the steps if you need to. E.g., Research.
Are you specific? Is it clearly stated on your resume?

17. S.M.A.R.S.M.A.R.TT
Time Bound
 How and when will you work on your job search?
 Use SMARTY goals:
S – Specific; M – Measurable; A – Action step;
R – Realistic; T – Time-bound; Y – Why is it
important to you?