Check out the 7 questions you should ask yourself when writing to increase conversion rates. Content writing shouldn’t be a mystery. Here’s how the experts do it.

1. 7Questions
for Creating
Content that
Grammar? Page layout? Verbal flourish? Important,
but not integral. Instead of focusing on the
superficial, take some time to dig into the roots of
your content with these seven questions...

2. #1
Who are your target
audiences?
Don't create any content without a clear
picture of your audiences in mind.

3. #2 What is your target
audience interested in?
... aside from your
product?
News flash: people
care about more than
your products.
Take this fact into consideration
before hitting the keyboard!

4. #3 How can you meet
those interests?
It's up to you to find the best way to reach your audience!
You can blog, use social media,
create mobile apps, etc.

5. #4 Why will they choose
to listen to you?
It's important to build rapport and
trust with your audience.
Don't take them for granted!

6. #5 Where do you want
the content to go?
Make sure your content is easily
shareable so that it gets past the first
layer of readers.

7. #6 What does your content
ask the audience to do?
Every piece of content should have
a CTA, but that CTA should not
always be, "Buy my product!"

8. #7 How will you incentivize
that action?
Your CTA should have
an appropriate
incentive attached to
it.
Reward your
audience! Give them
a reason to come
back.

9. 7Questions for Creating Content that
ActuallyMatters…
#1 Who are your target audiences?
#2 What is your target audience interested in?
#3 How can you meet those interests?
#4 Why will they choose to listen to you?
#5 Where do you want your content to go?
#6 What does your content ask the audience to do?
#7 How will you incentivize that action?

10. Content Equals Money is a content
writing service that serves a wide
variety of clients with top-shelf
shareable content. We cater to SEO
marketing agencies as well as small
business, providing content
marketing strategies applicable to
many fields. Whether you need
content for yourself or content for
your clients, Content Equals Money
is the insource Writing Service to
suit your needs!