1. Content vigilance for forward thinkers Content Raven - Introduction

2. Who We Are We help companies who want to share their digital content: Responsibly, Securely, Effectively Content Raven: Secure Content Distribution Cloud based Secures Mobile Analytics

3. Why We Do It Companies are losing digital content and Intellectual Property Concerned with digital piracy?Losing video? Losing documents? Attach a PDF to an email and hit send? Mass General Hospital New York Yankees Research Companies High Tech Software WikiLeaks posts internal executive memos Losing millions per year in training revenue and IP Training videos and materials end up on YouTube, blogs, etc. Lost Excel spreadsheet of season ticket holders with credit card information Paid $1M fine for an employee leaving printed patient materials on the subway Customers forward pdf reports at will that are pure revenue Spends $40M in PR, technology, legal bills, and 3rd party security Losing millions in revenue

4. How We Do It Print? Forward? Watermark? Online Offline Mobile Secure Platform Customers Trainees Employees Publishers Users Analytics

6. We work between the application and the OS, not within the application like Microsoft DRM or Oracle IRM

7. More secure, more scalable

8. Video, Audio, pdf, flash, html, Microsoft Suite, and more

9. iPad, iPhone, Android, Blackberry

10. Cloud based

11. Eliminates problem of users needing admin rights to install an app

12. Desktop app for offline access and collaboration

14. EMC VILT Security Return 2008: unrealized value# VILT shipped = 3948, averagelistprice = $1,099 2009: unrealized value# VILT shipped = 4419 average list price = $970 75% share title once $3,254,139.00 $3,214,822.50 $1,607,411.25 $1,627,069.50 50% share title twice $803,705.63 $813,534.75 25% sharetitlethree times 25% of those sharing nowpurchaseowncopy – NEW SALES $1,406,484.84 $1,423,685.81 EMC Education Services recovered lost revenue opportunity by implementing Content Raven * Assume that 75% of VILT recipients share the product with at least one other person, 50% share with two, and 25% share with three or more others