7. Suggested Contest People who like Gatorade are active people so have a photo contest where they “tweet” their most active photos that show “Why Gatorade” helps aid them in their active lives.
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10. Time Line Focus on sales to high school students in September, with saying the “Why Gatorade” because school sports are here again! Focus on college students and “Why Gatorade” to survive a tailgate! Runners need it that’s “Why Gatorade”! Get what you need to get out there and off the coach that’s “Why Gatorade” Fall Spring